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Toyota FJ Cruiser vs Jeep Wrangler



  • keatskeats Posts: 412
    This week the 07 Wrangler Rubicon was named Peterson's Offroad 4x4 of the Year, and also 4 Wheeling and Offroard 4x4 of the year. In the case of Peterson's, the comparison group included the FJC. Not sure if that was the case witht he 4 Wheeling & Offroad group.
  • I guess this should come as no suprise to any of us. The outgoing Wrangler (never mind the Rubicon model) was more trail capable than the FJC. By all accounts this new Wrangler platform is the bassis for the most capable factory off-road vehicle every made, even more than the previous wranglers.
  • steenhsteenh Posts: 103
    "By all accounts this new Wrangler platform is the bassis for the most capable factory off-road vehicle every made, even more than the previous wranglers."

    You would need to amend that statement to say "made and marketed solely to US consumers" The LC 70 Series is SFA, has a diesel option and is a Toyota.

    The magazines are only looking at US marketed vehicles.

    And then... there's that quality thing... the V6 that even you don't like...

    See the SEMA pics of the FJC pickup with the retractable roof? Looks pretty nice. They are getting closer. SFA someday... gotta hope!
  • Steehn,

    Well I don't know if I do have to amend that. I'm pretty sure that while the overseas LCs do have rear lockers, they probably don't have front AND rear lockers from the factory. (not to say that a dealer couldnt put one in). And I'm positive the over seas LCs don't have an electronic disconnecting sway bar. I think 835 on the Ramp Travel Index is pretty far out of the range of any stock Toyota over seas or domestic, but that's what the new Wrangler will do out of the box.

    As far as that V6 goes: Yup its crap in the purest form! But then I wouldn't rate any V6 worth too much including the one made by Toyota. Besides, I'm about 98% sure that a diesel will be an option within 24 months.

    If that top was at SEMA then that sends the bigest message to the automakers that: 'hey you guys aren't giving us what we want so we had it made aftermarket' And who knows? Toyota might just listen. The Jeep Rubicon was born entirely from aftermarket demands. Chrysler actually paid close attention to what off-roaders wanted. I haven't seen any other automaker do this since the 60's when muscle cars were made.
  • steenhsteenh Posts: 103
    "Autos Mujeres al Volante" Magazine Selects Jeep® Wrangler and Chrysler Town & Country as 2006 Women's Cars of the Year

    You guys are right... the awards keep rolling in. ;)

    FJC top is one of those that Toyota said would likely be a factory option in the future... the pickup also got rid of the C pillar issue. As far as the RTI on a 70 series... can't find it... but locking F&R certainly would be as easy as saying you want one and paying.
  • Hey, I can see how many women would love the outgoing Wragnler and the new 2007 Wrangler:

    It's a convertable,

    When the hard top is on it's as warm as any car in the winter,

    It has a turning circle smaller than just about any other 4x4 (except something with 4 wheel steering) and the visibility is second only to a motorbike - It parks like a dream!!!

    Who wouldn't like all those things?? You think girls are going to turn this down just cuz they are girls???
  • steenhsteenh Posts: 103
    Chick car, Soccer Mom-mobile... I think that's exactly what Toyota was hoping to avoid with the FJC... kind of ironic that Wrangler wins it... and not just Women... but Hispanic Women at that.

    I can honestly say I have never seen an Hispanic woman driving a Wrangler.

    Nothing against women in jeeps... lots of them out there.
  • Well you know I think accountants at DaimlerChrysler will see their way clear that the scoccer mom's money will be just as favorable on the ballance sheet as the money they worked hard to earn from hard core off-roaders.

    Who can forsee that a vehilce designed to please a niche market becomes a favorite with all! That's really what the Jeep was all obout in the first place: In 1947 they never promised plush interior, a soft ride and a bunch of entertainment crap - they made an honest to goodness off-road vehicle! It's just that once they built it, many others came.

