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Toyota RAV4 Prices Paid and Buying Experience



  • I'd like to hear your stories details too. One thing I've learned from the dealer reviews on Edmunds and from dealerrater is to never buy a car that the dealer is going to "get" for you from another dealer. Just too many horror stories.

    If I wanted something that bad, and couldn't find it at the closest dealer or two or three, I'd either wait for them to get one in stock, settle for similiar options, or travel to another dealer. Those dealer ratings are full of stories from people who put deposits and then found out weeks later that the dealer can't get the car they were promised. Then these poor buyers have to struggle to get their down payment back.

    If it's not in stock, I don't want it. And if I do really want it, I'll go find it.
  • mik004mik004 Posts: 2
    Just purchased a 2009 base model 4 cylinder this weekend. Bought from prestige toyota in Ramsey. They were good to work with, haggling aside. $25,000 out the door was the best I could do. Good luck to all.
  • Just bought a new 2009 RAV4 4 cyl. Base FWD (Base $21,624+tax+TTL fees) in Pacific Blue (hard to find, though) in Philadelphia area. Included Packages and Options:

    CF - Carpet Floor/Cargo Mat (5-Piece Set)
    FE - 50 State Emissions
    QV - Base L4 EVP Package includes: Wheels: 17" Styled Steel, Roof Rack w/Cross Bar Roof Rail, Daytime Running Lights, Privacy Glass

    Is it a good deal based on your research and experience? Interesting to know your thoughts.

    Thank you,
  • Congrats! 25,000 OTD seems expensive somewhat, though. suggests that the actual dealer cost is about $21,000 for this model, so you may have overpaid a couple of grans.
  • Mine has BC (backup camera), QY (extra value package), TO (towing prep package), MF (mudguards), 2Q (all weather mats), and WL (wheel locks for the alloy wheels), Still happy about the deal -- hope others were able to get one! Only disappoinment is the car doesn't have a compass -- wazzup with that?
  • Spent all day Shopping @ East Coast Toyota in Jersey today.

    4WD-4Cyl Rav4 Base Model w Options:
    QV Value Package
    TH Third Row Seat

    Came in w/ an internet quote of 23,900 being told if I came in, I'd get a better quote in person. After I came in, they said they couldnt do any better than 23,900, because an internet quote is just to draw us into the dealership, but they'll honor the quote us anyway. I persisted that we came in today based on being told we'd get a BETTER quote looking for 23,500 and he comes back with 23,850 w/ 1yr free maintenance every 5000 miles (which for us wouldve been 2 checkups tops)

    i said 23,700 and Im driving away today, and he comes back with 23,800 with down to only 1 oil change. Im on the fence, quite upset they're only to budge 100$ down from their opening quote but granted 23,900 is edmund's tmv. He pulls out a referal postcard for 100$ each for referal and referer, and it occurred to me my freind referred me, so if i could cash in on this referal promo, Im sold, Im happy. but no. Turnsout, friend alredy bought his car just 2 days ago, but didnt pick up car yet. After an hr of back and forth of this and that, they finally agreed that upon friend's pickup, they'll honor 100$ for him and 100$ for me...upon their word of honor. Ofcourse thats just silly to expect them to follow thru after Iv alredy driven away, so i ask for something in another half hr.. fine they'll add that in writing to the paperwork in the F&I office. fine, we move on to the F&I office.

    in F&I office.
    I tried to refuse to sign waiver of lawsuit in favor of arbitration, but they insisted it's a must. I insisted on refusal. F&I leaves and comes back and says, it's a must or it's over. I reluctantly said FINE and signed. then comes the VIN etching for 175$.. he said it was already included in my price.. but the hidden meaning was included in my Buyers Order for extra 175$ on top of 23,800 (which i already signed) but failed to notice it as "THEFT DETERRENT". F&I insisted everyone gets it, its already included, i cant decline it.. i asked where.. he shows me on the Form and sure enough it says "optional" which i pointed out. He went back outside, came back in with my original sales guy. They both confront me and say Im being difficult and if i wont take the etching, it's a no deal. So i agreed with them... NO DEAL..and walked out. 6.5 hrs total spent in dealership with girlfriend, 3yrold, & 4yrold.

