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Are American Cars Coming Back In Favor?

hpmctorquehpmctorque Posts: 4,309
edited April 2010 in Ford
According to an article in the current Detroit Free Press, the answer is yes. The 2 page article begins as follows:

"WASHINGTON -- America's love affair with the automobile has a new spark -- a renewed affection for U.S.-made cars after a long dalliance with foreign automakers.

Slightly more Americans now say the U.S. makes better-quality vehicles than Asia does, with 38% saying U.S. cars are best and 33% naming autos made by Asian countries, according to an Associated Press-GfK Poll.

The survey suggests those numbers are largely fueled by a plunge in Toyota's reputation and an upsurge in Ford's. The poll was conducted in March, as Toyota was being roiled by nightmarish publicity over its recall of more than 8 million vehicles around the globe and allegations that it responded sluggishly to safety concerns..."

I happy to see that Ford, GM and, to a lesser extent, at least for now, Chrysler, are showing solid signs of turning around. I'd also strongly consider an American brand for my next car purchase, because I think the domestics are competitive now.

How do you feel about it? Would you buy domestic brand?
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Comments

  • lemkolemko Posts: 15,197
    Absolutely, I would! American cars have never fell out of favor with me. I'd buy another Cadillac or Buick in a New York second! :shades:
  • smarty666smarty666 Posts: 1,503
    edited April 2010
    Not yet I wouldn't buy one because no one has proven their long term reliability yet, except for maybe the Ford Fusion which is approaching the 4-5 year mark now. So other than maybe that, which so far has proven to be really reliable and quality vehicle. All the rest have time to prove themselves to me at least.
  • smarty666smarty666 Posts: 1,503
    If you all exactly looked closely at the specific tables of information from that poll you would see that there was not exactly that much of an increase from the American automaker preference in Dec 06 and then again last month when they asked again.

    If you look at CAR3a table you'll see that the ACTUAL car makers people reported being in their garage at that time actually went down for domestic automakers (60% down to 56%) between Dec 06 and Mar 10 while foreign automakers remained the same (37%). Ford had no increase or decrease between 2006 and 2010, while GM had a drop of 7 from 2006 to 2010, while Chrysler had a drop of 4 from 2006 to 2010. This is the most telling graph in the poll since it counts THE ACTUAL vehicles people had in their garages when polled! What I don't understand is, AP used the one poll that went by COUNTRY, not by automakers, to say that people perfer cars from the US over Asia, yet this table of actual automakers in the garage of consumers would prove otherwise? Nothing change from 2006 to 2010 except the fact that their was a total drop in domestic automakers in people's garage from 2006 to 2010 while foreign automakers had no change.

    In table CAR9, between Dec 06 and Mar 10 the people who would prefer to buy American cars rose 1 point (WOW) from 39 to 40, while foreign makers dropped a few points. Though it interesting that a good majority answered that it didn't matter (45) which automakers they had so those people could have put foreign past domestic possibly, or it could have work the other way. Even if you discount the large number of it doesn't matter folks, saying that American car preference rose by 1 lousy point in almost 4 years is really insignificant. If it rose by maybe 6-8 pts I might be more willing to say that means something but I don't think so with just a 1 point change.

    Then in table CAR14, when they asked which car company produces the best quality vehicles, foreign automakers were almost 9 points higher than domestic with GM actually having a drop from 06 to 10 of 3 with Ford being the only one who remained the same from 06 to 10.

    So my whole point is, there were several parts of the poll that showed foreign automakers leading the domestics in certain areas or that there was no change from 2006 of foreign automakers in people's garage. AP picked and choose the specific information they wanted to post that showed that domestic automakers had passed foreign automakers but if you actually take the time to look at all the tables you'll see that in actuality, that is not the case. It did show that their was a drop across all poll questions in some confidence in foreign automakers from 2006 to 2010, which is understandable considering the events of Toyota in the last few months. I find it interesting that they chose to do this poll right in the middle of all this pomp and circumstance right now, with the media blasting Toyota every other day and is fresh in people's mind. They had to know, that the unusual events with Toyota of the last several months would bias the normal avg joe away from saying that foreign makes were better. I think the results would have been substantially different had it been repolled in Jan 2009 or June 2009 when there was a much different situation in this country in the automotive industry.

