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2013 and earlier-Honda Accord Prices Paid and Buying Experience



  • Southern California was a tougher market than I would have hoped for. I contacted around 20+ internet sales managers and after some haggling, the lowest quote I received was 20,580 (before flex cash). I received that quote from 2 dealerships and I tried to get them to compete/fight for my business but they both would not go any lower. I even got a call from” the other” while I was in the dealership closing the deal and he told me,” I can’t go any lower so I am not going to waste your time. Congats on your purchase and enjoy the car.”
    Here’s the deal:

    2013 Accord LX

    Sale price: $20,500 (including $790 destination fee)
    Dealer Add-ons: $ 0 (Wheel Locks and Splash Guards)
    Doc Fee: $80
    Other fees: $ 0
    Total Dealer Price (Before Tax/Title/License) Without Flex Cash $20,580
    Price after Flex Cash: $20,080 + TTL + 1.9% for 60 months

    I figure I got around $869 off invoice and fees + $500 off flex cash for a total (under invoice savings) of $1369. I am happy with the deal. Thank you everyone for your help. It’s been a real learning experience and it was also a fun one.
  • gmanusmcgmanusmc SoCalPosts: 436
    Congrats thrice - I think what is happening is that inventories on the 2013s have dwindled but demand has remained strong. Therefore, no need for dealers to go deeper than needed on pricing. You got a lot of car for a little over 20k. Enjoy that accord!

    Bill G
  • Thanks, I will repost it and get more info.
  • Does anyone know the Honda incentives for September? Will dealerships have flex cash this month?

    I tried to get $1800 off invoice + $500 flex cash at end of August but wasn't successful. I could only get $1300 off plus $500 flex cash. I will be trying again at the end of September.

  • How much below the invoice price should I bargain for?
  • 25k includes taxes or no?
  • bluemkn57carsbluemkn57cars Posts: 242
    edited September 2013

    Update...I did not purchase the car from Prime Honda. Let me explain.

    I went down last Friday, but before making the trip, I spoke with one of the sales managers and specifically asked them if the car I wanted to buy was available. He answered in the affirmative. I had been looking for an Accord with alabaster silver metallic exterior and grey leather interior.

    Anyway, when I got there I met one of the internet sales rep who introduced me to a sales rep. He showed me the car in another color and we went for a test drive. After that, I gave him my info so that he could run my credit and we could get down to business. I soon realized that they did not have the car in my color and I heard one of the employees say that it was sold the previous night. I thought I had heard it all from car salesmen but this was one of the worst tricks and lies I had ever heard.

    The sales guy then stated if they were not able to locate the car in the color I had requested within a day, I might loose out on the flex cash. He even mentioned that I should have left a deposit when I spoke to the sales manager after asking about the car. I am sure you can tell where this story ends. After nearly an hour, I walked out of the dealership pretty pissed off and realizing that they had just wasted my time. When I asked for the sales manager I had spoken with the day before, he was no where to be found. All I can say is that I would NEVER do business with this dealership and I will tell anyone in the greater Boston area to avoid them like the plague.

    Let's fast forward to yesterday. On my way back from my labor day vacation, I received a call from one of their employees telling me that they were going to order the car in the color I had requested. The sales guy I dealt with last Friday called me today, telling me that the car would be at their dealership tomorrow but since Honda's financing offers end today (Sept 3rd), they would have to wait and see what the new offers were and then we could go from there.

    All I can say is that, this has been one of the most frustrating car buying experiences. On the flip side, I had remained in touch with the other dealership that gave me my second best offer. I emailed the internet sales manager and informed him that if he could do $1400 below invoice, and locate the car in my color then we have a deal. He contacted a few local dealership and informed me that the car should be at their dealership tomorrow. I had to submit a credit application so that I could take advantage of the flex cash and the 1.9% APR financing deal.

    I am hoping to sign the paperwork tomorrow, after inspecting the car at the dealership.

    Wish me luck.
  • No.

    That price only includes the destination fee.
  • bluemkn57carsbluemkn57cars Posts: 242
    edited September 2013
    It all depends on the market you are located in, and supply and demand.

    Your asking price could range anywhere from $1000 to $1700 below invoice. BUT, dealerships might have the upper hand since there is still strong demand for the 2013 Accords and there is limited stock. If you are not picky about the car's color, then you might be able to get a deal.

    Read some of the previous threads on this forum for some pricing info negotiation advice.
  • brian125brian125 New york / S.C. myrtle beachPosts: 2,427
    Sorry to hear it.

    Your story happens all the time. Why do you think i post in hear about buying by phone with a faxed buyers order. I try never to step into any dealerships store unless i'm picking up the vehicle. I hope it works out with dealership B.

    Seems like 2013 models are clearing out quicker than expected.

    2013 Genesis 5.0 R-spec, 2013 Accord EXL V-6, 2012 BMW x-5, 2012 ML350

  • I did ask for that info from the first dealer and they stated that they would provide it once I came in. I took them on their word, but I guess it did not mean much.

    Another interesting part of this story is that, the second dealer was able to lock in my interest rate and the Flex cash before it expired today. The first dealer was just trying to blow smoke up you know what.

    Although, I am $100 above my intended target I am still happy with the deal. I cannot wait to tell the first dealer that was playing games to forget about the car, if and when they call me tomorrow.
  • isellhondasisellhondas Issaquah WashingtonPosts: 17,609
    Just to keep in mind for what it's worth.