    This is the story of my Price NOT PAID. 23,700 (After Referal Bonus) + docFEES(300$) +Reg(400$) +NYTax(2110$)

    Apprx Net TOTAL = $ 26500+
    BASE 4x4 4Cyl Rav4 with 3rd Row Seating Package + Carpet
  • Just bought a new 2009 RAV4 4 cyl. Base FWD (Base $21,624+tax+TTL fees) in Pacific Blue (hard to find, though) in Philadelphia area. Included Packages and Options:

    CF - Carpet Floor/Cargo Mat (5-Piece Set)
    FE - 50 State Emissions
    QV - Base L4 EVP Package includes: Wheels: 17" Styled Steel, Roof Rack w/Cross Bar Roof Rail, Daytime Running Lights, Privacy Glass

    Is it a good deal based on your research and experience? Interesting to know your thoughts.

    Thank you,
  • Puneecar-Was it really worth it to walk out? I mean, six and half hours there with two kids and you walked over $175 VIN etching?

    Maybe it's the principal, I don't know. It seems to me too man people get carried away on these boards trying to squeeze the salesman/dealer for the last hundred or two.

    Give me a happy salesman, let him feed his family, and treat me like a human being.

    I know that if I left after all that time and aggravation I would be so pissed of, my blood pressure would be up, and I would be cursing car salesmen in general and trying to explain to the kids why we didn't get the car after spending their afternoon there too.

    To me, it's not worth the aggravation. It's worth it to pay the extra $200 for something I'll have for at least 7 years, and to know that if I ever need a friend there, the salesman might remember me fondly.
  • Are you saying you got 0% because of the college grad program?

    I got a rav4 limited yesterday and got 1000$ with new college rebate. However, my APR is as high as 6.75%. Did i miss something? Do new college grads get 0% at toyota?
  • believe me and my girlfriend felt that wy very much.. to have spent 6 hrs there and then leave with nothing.. (and stereotypically thats exactly how they want you to feel)

    but put it in perspective, we werent trying to squeeze the salesguy at all.
    invoice was 22.7K. I was willing to settle for 23.7K. $1000 ABOVE invoice. ONLY 200$ below their opening quote. They cranked the waiting game on full throttle (probably b/c i had my kids with me) and wasted 4 hrs of my time just to give me 100$ off the opening quote.. with only a half promise of honoring the other 100$.

    i just couldnt walk out of there not feeling utterly ripped off after 6hrs and being at the same price i started with 6hrs ago. .. and for them to blackmail me refusing to sell me the car unless I agree to pay for an optional Item.. Im sorry, the Attorney General of NJ and Toyota, as well as BBB will be hearing about this... since my salesman boasted about their BBB certification. one voice might not do anything, but hopefully advising others to do the same might eventually surface some new laws about this practice as its happenned in the past. Maybe the next time i buy a car 5-10yrs down i dont have to waste as much time.

    Fortunately, as frustrating as it was for us.. our kids saw it as quite an adventure carrying their new backpacks full of their games, books, and snacks being in a showroom full of cars.
  • It still amazes me that so many dealers are weasels like this. I had an internet quote on a Highlander. Went into the dealer (Boch South) to do the deal. Four hours later, they told us that they could not do the deal- really? I had already signed half of the paperwork and they had the CC in hand for the deposit. We walked, and they lost an Avalon on the spot as well.

    We went back to the dealer where we had bought our Sienna (Copeland Toyota) and had a no hassle deal on a base RAV 4x4. 22k + tax, title and doc fees minus a fair trade in value on a 10 year old VW. I was there doing the papers for all of 2 hours, but we paid cash (didn't even do a credit app- at either dealer)

    The 09 rav that we bought was new on the lot- still wrapped. I called and asked them to PDI it so that my wife could drive it. They made it happen.

    I think that Boch might have honored our deal if I had financed at a loan shark interest rate (read- not with Toyota Credit) so that they would have made it up on the back end, but we never pursued it. Apparently this is a common tactic.

    This was our second car from Copeland, though my Sienna was a stand on your head deal- they essentially gave me a free moonroof (and a good price even if it did not have the moonroof), but I bought the car the day after it hit the lot from the plant. Negotiating that was painless as well and I bought a $35k van for under $30k. With 8 miles on the Odometer! I highly recommend them.

    All of this is South of Boston, MA where we have 6 Toyota dealers within 30 minutes of the house. Boch is by far the biggest, but I will never deal with them again. ever. My in-laws swear by them at least for service, but that's service, not sales. They were there for both experiences- Even they'll go to Copelnd for their next car.
  • normkolnormkol Posts: 134
    I understand your frustration. I bought my '08 Rav at East Coast in Feb. 2008. It was President's Day and they were quite busy. After a lot of haggling, we agreed on a deal and they hit me with the etching package also, as a mandatory option.

