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2013 and Earlier - Mazda3 Prices Paid and Buying Experience



  • gman4911gman4911 Posts: 43
    edited March 2012
    My experience with the wholesale club programs is that you can do better on your own. As usual, YMMV.
  • I agree that you can do better than the costco price - but you'll have to earn it and it's not for the timid. If you've been around the block more than once buying a new car and you like to haggle, then you know there are all kinds of tricks sales people will use to lure you into the dealership only to find an unexpected advertising fees, or an excessive doc prep fee or maybe the car you wanted has seat fabric protector and they just can't give it away - even after asking for the OTD price - some dealers will say and do anything to get you to walk from one dealer to another.

    with that said, there's value in having someone present you a price without the gamesmanship
  • sparker4sparker4 Posts: 1
    I'm looking at a new 2011 Mazda3 S Sport 5d and a Mazda3 i Touring 4d.

    The five door is listed at $18,890, which is $2,800 off of the MSRP ($21,690). The four door is listed at about $17,000 which is about $3,000 off of the MSRP (19,995). I will probably be able to get another $500 off on each as a first time car buyer so that would put the five door at $18,390, and the four door at $16,500.

    I expect a pretty good discount for buying last year's model, and these seem good. But I'm wondering if there's still room to push on the dealer. At this point they have 5 new 2011 Mazda3's, so it seems to me that they have been sitting on them for quite sometime and are lucky for me to even be looking at them (it is almost the end of March!). I've also heard that the dealer doesn't give anything up from their bottom line with these types of incentives because Mazda is really covering the cost.

    The five door is my preference because of 2.5L engine, I'd like to pay at or under $17,000 for it (before trade-in: 2001 Nissan Altima w/ 198,000 miles - offered $1,500 for it). Is that a completely unrealistic number?
  • autonomousautonomous Posts: 1,769
    Go for it! $17K is not unrealistic. Just remember, it's up for negotiation and therefore you may have to listen to some "unrealistic" salesman talk.

    The big factor, of course, is depreciation which happens primarily in the first year in the range of 20% to 30%. Check out Edmunds' / New Cars / True Cost to Own function for different models and years. You'll see the Mazda3 2012 hatchback depreciation in the first year is around $5K.

    Aiming at $17K means you are asking for about a 20% discount. With your $1500 trade-in it equals $15.5K.

    Good luck and let us know how it goes!
  • got a quote via the internet today from a dealer in the Bay Area for 18,950 + tax and title

    not bad - even said I'd get the .09% financing for 36 mo. with my good credit.

    just have to get over the stress of signing on the dotted line and enslaving myself for the comfort of driving a new automobile
  • chickraechickrae Posts: 44
    Bought my 2012 Mazda 3 touring w/skyactiv. MSRP was 20,775 which included satellite radio antenna $430. I paid 20,035. They gave me 6,200 trade in. It's all a numbers game. Supposedly I got a Costco discount, but that remains to be seen. They didn't even ask for my Costco card. I am now wondering if I paid tax on the total price of the car when they were suppose to subtract my trade in and then add tax. I will have to get my contract out and look. I had checked another dealership and the car was more. I am very happy with my car even though I thought I would never get out of that place....4 hours later...
  • steveaspesisteveaspesi Posts: 46
    you know, if I remember correctly, Costco guarantees their price and I know for a fact that the Costco price for that car in the Bay Area was allot lower than what you paid.

    it might be hard to figure it all out with the trade in factoring into the deal - but if I were you, I'd get the Costco Price from another dealer and compare.
    might be worth a grand to you.
  • crw7096crw7096 Posts: 5
    I would like some input on where I should begin as to negotiating on a new Mazda3. I am looking at a 2012 Mazda3 S Grand Touring 6-speed manual. The MSRP is $25,095. The dealer has it on "special" for $23,995. Edmunds TMV is $23,941, basically spitting distance of the special price. My question is, how likely will the dealer be to drop the price another $500 since I currently own a 2008 Mazda3 and there is a loyalty incentive? After reading the fine print on the loyalty, it says that dealers have the right to refuse to combine it with "private" offers. Invoice is $23,442 and I would like to get as close to that number as possible. This is my first Mazda purchase on my own, however my family has purchased 3 Mazdas from the dealership with the vehicle I want. Think I have much wiggle room as for price?

    Also, are there any other incentives currently out there? I plan to take advantage of the 0.9% financing for 36 months as well as trade in my current 2008 Mazda3 S Sport with 70,000 miles.

    I live in the DFW area but the dealer is in East Texas. I have looked for similar vehicles in the DFW area but no manual GT sedans are out there.

    Any help is appreciated!
  • igozoomzoomigozoomzoom Waleska, GeorgiaPosts: 790
    2012 Mazda3 s Grand Touring 4-door - $25,095
    6-speed Manual
    Tech Pkg

    Here are the price quotes from three reputable sites-

    KBB- $23,067 Fair Purchase Price (includes $500 Loyalty) $22,534 Target Price (includes $500 Loyalty)

    Edmunds TMV- $23,441 with $500 Loyalty Cash

    I searched for all the cars meeting your specs within a 250-mile radius of Dallas, TX and, as you've already realized, they are few and far between!
    What color(s) are you considering? Dolphin Gray is your best bet with three different dealers to choose from; I also found one each of Velocity Red, Liquid Silver, and Indigo Lights. All have Black interior except the Indigo.
    There are also three in the San Antonio area- one each- Dolphin Gray, Graphite and Liquid Silver.

