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2013 and earlier-Honda Accord Prices Paid and Buying Experience



  • kyfdxkyfdx Posts: 48,900
    Stabilizer bar? It isn't really a safety item... though it will make the car handle slightly better.. The chances of it being the difference in a collision avoidance are very, very, very (did I say very?) slim.

    You can really take that to the Nth degree... You could pay $20K more and get a BMW, then you could really dodge the other cars... but, you probably will raise the chances of being vandalized..

    If you are happy with the VP model, I certainly wouldn't pay $2K more to get the LX, just for the stabilizer bar.. Honda isn't in the habit of selling unsafe cars..



    Prices Paid, Lease Questions, SUVs

  • >>what is the difference between talking to a Fleet manager or dealing with the so called Internet manager?

    In GENERAL, the fleet sales manager deals with leasing companies, auto brokers, businesses, rental agencies, etc. When an individual makes contact with a fleet sales manager, he/she understands that we are knowledgable shoppers who know invoice prices, manufacturer incentives, etc. They generally just try to sell us a car for a fair price without jerking us around, especially when we use a tactic similar to what is described in my previous post.

    On the other hand, the internet sales manager may just be a regular salesman, or a regular sales manager, who has been tasked to deal with customers who email the dealership. Once upon a time, when the internet was a new phenomenon, internet managers operated similarly to fleet managers, or they were the fleet managers. Now that everyone uses the internet, many dealers just treat the internet as another way to get you in the dealership. Or they might give you a "no dicker" price which still may be $1000 over invoice.

    That said, at Honda of McKinney, there seem to be several "fleet sales managers" who are also normal sales people.

    If you are near the DFW area, I highly reccommend the sales managers at Lawrence Marshall or Frank Kent. I'm not going to write exactly what the fleet sales manager at Frank Kent told me--but his motivation is volume. He is not concerned about profit per vehicle. He went about 44% into his holdback on our price. Figure out what that is on the Honda you want, and then subtract it from the true invoice price and call up with that as your offer. I'm guessing it will be accepted. That's much better than a couple days of phone calls. We drove more than an hour on the highway to get to him, and it was well worth it!
  • Dealer holdback on that is about $646. Given current trends, I would push for the dealer to go $200-300 into the holdback. You really shouldn't have to pay more than invoice minus $750. Figure out what is your true invoice, subtract $300, then call up the fleet managers and tell them that you are going through the yellow pages and the first dealer to agree to that price gets to sell you a car (make sure doc and other fees are stated up front). If there are no takers then bump it up $100 and do it again. Rinse and repeat.
  • ftrainftrain Posts: 29
    I appreciate the advice, and will definitely use it next time we buy a car (which might actually be in the next few months). Unfortunately we signed the contract already. So we got it for the $750 below Edmund's invoice that I mentioned in my follow-up message--$19,178 (+TTL+documentation). But it sounds like we could have gotten another $200-$300 lower (especially since I know that documentation fee was pure profit). Well, that kind of sucks then. I felt like I did well, but it looks like I didn't do as well as I thought. I guess for all the research and reading I did here I didn't do enough.
  • tallman1tallman1 Posts: 1,874
    Is that maybe where he made his profit?

    Yup. But if you got $500 more than you thought for your trade-in, you can't be too upset.
  • normkolnormkol Posts: 135
    I don't understand why he is ADDING the holdback, like it is an expense. He should subtract it to come to the true cost of the car. He is subtracting the dealer incentive twice, so the cost he's giving you is about right, but he's getting at it the wrong way.

    As far as making $1,000 profit, it would depend on where you are. I just bought an EX cloth, 4 cyl, for $20,300, before TTL. Profit for the dealer is $100. This is in Staten Island, NY. Add about $1200 for the leather package, you should be able to get it for about $21,500-21,600. Again, this is determined by where you live.
  • cubby3cubby3 Posts: 8
    Hi,all I pappreciate the info and advice.This is what I've got so far looking for an Accord EXL/4 cyl/auto : First dealer started out at $22,850 + $50 DOC .When I haggled with him he dropped to $22,500 and said that's it.An internet offer from another dealer came in a $22,255 .Going to talk to dealer # 3 later today.Of course then we have to deal with the trade-in but this is actually kind of fun !
  • marys236marys236 Posts: 77
    Is anyone getting great deals in Oklahoma on EX-L 4cyl? I see alot of prices around 21,400 to 21,600 quoted on this board, just wondering if I can expect to get the same kind of deal here. Mark Roberts Honda in Bartlesville, OK, is quoting $23,400 on their website, and I've heard their website prices are usually better than you can get from the dealers here in OKC. Kind of discouraging.
  • cubby3cubby3 Posts: 8
    I can't get below the magic $22K for an EXL/4 cyl/auto best so far is $22.3 incl dest and doc.I would think with the '07s coming out before long that they would deal a little more aggresively.
  • jay_gatsbyjay_gatsby Posts: 45
    I didn't buy at the $21,609 price (actually it was $21,605.92 to be exact), which excludes tax, tags, $550 freight and $100 processing fee. It was the first quote I received from 5 different dealers in my area, so I'm waiting on the others to respond before playing one against the other. As for the $750 "marketing support" (it is not a "dealer incentive" or "holdback"), I don't know whether the Internet Manager who sent me the quote already subtracted that or not. I would assume he didn't, since that's free money in the dealer's pocket. If he didn't, then doing so would bring the quote down to $20,855.92. Likewise, I don't plan on paying the "processing fee", as these boards have indicated that many of the dealers in the D.C. area are waiving it.