    What AP should have done, is waited to Dec 2010, when it would have been exactly 4 years since the first poll, and that way, this stuff with Toyota and paying for their mistakes would have been over by then, and every one would have been on a unbias playing field when polled. It would have been interesting to see if many months after this stuff with Toyota ended if indeed the American public was affected by it back toward American automakers rather than doing it right in the middle of the Toyota pomp and circumstance.

    http://www.ap-gfkpoll.com/pdf/AP-GfK%20Poll%20March%202010%20CAR%20Topline.pdf
  • bumpybumpy Posts: 4,435
    Would you buy domestic brand?

    Nope. They don't offer anything I want.
  • garv214garv214 Posts: 162
    Yes, I would definitely consider purchasing an American car again. I have owned primarily Japanese cars over the past 25 years, but am getting seriously interested in Ford's offerings. I value the sporty nature, fuel efficiency, and reliability of the Japanese cars that I have owned. However, recently, the Japanese models that I would consider to replace my current car have adopted...er...interesting... styles (Acura TSX and the Mazda3).

    I recently saw some articles on the Ford Focus (which I would have bought back in 2001 but the 4 door hatchback had not made it to the US then...), which got me excited about Ford. I will likely continue driving my Protege5 for another couple of years, so I have some time before the big day arrives.
  • andre1969andre1969 Posts: 22,106
    American cars never really fell out of favor with me, since I tend to go for bigger cars, something that was traditionally a strong suit of the domestics.

    However, I have found that as the Japanese cars got bigger and finally started offering what I'd call "true" midsized cars, I started considering them more and more. The first one that really caught my eye was the 2002 Nissan Altima.

    One thing that I've found kind of odd is that, traditionally I liked the domestics because they were larger. But in midsized cars, these days, the Camry, Accord, and Altima feel to me like they're larger cars than the Fusion, Malibu, and Sebring!

    Still, among the domestics I'd consider a Fusion, although I do like the Altima. If I wanted to go a bit bigger, I'd consider a Charger or 300, a Lucerne, or even a throwback like a Crown Vic or Grand Marquis. The new LaCrosse is nice too, but I think I'd just prefer the extra room in the Lucerne, if I was gonna go the Buick route.

    I find that, in my old age, I'm turning into a bit of a tightwad, so it's probably going to be used cars from here on out, unless I hit the lottery.
  • smarty666smarty666 Posts: 1,503
    I do have to say, of all the domestic auto mobiles I looked at and sat in at the auto show, the only one that peaked my interest and felt had comfortable seats was the Ford Fusion.

    If its reliability keeps going the way it does, I might be considering it in a few years when I'm ready for another car! I can tell you if I was going to buy a hybrid sedan, the Fusion probably be it! I could not believe how much trunk room you got in the Fusion Hybrid. Usually you lose the trunk on hybrids and that is something you have to sacrifice but I didn't find that with the fusion.

    I personally like the Fusion, Altima, and Sonata!
  • nippononlynippononly SF Bay AreaPosts: 12,693
    edited April 2010
    from AP:

    AP-GfK Poll: Americans shifting to US cars

    Buy American? That's suddenly a good idea again to more car buyers. Toyota's safety problems and a buffed-up lineup of offerings from Detroit's Big 3 are rubbing the tarnish off car buyers' perceptions of U.S. models. An Associated Press-GfK Poll shows that 38 percent favor U.S. vehicles while 33 percent prefer Asian brands, a significant improvement for U.S. automakers compared to four years ago.


    http://www.sfgate.com/cgi-bin/article.cgi?f=/n/a/2010/04/21/national/w000531D81.- - DTL&type=autos

    But then I noticed that everyone they quoted in the article was from the midwest! Kinda seemed like a sample designed to make it appear that domestics were on their way back.

    As for me, I have noticed that we have pretty much reached the point where the Japanese are making only boring cars that are no more interesting or reliable than the domestics, for the most part. But would I buy one? Well, GM and Chrysler are out for life because of the bailouts.

    But I just got signed up to be notified when my local Ford dealer gets Fiestas this summer, and I think in general Ford is so hot it's on fire. I am hoping against hope that the Fiesta and next-gen Focus are as good as they are supposed to be, and that they can eventually replace the Ranger with a proper compact truck. And maybe introduce a sport coupe more Miata-like than the Mustang....

