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Mazdaspeed6 Prices Paid and Buying Experience

abraindrainerabraindrainer Posts: 309
edited March 10 in Mazda
It seems that the deals on MS6 vary greatly. Over the last few months, we have seen discounts from just a couple of grand to $8.5k off MSRP. There is also a fair bit of variability with repsect to pricing on this model even though many dealers have had units sitting on their lots for well over a year.

Please share prices before TTL and after all the fees and incentives.
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Comments

  • I cited information I got here and on other forums and eventually got them down to $22,300 on my 2006 liquid platinum MS6. At first they were insisting that they couldn't possibly go below $23,500 without "losing money"--until I pointed out their ad in the newspaper which had '06 MS6s for $22,999.

    [note: salespeople seem to have a limited amount of standard lines to use. once they figured out the whole "we're gonna lose money" line wasn't working, i noticed three seperate salesmen at two dealerships both immediately switched over to using the "i'm sure you know more about the vehicle than i do" line. i suppose the idea is to suck up to the buyer so that he/she will pay more for the car as a thank you for the ego-boost.]
  • eviljoe-
    Is yours the sports edition or grand touring?
    I've got one quote for "invoice" on an '06 speed6, grand touring with nav, for $30,495 before $3500 in rebates, if I finance it with MAC. So, total is around $27k. From what I'm reading, I should negotiate that down a bit. Do you all agree? My gf has S-Plan pricing, but that only knocks down the price $1500 or less, and I'd rather not use it if I can get that price on my own.

    Also, what part of the country were they advertising $8500 off? I'm in the Bay Area, California.

    Thanks.
  • Nice, you did better than me, I ended up getting the Sport for $22.9K.
  • I have been on the fence for about 2.5 months and I have learned that prices on MS6 "magically" vary by location and time of the month. Some dealers keep saying "invoice less rebates" is a good price but they mean public rebates because there are certainly other less public ones. So 5.5k off MSRP is pretty easy and even getting across $6k barrier is not too difficult. Some markets seems more rational: Austin has been at $7k+ off for months.

    I believe that Northern CAL has pretty thin inventory but Southern CAL is much better and $8.5k discounts were available at the end of last month. Only time will tell if the discounts are the same the same this month. My bet is that deals will only improve as stock continues to thin.
  • audia8qaudia8q Posts: 3,138
    My bet is that deals will only improve as stock continues to thin.

    Don't be so sure. when inventories drop to a low level the marketing support is often shifted to a different carline.. Also, once Mazda does what is known as a final pay on the 2006 models thats it....the final pay isnt always the lowest. We got a final pay on a different model recently and it was $500 higher than the previous months total incentives.
  • Well, the supply of MS6 units is still pretty high at many dealerships and many have units that were built over a year ago and must be sitting on the lots for close to that. If they are still there for a whole year, then the prices will have to come down in order to clear the inventory. :confuse: Do you have any other way to motivate buyers to buy those cars? The current incentives are not moving enough MS6 units, not any more!
  • audia8qaudia8q Posts: 3,138
    Well, the supply of MS6 units is still pretty high at many dealerships and many have units that were built over a year ago and must be sitting on the lots for close to that

    Mazda bases incentives on national inventories and not the inventory of a few dealers in a specific area....
    Also, the last two months have been the best sales months ever for the speed6. The current incentives represent a terrific value and they are working...I recently took extra inventory to meet the demand in my area.
  • aviboy97aviboy97 Posts: 3,159
    I ran out of MS6's, I had to purchase 2 from the port. Inventory in my area is very thin, many dealers do not have any. It is a supply vs demand issue here. I have no problem moving them, and still making good money on every one.
  • Are you guys doing a lot of leases? Locally, they advertise $349/mo.+tax for a 24mo./21K lease, with only the 1st payment due at signing. Which is a pretty good deal..

    Alternatively, $7K off MSRP of the highest priced models.. including the rebate, of course.

    Moderator - Prices Paid, Lease Questions, SUVs

  • The current incentives represent a terrific value

    I am not here to argue that! I believe there is little in the market to compete with MS6 GT for $22-24k or Sport for another $2k less. However, this vehicle is targeted to "grown-ups" that are older than STI/EVO boys and most of those folks have wives that are much less interested in shifting gears with the funky clutch. The target market is there but it is smaller than Mazda hoped!

    and they are working...

    They were working during the last couple of months but I am seeing the quotes/prices drop admittedly in only some markets. Many buyers have no appreciation for AWD if they live outside the snow belt...

    Personally, I have found that some dealers will only go down $6k off MSRP and then get unpleasant... or start claiming other offers are lies. Yet, there are some (but not many) places that occasionally but openly advertize even $8k off or MORE!

    If you live in smaller market with a handful of dealerships, discounts are less enticing. Thus, it may require travel or shipping to get some of the better deals...

    How about you two (audia8q & aviboy97) offer us some REAL information on what your selling prices have been? Is not that the topic of this discussion?
  • After lurking on the forums for months and months, reading everything I could find on the MS6, and skulking around Mazda dealers on Sundays when they're closed, I finally test drove a GT on Friday.

    The first dealer I went to had 2 GT's on the lot, both demonstrators, and both with build dates 11/05. They had a Sport somewhere else that they wanted to sell me for 24K. It had no options except California emissions (the dealer was in Texas). This didn't seem like a great price, and the California emissions thing sounded a little fishy.

    Friday evening, I called another Mazda dealer that we had visited last year about another car. They seemed nice at the time, so I figured I may as well see what stock they had.

    They told me right over the phone that they would sell me a Sport for 22K. I went there, compared a Sport with a GT they had, and ended up buying the Sport. I really like the cloth interior... seems very durable, and I hate sunroofs (which the GT had).