    Every year around this time I watched as some customers delayed their purchase hoping and thinking deals were going to get better as the year progressed.

    This is typically NOT the case. Incentives usually end as inventories dwindle and people who are set on one particular color often have to settle for a second, third or fourth choice.

    Trade in values drop with every passing month too.

    We never had "flex cash" when I was still working but I can assure you, this is probably a fleeting thing. DO NOT assume it will continue and since it's now September I expect it will probably end.

    Many a salesperson has made a wrong assumption that incentives and programs will continue and at some point, they always end or become less attractive.

    I watched many customers outsmart themselves in their zeal to pay as little as possible.

    Lastly, there are a lot of stores out there that resent it when they know they are being shopped to death and pitted against every dealer in the area. They will respond by pulling the kind of tricks that shoppers despise and think the shopper got what they deserved.

    Some stores and some shoppers can make buying a car a miserable process and for what? To "save" 100.00?

    The new Accords are fantastic cars and I hope all of you enjoy yours!
  • I am getting 27000 K out of door which includes everything....paint protection, nitro, wheel locks, tax title license destination doc etc.

    This deal is in Dallas for a 4 dr New Sedan EX-L

    I dont have invoice price for the same as the dealer is not giving me that. Till now I have only negotiated on phone.

    How much more I can drag them down.

    Is someone here who has recently bought a car from Dallas and can share his experience?
  • gmanusmcgmanusmc SoCalPosts: 436
    Folks - Isell comes in here from time to time to offer his insight into how the auto sales business works and how the current market looks. Some people reject his views purely because he comes from the sales side and don't believe he could possibly offer honest help to buyers. He is retired now and after observing his posts in this forum for many years, he strikes me as a straight shooter trying to help us out. Believe me - he knows what he's talking about.

    I have read a number of posts these past few weeks expressing great frustration at not being able to reach what folks have established as their target prices. Think about it - if the demand for this car is still strong and supplies are steadily dwindling, why would the seller need to bend over backwards to accept an offer they feel they don't need to?

    This is just my opinion and I understand we all have different priorities regarding how we spend our time - but when I am shopping for a vehicle, if I start getting close to my target, I start weighing how much effort I have already put in and how urgently do I need to execute the purchase. Just a thought - when you get within 300 bucks of your target we a looking at about 5 bucks in your payment at today's great rates. I'm not trying to convince you to agree with me - just think about it and it might eliminate some of the frustration and stress.

    It looks like some of you have broken the code on this and closed your deals at pretty good prices (and got the flex cash) - good job and congrats!

    Bill G
  • In part of SoCal region, called 4 dealers about LX manual. One said only 5 in state we sell at MSRP (NO, there are 6 within 25 miles of my house). Another said 20.2K, another matched at 20.1K. 2 dealers said Honda financing makes no difference to price. Is this because the flex cash is gone or am I not getting the whole picture?

    I saw on True Car one listing for LX manual for 19.9K. I have not followed up one that lead, but if it is legit then I call a few more dealers and see if I can it direct for a little less or is that price with gems such as mudguards?

    One dealer said it had mud guards and key locks. Mud guards in Socal where there is more rain from my kicking showerhead in 5 minutes than sky half the year??? How about upgrade stereo, etc that has a least a little value?
  • isellhondasisellhondas Issaquah WashingtonPosts: 17,609
    gmanusmc, I appreciate the kind words but I know the majority of posters here think I'm blowing smoke.

    I realize nobody asked my opinion and, no, I don't have a dog in the fight. The comments I make today haven't changed since I was active in the business.

    I continue to be just amazed at what some people will put themselves through just to save a buck. But...that's me.

    In my last few years, a huge portion of my sales came from repeat and referral customers. I valued their loyalty and I treated them like long term friends.

    I don't think that means much to people anymore. It's all about PRICE and nothing else.

    Yes, I know I'm a dinosaur.
  • isellhondasisellhondas Issaquah WashingtonPosts: 17,609
    I am very surprised that there are 6 manuals within such a small area.

    They simply do not sell well at all to the point a lot of smaller stores won't even order any.

    Resale on sticks is dismal so you may want to think about that.

    I like sticks too but being from So. Calif myself and I know I sure wouldn't want to sit in that traffic with a stick!
  • Ok..forever is catch all term. I know he's been selling them since I was a kid so will say 30+ years. I understand what you are saying though. I had made the deal with one dealer who had what I wanted and price and then another dealer also said he could match but not color I wanted. Well, the first guy left me hanging throughout day and then withdrew the deal after close of business and in the meantime I lost the other one because it had to be done by end of business yesterday. Kind of pissed me off because I waited on other guy because I was talking with him much more and first. Lesson learned.
    I will be just as happy buying a used 2012 v6 from personal seller I've been talking with.
  • Thank you. The deal didn't happen but that's ok. I did figure out the true pricing on everything and didn't see this until today. I've learned alot from you guys just reading. I appreciate the good advice. I'm still driving my v6 I bought in 2003. There will be other opportunities.
  • Great points. I have learned right and wrong ways to approach this as I have never done it before but like everything else, will take a valuable lesson and do better next time. I would have been "taken" badly if I had never looked at these forums as evidenced by some previous offers prior to looking at this. At the same time, I was in fact the "over zealous" one after I gathered my info. I'm giving myself points just for stepping out and doing this on my own. I'll do better next time.
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