    I have a coworker that switched from Honda to Ford in '05 with an Escape purchase, and has just bought a new Fusion which she loves. She's certainly not looking back, and I think others will join her this year if the domestics really strike while the iron is hot.

    2013 Civic SI, 2009 Outback Sport 5-spd (stick)

  • hpmctorquehpmctorque Posts: 4,309
    "... GM and Chrysler are out for life because of the bailouts."

    Please correct me if I'm wrong, but weren't you in favor of the bailouts, at least somewhat?
  • nippononlynippononly SF Bay AreaPosts: 12,693
    edited April 2010
    I was always vehemently opposed to the bailouts. Both GM and Chrysler were companies that deserved to meet their maker. Today their build and materials quality is either low (Chrysler) or inconsistent (GM), and they will never be in contention for my fleet.

    Having said that, I do wish GM well with the Volt because I think it is an important technological step forward, just as the Leaf is for Nissan, even though I haven't owned their products since they were Datsun and probably never will again. And if Fiat ever starts to sell the Abarth 500 here, I may have to check it out even if I DO have to visit a Chrysler dealership to do so!

    2013 Civic SI, 2009 Outback Sport 5-spd (stick)

  • hpmctorquehpmctorque Posts: 4,309
    Ah, okay. Thanks for clarifying.
  • iluvmysephia1iluvmysephia1 Posts: 5,713
    edited April 2010
    I am getting closer and closer to considering a Ford product for later on. Mitsubishi and Suzuki have me firmly by my shorthairs right now...but ya never know. Ford has always been my automobile of choice.

    Until the 1999 Kia Sephia became a daily part of my life. Then everything changed forever. Foa tha betta, brudders. :)

    The key, though, ta enjoying my '99 Kia Sephia was getting the 70,000 mile Yokohama radial tires and those Konig Diva wheels. This was early in 2001. I bought the car in May of 1999. Made a huge difference in true driving enjoyment. The '99 Kia Sephia cost me a whopping $7,995 after a $2,000 manufacturers rebate.

    2011 Kia Soul Sport 5-speed

  • hpmctorquehpmctorque Posts: 4,309
    Judging from sales and gains in market share in 2011, the domestic brands are being considered and purchased by an increasing number of buyers.
  • andres3andres3 CAPosts: 5,343
    How many of those are fleet sales though.
  • berriberri Posts: 4,254
    The Tsunami also affected Toyota and Honda more than some other makes. I guess a few years down the road will tell whether these conversion sales back to D3 are retained. I'm hoping Detroit will have been able to capitalize, but my money wouldn't go against Japan.
  • hpmctorquehpmctorque Posts: 4,309
    Good question, to which I don't have the answer. I did read, though, that the Detroit 3 have dialed back on fleet sales, and that a greater percentage of their production is for retail sales than before GM and Chrysler got bailed out. I don't know whether fleet sales are a greater percentage of total sales for the Detroit 3 than for the import brands, however.
  • cannon3cannon3 Posts: 296
    Toyota was bailed out by its government, but for some this is ok??? Nissan was bailed out by Renault/French government.. but his is ok for some once again??

    Yes, I believe there is a re-surgance in the American auto industry. In the 70/80's and part of the 90s Ford/GM/Dodge were not building vehicles to compete. It took a sledge hammer to wake the slumbering giants. Ford with its Mustang, Fusion, Focus, Fiesta, Taurus, Explorer lineup can go head to head with any manufacturer. GM with its Malibu, Cruze, and soon to be released Sonic. Not to forget the re-birth of Buick and Cadillac. Yes, Americans are taking notice that Americans can compete, Americans can build world class vehicles. This is just the beginning folks, the best is yet to come from AMERICAN auto manufacturers. The giants have awaken. ;)
  • lemkolemko Posts: 15,197
    Just got a mailer from Cadillac for the upcoming XTS! Aaargh! Why did they send that to me? I just paid off my DTS Performance last year! I don't want a new car payment!
  • fezofezo Posts: 9,410
    Hay! How much you want for that DTS? :blush:
  • lemkolemko Posts: 15,197
    I'm going to resist the XTS siren song for a bit and hold onto my DTS for a while longer. The DTS is still in like new condition. You'd be virtually getting a new car. It never sees rain or snow. I haven't driven it much this month due to this August being the wettest in Philadelphia history.
  • andres3andres3 CAPosts: 5,343
    What's the matter, those Caddies can't handle a little rain and hurricane like Irene? :P

