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Where Is Ford taking the Lincoln Motor Company?

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  • hpmctorquehpmctorque Posts: 4,167
    All the posts about the Lincoln LS made me curious, so I checked Craigslist to see what they're going for. I was surprised by how low the asking prices are. Take a look, if you're curious, and let us know what you think
  • akirbyakirby Posts: 7,665
    They've been dirt cheap since they were discontinued. Great bargain if you don't mind replacing a few parts.
  • hpmctorquehpmctorque Posts: 4,167
    What are the most vulnerable parts, and how expensive are they?
  • steverstever YooperlandPosts: 39,970
    "The MKZ is the car that will set the tone for all cars to come," said Rich Kreder, vehicle integration manager.

    The new MKZ should outsell the one it replaces, Sullivan said. The hard part is improving the dealer experience and the culture change to attract younger affluent buyers."

    Lincoln to launch MKZ with a major marketing push next month (Detroit Free Press)

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  • akirbyakirby Posts: 7,665
    COPs (coil on plugs) and the hydraulic cooling fan (00-02 only) are expensive and/or difficult. Some trannys have to be rebuilt but that's not widespread.

    Other common cheaper failures are window regulators and seat heater elements.
  • hpmctorquehpmctorque Posts: 4,167
    Thanks. These potentially problematic items should be factored into the buying decision, but they don't seem like deal breakers, considering LS prices.

    In terms of the car itself, the LS seems like a better car than the Cadillac Catera. Maybe much better.
  • akirbyakirby Posts: 7,665
    Way better from a driving standpoint (and looks IMO). As long as you know what to expect you won't be disappointed.
  • gregg_vwgregg_vw Posts: 2,415
    This was like comparing the MKZ pre-2013 to the CTS, only the other way around. The LS was vastly superior to the Catera. The Catera was almost laughable, but Cadillac had nothing else at the time to go up against the LS.
  • akirbyakirby Posts: 7,665
    The daffy duck commercials didn't help much.
  • cdnpinheadcdnpinhead Forest Lakes, AZPosts: 3,237
    edited November 2012
    The daffy duck commercials. . .

    Nice touch to not capitalize the two Ds. The commercials did include a duck and, to many viewers, they were daffy.

    I thought they were okay, which is probably part of why I was willing to go all-in on the LS. Maybe a U.S. manufacturer can make a competitive sedan that doesn't drive like a boat, or maybe not. It didn't drive like a boat, but it sure as hell turned out to be non-competitive -- cost over sell doesn't work most times.

    Live and learn.
  • akirbyakirby Posts: 7,665
    I actually thought it was daffy but now I see it was "ziggy". Still stupid.

    Remember the LS commercial? Wood. Leather. Adrenaline.

    Still one of the neatest commercials ever IMO.

    http://www.youtube.com/watch?v=0NUh-JnrMO4
  • steverstever YooperlandPosts: 39,970
    Another story disecting Ford's effort to revitalize Lincoln.

    "We are not going to make a big box with a cappuccino machine," Farley notes, "our ambition is to produce something very personal, because emerging customers are more reflective and interested in authenticity, rather than showing off how much they have."

    Ford on quest to revive Lincoln (Detroit News)

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  • hpmctorquehpmctorque Posts: 4,167
    edited November 2012
    That could be interpreted in numerous ways. Elegant language, but just what does it mean?
  • akirbyakirby Posts: 7,665
    It just means they aren't building a new Town Car and they'll be concentrating on small to mid-sized vehicles first. Nothing more.
  • toomanyfumestoomanyfumes S.E. Wisconsin Posts: 894
    I bought an '05 LS in 2008. V6, 44K, nice shape, not many options from a dealer for 11K. It was a good car, changed a few ignition coils, the DCCV (heater control valve) and a few other things. Metallic red and I got some '06 Sport rims off of Ebay that looked sharp on that car. I just traded for a 2012 Mustang, and didn't lose too much on it.
  • e_net_ridere_net_rider Posts: 1,380
    It sounded very clearly they are shifting away from big. Wanting to target a bigger market share. But share they will rather than have a bit of exclusivity. Sounds a bit bad for brand name.
    Petrol forces the product a bit, but still lots of room to design an end product, around many new features. Reliability determines life in the end.
  • hpmctorquehpmctorque Posts: 4,167
    You did very well with the LS. Congratulations on the Mustang.
  • gregg_vwgregg_vw Posts: 2,415
    The on-line auto press (TTAC, Autoblog, Motor Trend, Car & Driver, etc.) is now test driving and reporting on the 2014 Subaru Forester, a brand new version of this popular little ute, available early next year. Yet, NO ONE has thus far driven the 2013 MKZ, which is still purported to be available this fall. Talk about embargoes...or something.
  • akirbyakirby Posts: 7,665
    Ford always embargoes test drives until closer to the actual product launch. There were some Fusion launch problems that could have delayed the MKZ also but I haven't heard any reports about that.
  • gregg_vwgregg_vw Posts: 2,415
    Of the 2013 MKS, CR sez "The Lincoln MKS offers plenty of features and has a quiet cabin with excellent fit and finish. But the car is hampered by its cramped driving position, ungainly handling, uncomposed ride, and limited visibility. With an overall road-test score of 60, the MKS is the lowest-Rated luxury sedan in class." I know Lincoln is working on a replacement, which should be here in a year or so.
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