    So I ended up with a Black Sport with black interior, with the compass mirror option. It was brand new, not a demo, with a build date of 04/06.

    Basically, they made me an offer I couldn't refuse... there are people buying 4-cylinder Accords for more than that.

    Love it so far... the only worrisome thing was this: You know how in Finance they always try to sell an extended warranty... I guess for the MS6 the warranty is really high... as in 2K or something. Needless to say, I passed.
  • audia8qaudia8q Posts: 3,138
    How about you two (audia8q & aviboy97) offer us some REAL information on what your selling prices have been? Is not that the topic of this discussion?

    Our real world prices have been in the $500-700 over invoice less incentives. Luckily, I havent had to participate in any firesale prices...We have 2 additional incentives for the hartford market on top of the national incentives that have been a huge bonus...autoshow incentive plus a thanksgiving incentive...which adds up to $4750 in potential rebates/incentives....we lose $1250 of that after Thursday.
  • That is pretty interesting and it is consistant with my earlier observations about the prices being rather uneven.

    Well, MS6 would probably have pretty solid demand (because of AWD) in CT, just like it would in CO. I would guestimate that your demand is much more "balanced" than it would be in one of the Southern states or even in the Southwest.

    I think the Thanksgiving rebate is regional to include most of the East Coast. What is the effective region of your autoshow incentive?
  • aviboy97aviboy97 Posts: 3,159
    We have been doing the same. The last two I wrote were $1,000 over invoice, less incentives. On average, we have been writing them anywhere from $300 over to $1000 over. I have never ever had a problem selling them. No fire sales necessary.

    What areas of the country are there these crazy $2,000 below invoice ,less rebates, prices we are seeing??

    We only have $4,000 in incentives, $3,500 + $500 Turkey-Day rebate, I'm in the New York market, even though I am in CT, so, I did not get the extra $250.

    I only have 1 MS6 left, a Sport.
  • aviboy97aviboy97 Posts: 3,159
    Well, MS6 would probably have pretty solid demand (because of AWD) in CT, just like it would in CO. I would guestimate that your demand is much more "balanced" than it would be in one of the Southern states or even in the Southwest.

    That is a good assumption. People here, especially this time of the year, start thinking AWD. Demand has remained high for the MS6. I wish I could get more!

    Also, my area is a huge market for import tuning. With the aftermarket world starting to put out performance mods for this vehicle, many are looking for a less expensive alternative to the EVO/STi.
  • First, there is no good tunning for MS6, not yet. There are bolt-ons that increase power but there is no tunning to fully take advantage of those upgrades. When it comes out it will (likely) be much more expensive than others because there is much less volume in Mazdaspeed models and CX7 is not likely to be tuned by many either. EVO & STI will eat MS6 on the performance side but both lack in interior refinement but have plenty of police magnetism. Sorry, MS6 is an niche all by itself or maybe it is overlapping with LGT... It is no STI/EVO beater!

    However, I think you are beating your own drum a bit too much if you think that the demand is "HIGH". If it was high, you would not see so many dealers who have units that have been there for a whole YEAR! Or you would not see Mazda increasing their incentives to $5k territory. I do not know about NY but the NJ market has players at either side of $8k off!
  • aviboy97aviboy97 Posts: 3,159
    This is the wrong forum to discuss performance vs the STi/EVO, however, I know fist hand that the EVO cannot pull away from a MS6 on the highway. That is the only claim I will make. Because I went up against one on the highway, and I never left his bumper! Also, bolt-on's are tuning. There is also turbo upgrades out as well as FMIC's.

    However, I think you are beating your own drum a bit too much if you think that the demand is "HIGH". If it was high, you would not see so many dealers who have units that have been there for a whole YEAR!

    I must say, I am not beating my drum too much at all, I am here selling them, you are not (no offence). I deal with customers every day about this car. I think I am in perfect position to say what I have observed in my area. Demand can be "high" with incentives, as it is in my area. So Mazda has rebates out, that does not mean people are not desiring the vehicle. If anything, this car is now a steal! It should be taken advantage of.
  • aviboy97aviboy97 Posts: 3,159
    Just to add a correction. I just stated that with the current incentives, the MS6 is a good alternative to the EVO/STi...never said it was faster. However, once again, I was shocked to see one could not pull away from me on the highway, probably because the EVO is not geared great for driving in top gear.
  • PFFlyer@EdmundsPFFlyer@Edmunds Pennsylvania Furnace, PAPosts: 5,808
    It's Tuesday so it's time for our weekly Mazda gathering! Avoid the holiday crush at the mall and have a relaxing chat! :P

    The Mazda Club Chat is on tonight. The chat room opens at 8:45PM ET Hope to see YOU there! Check out the schedule

    PFFlyer@Edmunds

    Moderator - Hatchbacks & Hybrid Vehicles

  • This is the wrong forum to discuss performance vs the STi/EVO

    Funny comment considering YOU brought that point into the discussion. Personally, I think EVO will eat MS6 for lunch (at the track) because it is a better all around performer. Ability to stay on ones bumper on the freeway only proves that the disparity is NOT huge!

    Furthermore, if I were to install an FMIC or another turbo would your dealership still touch my vehicle with respect to warranty issues? In either case, I also think that MS6 is a steal particularly at prices that are far below invoice and after incentives.

    I am here selling them

    That is part of the problem: you have a vested financial interest in anything you say here. What is my motivation?

    I have looked far outside my area, have you? I have said it above and I will say it again: the prices vary greatly and the market does not seem very uniform. However, given upto $4k in price differences that your data also confirms (at least at one end), I would suggest that buyers from your area should start looking across the country because the cost of shipping is well under $1k...

    You may not like that I say that but it seem like a plausible explanation or the truth, does it not?
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