    I think driving through bad weather conditions builds character for the car. :)
  • lemkolemko Posts: 15,197
    edited August 2011
    No, the car is black and it's a ferocious PITA to detail it back to my satisfaction. It looks beautiful for all of ten minutes until the dust hits it. Add a little rain and it's Spot City.
  • fezofezo Posts: 9,410
    I'd have to drive it back your way every week for proper care......
  • lemkolemko Posts: 15,197
    I go through a lot of Meguire's Quik Detailer!
  • motorcity6motorcity6 Posts: 427
    What model yr, mileage, and sunroof?? My black 2006 Grand Prix GT is somewhat of a pain to keep clean for I get to the beach daily, lots of rain, and my monthly wash job is okay for it is garaged if not in use..Bought the wife 3 Caddys, all white with sunroofs, 91, 96 and 99..not too bad on reliability, but lose value quickly..

    Mileages dumped 60k,95k, and 25k..

    The B2+Chrysler are iffy and the Govt will set the path to recovery, and if the EPA gets real strict on their "mileage stds" then any turn around will be short-lived..In any effort to boost mileage, the industry will flood us with junk and hype..

    The "good old days" are history unless the the "bozos in Washington are flushed..
  • lemkolemko Posts: 15,197
    2007 Cadillac DTS Performance, 11,948 miles, sunroof. The color is the only thing I hate about it.
  • hpmctorquehpmctorque Posts: 4,309
    edited September 2011
    While American cars have a long way to go before they recapture over 50% of the North American car market (excluding trucks), they're making gains. For example, the Chevy Cruze is the #1 selling compact for through August 2011, and the Ford Fusion is #3 in the midsize category, where the Malibu has also been a strong seller. Of course, now that Japan is recovering from the earthquake and tsunami, and is quickly restocking inventories, competition will intensify. Still, the important thing is product, and GM and Ford finally have strong entries, so they should continue to do well. At a minimum, they're back in the race, and can once again be taken seriously.

    Chrysler remains a question mark. Their midsize cars, even after an extensive refresh, are still below best-in-class, and the Caliber hasn't been a popular compact. We'll have to wait until the 2012-2014 timeframe to assess whether the next generation Fiat-based Dodges and Chryslers can recapture significant market share. I think they'll have one shot at it. If they're well designed, attractively styled and have good quality they'll make it. If not, they're finished, in my opinion. I'm confident Sergio Marchionne understands this. The big question mark is whether he'll be able to execute on this challenge. My guess is that he will.

    In the meantime, Toyota and Honda have demonstated that they're not infallible. Toyota had quality problems in '09 and '10, and Honda's reputation as a design leader has slipped significantly.

    As always, the race for market share among the volume brands will be interesting to watch. Among the luxury brands, the Germans are reasserting their leadership. BMW is on track to take the #1 position from Lexus, and Audi is gaining market share. Acura seems to have lost its way, while Infiniti is holding its own, and gaining a little. Mercedes remains #3, after Lexus, but it's a tight race for the #2 spot.

    Worldwide, GM will recapture the title of the world's largest automaker from Toyota in 2011.
  • hpmctorquehpmctorque Posts: 4,309
    Consumers Reports was impressed by the improvements made to these two Chrysler cars, and moved them from bottom to mid-pact in the rankings for their respective class. Maybe this will help these once popular models to get a second win in 2012.
  • steverstever Viva Las CrucesPosts: 41,587

    Here's the latest ranking of cars that are the most "American" ("American" limited to the US in this case) from the Kogod School of Business in DC. The F-150 leads the way, followed by the Corvette.

    Made in America Auto Index

    Moderator
    Minivan fan. Feel free to message or email me - stever@edmunds.com.

  • uplanderguyuplanderguy Kent, OHPosts: 7,494

    Camry-lovers will contest that list. ;)

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