    If I get my Christmas wish this year it will be that Liberty sales fall flat on their face while the new Wrangler's sales soar to hights never seen before. Then maybe some of those clowns in product development will see that some tin can with a closed roof and IFS is not the way to go.
  • Since it’s fall of 2006 we are now seeing the 2007s on most dealer lots, sooooo…. I of course have a rant! No, my rant is not about Toyota and how they are not really committed to the North American off-road segment – that’s already been well established. Rather, it’s about Jeep and DaimlerChrysler. Yes, there is a rift in the Jeep brand that has been growing ever since the cancellation of the beloved 4.0L Cherokee Sport and the introduction of the Liberty. At the same time Jeep introduced the Wrangler Rubicon, a vehicle most 4x4 publications and off-roaders alike, state is the most trail capable vehicle to produced by an auto manufacturer BAR NONE. Most of you are aware of this. However the rift continues to widen!

    While the 2007 Wrangler Rubicon is apparently even more capable than the outgoing Wrangler Rubicon TJ, Daimler has seen fit to introduce the Jeep Compass! An overhead cam 4 cylinder, car-like vehicle with the ground clearance of a stiletto. With no low range capability available, and a acres of plastic inside and out, IFS (and I believe IRS) how can anybody with a straight face call this a JEEP!?!? Not to mention that the front bumper comes up on each side at the corners of the grille to make it look like a chipmunk with its cheek stuffed full of nuts! This thing is truly a PILE right from the back widow spoiler right down to the all season radials!

    The deletion of solid axles from the Grand Cherokee line up, the lack of them on the Commander and the so called Jeep Patriot, have really turned almost all of the traditional Jeep owners from ever being seen near one of these vehicles much less owning one! Yes Daimler has the nerve to produce something like the Commander, which ‘looks’ a lot like the kind of Jeep that we have grown to love, but underneath is really just an IFS Grand Cherokee. Yet Chrysler insists that it’s a real Jeep in the true historical sense! Well, Chrysler we’re not buying it – Literally!

    With the very real exception of the Wrangler, us Jeepers see the brand name devolving into becoming just another me-too label that produces the same kind of middle of the road, attempts everything, but really is not good at anything, type of vehicles. These type of vehicles have been the domain of GM, Ford, Nissan, Toyota (in North America) for the past 10 years or more, and now Jeep seems more than willing to slip into this abyss of mediocrity! Daimler’s efforts regarding the Rubicon are well noted and well appreciated by off-roaders, however the dilution of the ‘Jeep’ brand name with the introduction of all these other, less than lame models is overwhelmingly pulling the name down. If you want to build something like the Compass, then fine, but don’t call it a Jeep! If they keep this up I’ll soon be embarrassed to drive anything that has a ‘Jeep’ badge; it will become known as the ‘has been off-road label’.

    My message to DaimlerChrysler is: better wake up fast!!! You’re killing a legendary name and alienating your diehard core supporters.

    - end rant -
  • mac24mac24 Posts: 3,910
    No, I think that DC will have to try a lot harder than that to kill the Jeep image.

    Take 100 non-automotive enthusiast adult members of the car buying public, and show them pictures of all DC's Jeep offerings except the Wrangler. I doubt if more than ten would identify them as Jeep products.

    However, show the same 100 people a picture of a Wrangler and I'd guess that at least 99 would smile and say "Jeep!".

    Most people don't find it practical to own one, but they will identify it as one of America's most recognized and loved icons.

    I might be embarrassed to be seen in a Compass, but never in my Wrangler. :shades:
  • I too believe DCX is polluting the Jeep brand. The Compass IS a car, it is based on the Dodge Caliber platform. Fugly as hell, too! I was also sorry to see the 4.0L I6 replaced by the 3.8 V6, and the 2 door Unlimited dropped in favor of the 4-door. One thing I don't understand is why they don't offer the new (mopar) 4.0L V6 that has 260hp and 265lb/ft in the Wrangler, especially in the Rubicon. I guess I'll have to keep my eyes peeled for an '04-'06 2 Door Unlimited Rubicon at a good price....
  • Mac,

    You may be right about the results of such a survey, however if you're poling the non-car buying public what difference does it make? - they're not buying the cars.