    If I were you, I would request a quote on every single car that meets my specs (all the Dolphin Gray ones, for instance....or Dolphin Gray and Liquid Silver, if you'll take either). Request that they respond by email so you'll have a hard copy of every quote.

    At $23,495 ($23,995 minus $500 Loyalty Cash), it wouldn't be a bad deal...but I think you can get it down to at least $23,000. If you run across ANY Mazda dealer who refuses to apply the $500 Loyalty Incentive, turn and walk back out the door!!! No EXCEPTIONS!!! Tell them to kiss your @ss...or get me on the phone and I'll be more than happy to verbally eviscerate them for you!!!

    You also need to make sure you're getting as fair deal on your trade-in! So many people will haggle to the death to save $3000 off sticker price, only to get screwed out of $2000 on their trade-in! Check and Edmunds to determine what yours is worth. Print out those valuations and take them to the dealer if they are offering you significantly less- ask them to explain! If you have a Carmax or similar nearby, drop in and find out how much they will pay for your trade-in, just for perspective if nothing else.

    If you qualify for the 0.9% APR for 36 months, DEFINITELY take advantage of it! That will save you thousands over a regular APR loan.

    Finally, DON'T let your guard down after you have finished negotiating the purchase price and/or trade-in amount. The last stop will be the in the Finance Office and they are the sneakiest SOBs of all! They'll try to add extras you don't want or need (rust proofing, fabric protection, VIN etching, just to name a few) and they will also push Extended Warranties very strongly- just say NO! They only push these items because they are HUGELY PROFITABLE- and often not worth the paper they're written on for the buyer!

    Good luck, let me know how it goes and if you have any questions, don't hesitate to ask!
  • perma88perma88 Posts: 22
    what is the lowest price some of you think that i could get a 2012 i-touring 4dr sedan for with incentives (if any), 1st time buyer with no trade in. will travel tri-state in NJ, southeast PA and DE area.
  • chickraechickrae Posts: 44
    I had bought the car when I posted that last message. The costco discount here is $500. I feel like I got a great deal. Not to mention the blue book on my mustange was between 5,300 and 6,000 and I got 6,200. Other dealerships were only going to give me between 3,800 and 4,200. It's all numbers, maybe I didn't get as much discounted on the new car, but I made up for it on the trade in. I am very happy with the deal. I also got 0.9 financing for 3 years but I only owe 5,000 so will try to pay it off this year.
  • crw7096crw7096 Posts: 5
    I ended up getting the Velocity Red Mazda3 S Grand Touring 6MT with Tech Package yesterday. I printed out the other dealers offers as well as my trade valuation. It wasn't really difficult to get them to match that deal once they knew that I would buy from someone else if they couldn't do the price.

    MSRP - $25,095.
    Discount - $2,434
    Selling Price - $22,661
    Trade - $9,500
    TOTAL - $13,161 + TTL

    Overall pleased with the deal and love the car.
  • bill1000bill1000 Posts: 38
    Having just bought this same trim level, I believe the best price is right around $19k (sticker of $20,400). This does not reflect the loyalty or military incentives as I did not qualify. If you get quoted a price much lower than $19k I believe you should expect dealers to make up the difference with bogus fees and prep charges. I live in PA and my best out the door price was $20,300. It is irritating to have a dealer quote some low price and then work it up to the same number as another dealer that was more upfront.
  • ialtqqialtqq Posts: 1
    edited May 2012
    a dealer asking for 20k (including TTL) for a 2012 Skyactiv Mazda 3 i Touring 5d Hatch AT. Good deal? or can i do better and keep looking?
  • farkle0079farkle0079 Posts: 9
    edited May 2012
    Bad deal. Invoice is $19,600. I'm in the Bay Area and paid $18,100 for iTouring AT hatchback during the 1st week of April. Got to pick any color I wanted too.
  • bill1000bill1000 Posts: 38
    You got out the door for $18,100? That means they sold you the car for around $17,000 plus TTL...that would be $2600 under invoice. Did you have a trade?
  • bill1000bill1000 Posts: 38
    ...or did you qualify for loyalty or military incentives?
  • bill1000bill1000 Posts: 38
    Invoice is actually $20,069 to my knowledge, so this appears to be a good OTD deal if your sales tax is around 6%.
  • qbrozenqbrozen Posts: 17,148
    He didn't say OTD. My guess is he failed to understand the post above his was an OTD price. So not at all comparable.

    '13 Stang GT; '86 Benz 300E; '98 Volvo S70; '12 Leaf; '14 Town&Country

  • jlw46jlw46 Posts: 1
    Looking at this car. When you say that trim level, can you tell me, does it have all the bells and whistles including moon roof for this price?
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