    Cubby3 -- in your case, I think $1,000 profit is WAY TOO MUCH to give to the dealer. The dealer allegedly paid $21,500, which is only $9 less than the Internet quote I was given with no haggling. Assuming the dealer isn't lying to you, that would mean the dealer from whom I received an Internet quote is only making $9 profit. I highly doubt that dealers around the country are paying significantly different wholesale prices to Honda. More likely than not, the dealer with whom you've been negotiating paid somewhere between $20,000 and $21,000 for the car, giving him an actual profit of $1,500 to $2,500 if you paid him $22,500 for the car.

    My personal view on profit for a commodity car like the Accord, which sells itself through reliability and resale value, is no more than $500. An Internet sale takes very little dealer time, and is a relatively easy sale to make. It doesn't require a salesman to demonstrate the vehicle and cajole a customer to buy it. Thus, the dealership doesn't need to pay a commission to a salesman. Internet customers know what they want, and rarely set foot in a dealership until they're ready to buy.
  • jay_gatsbyjay_gatsby Posts: 45
    Jenni5 -- That sounds like an outstanding price. Your OTD price further supports my belief that the dealers are paying between $20,000 and $21,000 for EX-L's, probably more on the low end than the high end.
  • cubby3cubby3 Posts: 8
    I'm assuming that when you say OTD,your $21918.60 price includes dest and doc ? TTL license varies so what I'm trying to get is what folks have paid for the vehicle plus dest and doc(if any).Thanks, BTW,dealer #3 is coming in at $22,645 hopefully I can get them down some more when I mention holdback.Thanks
  • sienna6sienna6 Posts: 2
    Hi Cohenfive,
    I am wondering which dealer would that be, it looks like a good deal to me if the price is out of door price.
  • jimexjimex Posts: 46

    I just got a quote from Boch Honda - Norwood, Mass:

    The price for the Accord Sedan EXL AT NAV is $23,585 including destination. This price is good for the month of May.

    Hope this helps,
  • jay_gatsbyjay_gatsby Posts: 45
    Nice price. That puts the NAV at being worth $2,000 at retail based on some of the EX-L prices w/out NAV we've seen posted here recently.
  • christinam1christinam1 Posts: 18
    How do you folks get such good quotes? I have been requesting internet quotes from local dealers in middle Georgia. The best OTD price I've received is Edmund's invoice price plus sales tax. It comes to $29,087. I'm glad I read your posts before buying.

  • maddokemaddoke Posts: 12
    Was this a coupe or sedan
  • >>So we got it for the $750 below Edmund's invoice....But it sounds like we could have gotten another $200-$300 lower (especially since I know that documentation fee was pure profit). Well, that kind of sucks then.

    Nah, you did just fine. You still got a great price on a great car. The holdback is much less on the LX SE than on our EX V6, so your dealer couldn't afford to go into it as much (or at all). Anyone who pays invoice minus 750 is getting a good deal.
  • >How do you folks get such good quotes?

    The problem is that you are ASKING for quotes. You should be GIVING quotes. Granted, there are several ways to go about getting a great price. One option I would consider is to find the Edmunds (or KBB) invoice, subtract $750, and that is your quote. Start calling fleet managers and say, for example: "I am buying a Accord EX V6 in the next 24-48 hours and I will buy from the first dealer who agrees to a price of $24,368 plus tax, title, and license." When a dealer agrees then make sure the car has no other options that will cost you anything, ask what is the doc fee (I paid $50 doc fee because price was so good), and arrange to pick up your car. Simple. Don't be discouraged at rejections. Or read my post from yesterday and use that method.
  • >>I see alot of prices around 21,400 to 21,600 quoted on this board....Mark Roberts Honda in Bartlesville, OK, is quoting $23,400 on their website, kind of discouraging.

    In most areas it is unusual to see the prices paid here posted on the internet or given as initial internet quotes. These prices won't find you, you have to create them for yourself (if it was TOO simple then everyone would be buying at these prices). 23,400 is horrible for an EX-L AT. Drive 3 hours down to Frank Kent Honda in Fort Worth and you can get a EX V6 for 24,000. Or you can get a EX-L for 22,000 even. You do not have to bargain for these prices. Just call up my guy (referenced in yesterday's LONG post) and say that you will buy from the first dealer who meets that price. Done. He has 10 EX-L sedans on the lot and 18 EX V6 sedans. But before you do that, make the same phone call to your dealers up there. Don't cower when any dealers question your price. Confidently restate it and kindly ask them if they are interested. You can tell them you already have that quote, but it is from a out of town dealer, and you thought you would check if any dealers in town wanted to match it. Otherwise you will go with the deal you have. Let me know how it goes.
  • jay_gatsbyjay_gatsby Posts: 45
    Good advice exbelowinvoice. You have to know what you want to pay. Dealers will either meet your price, or they won't. The truth is, they won't meet your price right off the bat. Rather, they'll hem and haw until you express a willingness to WALK AWAY to another dealer who will match your price. Dealers don't hold the cards -- you do. The "cards" are your dollars, and the dealers want them. The dealers have inventory they need to sell, particularly now with the 2007 models right around the corner.