    It's the people that have the cash to buy the cars that Chrysler should be concerned with. Really, before 2003 (Liberty introduction) there was a very good reason to buy the Jeep brand over the Softroaders that all the other companies were pumping out. All the Jeeps offered true off-road ability. Moreover, they ALL had the ability to be built into hard core off-road machines for not very much work or money given the HUGE aftermarket parts selection.

    Fast forward to 2007 model year where there is really only one true off-road Jeep left in the line up that has potential to be modified to a true hard core off-roader. All the other Jeeps are either 'Wus You Vees' or cute Utes like the compass. DaimlerChrysler is making a huge mistake here.
  • steverstever YooperlandPosts: 39,984
    DC probably thinks the pool of hard core off-roaders is much smaller than the pool of potential soft-roader buyers. Maybe they can't afford to cater to you guys with more than the Rubicon?

    Need help navigating? - or send a private message by clicking on my name.

  • mac24mac24 Posts: 3,910
    however if you're poling the non-car buying public what difference does it make? - they're not buying the cars.

    I think you may have misread it. What I said was:

    "Take 100 non-automotive enthusiast adult members of the car buying public........."

    The point I was trying to make was that the Wrangler will always remain the very embodiment of what a "Jeep" is in the eyes of the public, whether they're car enthusiasts or not. Even if DC brings out a minivan and slaps a Jeep label on it, the perception of the all american Jeep icon living in the form of the present day Wrangler won't change.

    This doesn't mean I like what DC is doing with the Jeep name though. From the 6.1 Hemi powered GC SRT8 road rocket, to the bleh Commander, to the "what were they thinking" Compass, they seem to be trying a scatter gun "all things to all people" approach, rather than sticking to historical core Jeep values.

    However, I agree with Steve's comment that the market will probably only support one 'true' offroad vehicle in the lineup, and if that's correct, what better than for the Wrangler to be that vehicle? :)
  • Steve,

    I’m almost 100% sure that you are right about DC thinking that the pool of hard core off-roaders is the smaller piece of pie. That being said there is a real irony here:

    Many soccer moms, urban commuters, and daddy’s little rich girls, buy SUVs. Most of the reasons theses people buy such vehicles is not because they even want to take the beginner level off-road trail, or that they could even encounter bad weather in the winter. The main reason is IMAGE! Yes, they think it’s cool to drive an SUV. It gives them the image of being ‘outdoorsy’, rugged or perhaps powerful. The association of this image was brought about mostly by the entertainment media: Countless images of the Jeep ‘winning’ World War II and in M.A.S.H. Watching John Wayne in Hatari cruising Africa rounding up animals for the Zoo in a Jeep CJ-6. The Range Rover and Jeep Rubicon in Tomb Raider I & II. The Jeep J-10 Pick up in Twister and Tremors. The many Jeeps that were cast in the Matthew McConaughey movie Sahara. The numerous times we have seen Land Cruisers in Africa among zebras and lions.

    In every one of these cases we saw REAL, trail capable off-road vehicles pulling real off-road duty. The soccer moms and urban drivers flock to these films and aspire to have at least a small part of this action, if not for just show to impress there friends. In the early days they purchases the real Jeeps, LRs, and LCs with solid axles and in line six engines, but soon found that the ride was rougher, noisier and it didn’t have all the electronics stuff their mini-van had. They complained about this, the auto journalists complained about this, and so the pressure was on to make a softroader. No matter that this new cushy cute ute ride they now had could never do even 25% of the original vehicles that created this image. The uniformed public bought them not knowing their investments shortcomings when compared to the originals.

    Now almost nobody makes a true honest off-road machine. So the image will fade because the originator of the image has been killed (mostly). And soon I predict that people will lose interest in these softroaders because it’s a sham as much fake eyelashes, imitation leather, and Milli Vanilli. Once the (ignorant) public realizes that they are being laughed at by those who created the original off-road image, they will start to their rides in favor of a new trend. What you are seeing here is just such a back lash, started at the grass roots by those who need a real vehicle to take the trails – the word is spreading that a Honda CR-V is not quite adequate to take on the Rubicon Trail.