    I wasn't happy, but I went along with it. However, I will know if I ever go back there again they will have to include it up front so I will know exactly what I am paying.

    Your kids must be angels to have endured 6+ hours. My wife came along and left after 2 hours.
  • Unfortunately it's a tough time for buyers in this post cash for clunkers environment. Inventory is low, at least until the '10s start arriving. I see some dealers by me are getting the last of the '09s, but inventory is still way down. It seems the worst at Honda and Toyota dealers, naturally.

    I know when I bought my Sienna in Sept. '04 it was a new model. Edmunds showed hem selling for $500 under MSRP. A dealer by me advertised that they had several in stock and would sell them for $750 under MSRP. We had a great salesman, but he would not go any lower. When I complained about the $379 documentation fee, he said it was mandatory. When I hemmed and hawed a bit, he did go and get the selling price reduced an additional $379 to cover the fee. We left happy.

    Unfortunately Honda and Toyota dealers don't have to negotiate much. Their attitude can be "if you don't buy it at our price, someone else will". This seems more prevalent at Honda dealers. Less competition maybe?
  • Toyota lists the end date for the $1,000 rebate as of September 8th. It is interesting to note that while 2010's are arriving, 2009's are also arriving as well. Does anyone have any idea as to whether they will extend the $1,000 rebate?
  • I bought my RAV4 Basic from Beaver Toyota in Santa Fe NM. The salesperson was a really good guy -- he's since retired and moved to FL -- as are the financial people and the parts and service people. I did the Clunkers for Cash program: $5000 ($4500 for my '93 4-Runner + $500 dealer incentive) off the $24640 MSRP. There was a small misunderstanding about the financing, but they changed it to give me the lower rate discussed with the salesperson. There was no pressure, no "games", nothing like that from anybody. It's nice to give a positive report on a dealership, but hey, that's Santa Fe. :)
  • Where are you that the 2010s are already coming in? None in Seattle area yet that I know of. A couple weeks ago a salesperson said it would be a month or two before the 2010s arrive.
  • In NYS and around NY

    I have dealers offering me 2010s in place of the 2009s Im eQuoting for and theyre telling they are to arrive as early as a wk to Month-end of sept depending on the dealership. (ofcourse that could all be overhyping to get me to put down downpayments and making advance purchases)

    If you check, 2010 values are now posted even though regional and local numbers arent yet available for my area. if you look at the invoice and dealer cost between 2009 and 2010, the new 2010s are actually CHEAPER to buy for the dealers

    Great thing is, these dealers are eQuoting me and carrying over my 2009 quote over to 2010 models if Im willing to wait for it to come in. It makes sense for them to do that since they profit more from the 2010s at the same price and it far easier to get into inventory than 2009 models. .. .. However, TMVs for 2010 are still outrageous.. (though i would ignorantly assume that will change very quuickly once 2010s are widely available, and these fatten salesmen realize the scarcity of buyers in the coming months in the aftermath of CARS)

    Im getting quotes of 26500ish OTD price for 2010s. thats inclusive of dealer fees, NYS DMV charges, and NYS 8.875% Sales Tax. Seems like a pretty sweet price to me. If we keep fighting for these prices, it may become the norm and work out for everyone in the market for these rav4s!! Let's make it a buyers market again, Im tired of salesman pushing me at 1300$ above invoice.
  • Our dealer in Bend has one 2010 in stock and I see Magic Toyota in Edmonds, Wa., has one 2010 in their inventory. Someone in Seattle probably has some 2010 models. You are just talking to an idiot.
  • as evergreen says, most of them are idiots.. they spew w/e BS they can come up with to make themselves seem knowledgable.

    either that or they blatantly lie to you to get you to focus on buying a car NOW from THEM. Iv been told so many times that RAV4s 2009s with 3rdROW seating are completely out of stock and near impossible to find.

    meanwhile I could list at least 5 dealerships that have one in stock... just not the color i want.

    Currently working over paperwork to acquire a trade-in for a rav42009 at 26400 OTD (inclusive of all dealer fees, DMV, and NYTax 8.875%)
    There are many horror stories that Trade-Ins come up empty handed... but Im crossing my fingers on this.
  • svofan2svofan2 Posts: 440
    You are a brave man...good for you....but maybe I am old and getting soft....6 hours wated is too much.....and you should consider or maybe you had alreday, if you will be able to get similar deal somewhere else otherwise you pissed away 6 hours of your life for nothing...principles are nice values, but your time should also have a price...good luck and keep us posted on how much you finally pay...and it better be lower that that deal..good luck..
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