    Just play the game.
  • >for a EXL/4 AT I was quoted $ 21,485. That is $1700 below invoice.

    HOLY COW, that's a good price! Invoice is 23,016, so that's about $1530 under invoice. That eats up ALL of the $750 dealer incentive from Honda and the $765 holdback. They must really be desperate to sell out there if you consumed ALL of the holdback. I guess they will still get other volume incentives, etc. from Honda. Are you close to actually buying the car at that price?
  • sct75sct75 Posts: 19
    By browsing the maintenance board of Accord and also based on my experience, I consider that an Honda backed extended warranty with good price and coverage may further help protect our investment on the new car. Of course, with good strategy, you probably get the car and warranty (or combined) with favorite final price.

    I just wonder if anyone on this board has experience on negotiating the price of Honda backed extended warranty along with new car purchase and would like to share it or refer to some resources for reference.

    Many thanks in advance.
  • >>Rather, they'll hem and haw until you express a willingness to WALK AWAY to another dealer

    Or "CALL AWAY." :-) I bought my car entirely over the phone, by talking to the fleet managers. The paperwork had already begun by the time we arrived to pick up our car. I will NEVER negotiate at the dealership again (unless I am talking directly to the fleet manager). Generally, the sales team and the fleet managers operate independently, and have two different goals. The sales team is looking at profit per car (the salesman's commission depends on it). The fleet manager probably makes a decent salary with a commission based on the number of cars he sells, not the profit on each one.

    I'm telling you, that the phone is the way to go. I had tried the internet previously, and through the phone I got faster responses and the whole process accomplished quicker. Sitting at a dealership with a salesman, while he runs back and forth between you and the sales manager is for suckers. :-)
  • jay_gatsbyjay_gatsby Posts: 45
    Just received a second quote from another dealer in Maryland for $21,405, along with another $250 off if I buy within the next 48 hours, bringing the total quote to $21,155. Again, this is with NO NEGOTIATION.

    I don't like looking a gift horse in the mouth, but something smells fishy... :confuse: Why are prices so low these days? Is it because dealers are running out of 2006 inventory, or is it because the 2007 models are coming and they need to move inventory.
  • ftrainftrain Posts: 29
    This is one man's completely uneducated guess, but based solely on my experience the past several weeks visiting dealerships, I couldn't help but wonder if the Accord is feeling the heat from the new Camry, combined with advances from the Sonata, and a boom in interest for the Civic due to fears about gas prices. I may be totally off and it may not have anything to do with any of those things. But the Camry and the Civic are "hot" properties right now. The Accord is great, but it's so well known that there's probably not as much buzz around it. Last week, it was standing room only at the Toyota dealership I visited, while next door (literally next door) there was one person in the Honda showroom, and nobody walking around the lot. When I bought my Accord, he had a lot full of them and pushed very hard to sell me one (I ended up buying one that is in transit from the factory), while when I asked him about the Civic, he remarked that he's having a lot of trouble keeping them in stock, and told me he wouldn't be nearly as flexible on price with the Civic.

    So, that's what I'm guessing, but regardless, it's good for those of us in the market for an Accord.
  • greenicegreenice Posts: 41
  • actuary67actuary67 Posts: 16
    excellent price .. . I just paid 24,187 here in the Hartford, CT area , so you're approx 600 below that ... Boston market is much more competitive than Hartford, in my experience.
  • actuary67actuary67 Posts: 16
    nice deal... on the "protection package" , my advice is that you are very smart to have skipped his sales commission pitch and you saved yourself some dough. On , you can buy the wheel locks, trunk liner and mud guards for a grand total of $179 + $4 shipping. The mud guards will take you about 15-20 minutes to install. Is the extra $317 profit he wants to charge you a good deal ? nope.

    Also, imho, skip the "First Place Finish" sales pitch and put the dough in your pocket.... 500 bucks will buy you 3 or 4 professional detailings over the next few years !!!
  • camble94camble94 Posts: 15
    Hi: I would like to thank everyone for their comments over the past months as I decided on the Accord. I picked up mine tonight from Clair Motors in the Boston area. It was a terrific experience. I sent an email to 4 dealers specifying the color comb (silver with gray int)and asked them to detail all their costs along with their "out the door price." I got 3 responses. I took the best price and emailed Clair, my first preference. They beat it by $200. There was no pressure at all and it took less than an hour to settle the paperwork. The details are as follows:

    $21550.00 cost of car incl dest
    $ 1077.50 MA tax
    $ 273.00 doc fee plus plates
    $ N/C pin stripe
    $22900.50 TOTAL

    I would definitely recommend Clair and internet communication is the way to go. And the car looks great in the driveway. Can't wait to use it this weekend.
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