    And Mac, sorry if I misunderstood you, your point is well taken.
  • steenhsteenh Posts: 103
    As you know, I doubt I'll ever own another jeep but for reasons other than market positioning. I too think DC is making a mistake by abandoning the "trail rated" approach to designing and marketing their products. Doubt you'll see the compass going on the rubicon to prove it's abilities. I at least hope they don't try that ploy.

    Used to be that Jeep stood for off-road capability. Now it doesn't... they've passed that badge to Wrangler. No one would argue that Jeep is better known brand name than Wrangler (both are strong though)

    Nothing wrong with catering to the market for more comfort... Land Cruisers have gotten progressively more upscale and comfortable over the years... but have maintained significant off-road ability and are "over built" for strictly on-road use. They don't have the same ability as an FJ40, but better than virtually all other vehicles sold in NA. People will pay for that heritage even if they never plan to go off road. Now Jeeps is marketing a compass that might as well compete with the Kia Sodona.

    This approach would be similar to Porsche building a non-performace economobile... cheapens the brand.
  • Good analogy about the Porsche building the economy car to what Jeep is doing. There is no doubt that it will hurt the Jeep name in some respects.

    Jeep has dominated the off-road awards in magazines like fourwheeler, and petersons off-road more than any other brand. When you look back over the past 30 years or so Jeep has had more than anybody else even Toyota. Somehow I doubt if that trend will continue if DC keeps this up.
  • Many soccer moms, urban commuters, and daddy’s little rich girls, buy SUVs. Most of the reasons theses people buy such vehicles is not because they even want to take the beginner level off-road trail, or that they could even encounter bad weather in the winter. The main reason is IMAGE! Yes, they think it’s cool to drive an SUV. It gives them the image of being ‘outdoorsy’, rugged or perhaps powerful.

    Lots of posers. While perusing the Rubicon listings on eBay a couple weeks ago, I saw one that had been lifted, jumbo mudder tires, winch, even a SNORKEL! :surprise: Then: NEVER BEEN OFF-ROAD!!! :confuse:

    Now why, on God's Earth, would you spend all the money for all those mods, if you never intended to go off-road?!? A snorkel??? Was he thinking he might have to ford a river while traversing I-395?!? ;)
  • Yeah there are posers in every camp. There is only one good thing about the guy that built that Rubicon: Someone else will be getting a really nice trail rig.
  • So the long awaited test has been done: The 2007 Jeep Wrangler Rubicon vs. the Toyota FJC. It was Peterson's Four Wheel and off-Road's 4x4 of the year contest. Mixed in were a bunch of others that most of us don't care about.

    They did say that the FJC was the best off-road vehicle by Toyota available in North America. However, in the contest it still came third after some POS KIA creation. Ultimately, the 2007 Jeep won 4x4 of the year hands down!

    Comments from the testers about the FJC was that it [would] do the trail but with a lot of problems. The very very poor visibility, lack of front locker, poor tires, made it a lot of work. You really had to rely on your spotter much more than you should have to. Their conclusion about the FJC was that it was designed by some stylist that had never been off-road. That the masters of this creation didn’t seem to realize that actually being able to see the trail could really enhance the off-road experience! LOL no kidding. These are pretty much the same things I said months ago after I test drove the FJC.

    In contrast, they said the Wrangler was amazing. The off-road ability is that much greater than the previous Rubicon and that not only does the new one ride much better it is also much quieter. As they said in the article 'you'd have to be brain dead to not appreciate this Wrangler', 'Undoubtedly, the best bang for your off-road buck by far!'

    Apparently the new Wranglers are selling over list price – they can’t keep them on the lots.
    Despite all Toyota’s muddy little videos, and brown paper FJC ads in the 4x4 mags trying to tell us how good it is off-road, the new Wrangler is going to KILL the FJC in sales over the next 5 years.
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