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What Does Subaru Know That Others Don't?

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  • nippononlynippononly SF Bay AreaPosts: 12,687
    with all their sales success recently, they can figure out how to send more BRZs to the United States....it's one of two contenders for my next purchase, probably a year or two out.

    2013 Civic SI, 2009 Outback Sport 5-spd (stick)

  • anythngbutgmanythngbutgm Posts: 4,175
    edited March 2013
    A quick glance at this months numbers and it looks like Subaru is inching closer and closer to matching Volkswagon brand for brand! They were only about 3 thousand units off the mark this month and only 5 thousand for the year :surprise:

    Not saying they are going to knock VW down a notch tomorrow but for a company that sells about 3/4 of the lineup that VW sells, and one without a Full size ute like the Toureg, a minivan or a full size car like the CC as well as being 100% AWD and marketed to the snow belt, those month over increases are pretty amazing. :shades:

    Also, brand for brand, Subaru outsold Chrysler (the brand) this month... by 3000 units! :D

    link title
  • nippononlynippononly SF Bay AreaPosts: 12,687
    I've got to say, that IS pretty amazing. I knew Subaru's numbers were really good now, but I didn't know they were that good.

    2013 Civic SI, 2009 Outback Sport 5-spd (stick)

  • ateixeiraateixeira Posts: 72,587
    Up 11% over a good month last year.
  • Mr_ShiftrightMr_Shiftright CaliforniaPosts: 44,796
    I see they yanked the Forester a year earlier to put in the new model. Lots of competition in that market segment.

    MODERATOR

  • dcm61dcm61 Posts: 1,457
    No, the Forester is on a 5 year cycle; current model debuted in 2009, so 2014 is the start of new 5 year cycle. And the model often debuts earlier in the calendar than year to year carryover models.
  • Mr_ShiftrightMr_Shiftright CaliforniaPosts: 44,796
    Right, but 6 years is the standard cycle. 2014 shouldn't have been a re-do.

    MODERATOR

  • ateixeiraateixeira Posts: 72,587
    1998 debut lasted 5 years.

    2003 model went 6.

    2009 gen 3 went back to 5.

    You're both right, it is a matter of interpretation.
  • Mr_ShiftrightMr_Shiftright CaliforniaPosts: 44,796
    I was thinking about *design* changes, not so much model years. I wasn't clear on that. So 6 years for a major re-make is sort of an industry standard these days.

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  • ateixeiraateixeira Posts: 72,587
    Yeah, I think when sales tanked a lot of cycles were stretched. Now sales are picking up and they're hurrying products to market.

    The WRX is ancient, still based on the old Impreza.
  • xwesxxwesx Fairbanks, AlaskaPosts: 8,453
    Subaru said they were going to four-year model cycles back in 2010 after their cars started selling like hotcakes, but they haven't stuck with that schedule either. Except for the Impreza, of course, but then that was certainly a good move on their part given the lackluster sales record of the last generation (which was that, #4 or #5?).
  • Mr_ShiftrightMr_Shiftright CaliforniaPosts: 44,796
    Subaru has done a great marketing job but they really need to work on design.

    MODERATOR

  • xwesxxwesx Fairbanks, AlaskaPosts: 8,453
    Yeah, like maybe taking some of their concepts and turning them into sale models! The new impreza was such a let down after the Impreza concept that preceded it. :sick:
  • ateixeiraateixeira Posts: 72,587
    Indeed, that concept was stunning.
  • nippononlynippononly SF Bay AreaPosts: 12,687
    what sales would do if they ever brought over the diesel they keep promising but not delivering! ;-)

    2013 Civic SI, 2009 Outback Sport 5-spd (stick)

  • nippononlynippononly SF Bay AreaPosts: 12,687
    Well that's not just a diesel, it's a diesel hybrid, so I have exactly ZERO faith that it will appear in any production Subaru in North America in the next decade. But I do wish Subaru would stop teasing us with hints of diesel and just bring it over. The way people use their Subarus, diesel is the logical choice (better mileage for highway trips and better low-end torque in the dirt), even though I know Subaru's new part owners the Toyota people are pushing their hybrid powertrain on them.

    Maybe if they bring over a diesel to up their fuel economy, they won't descend any further into CVT hell than they already are.

    2013 Civic SI, 2009 Outback Sport 5-spd (stick)

  • Mr_ShiftrightMr_Shiftright CaliforniaPosts: 44,796
    Not so sure about that. It takes a tremendous investment to get a new engine to conform to U.S. (and California) standards, and the diesel passenger car market is very small here in the States. And with diesel prices now punching through $4.50 a gallon here in California, I'm not seeing a pot of gold at the end of the diesel engine rainbow.

    This could change of course.

    MODERATOR

  • ateixeiraateixeira Posts: 72,587
    It would make sense to hedge their bets and do something different than Toyota, but they've already announced an XV hybrid. A mild one, at that.
  • Mr_ShiftrightMr_Shiftright CaliforniaPosts: 44,796
    I think the hybrid market is growing a lot faster than the diesel market in the USA.

    MODERATOR

  • rshollandrsholland Posts: 19,663
    Teasing us?

    This car was shown at Geneva, a European car show. The audience is Europe, not the USA. Diesels are hugely popular over there.

    Bob
  • nippononlynippononly SF Bay AreaPosts: 12,687
    Exactly. :-(

    2013 Civic SI, 2009 Outback Sport 5-spd (stick)

  • ateixeiraateixeira Posts: 72,587
    There's a small recall for this, apparently if you drop the key some cars can start on their own.

    Affects Legacy, Outback, and XV.
  • xwesxxwesx Fairbanks, AlaskaPosts: 8,453
    Well, that just sucks. A gorgeous concept, to be sure, which means that the production version will be a major visual let down. :P
  • anythngbutgmanythngbutgm Posts: 4,175
    I have faith that it won't stray far from the concept... Sure the wheels will be toned down and the bulges may shrink a bit but I'm hoping Subie learned a lesson when they watered down the current Impreza.

    A good sign is the BRZ, came out pretty close to the concept.
  • xwesxxwesx Fairbanks, AlaskaPosts: 8,453
    edited March 2013
    I wouldn't mind the wheels being toned down, but I don't see where the body panels need even one iota of tweaking. Slap a VIN on that sucker and call 'er done! ;)

    Reminder: The BRZ was a Toyota-led production, and they're pretty good and telegraphing concept to actual.

    Of course, the real question is... What will the hatch look like?!
  • rshollandrsholland Posts: 19,663
    edited March 2013
  • Mr_ShiftrightMr_Shiftright CaliforniaPosts: 44,796
    Looks great! I agree, wheels need to go, and yellow calipers, too. That is so yesterday.

    MODERATOR

  • xwesxxwesx Fairbanks, AlaskaPosts: 8,453
    Well, all I can say is that if I were to choose between that and a BRZ, factoring in cost, I would go for the STi without hesitation.
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