It looks like you're new here. If you want to get involved, click one of these buttons!
On another note, it seems Ford is trying to boost profits by cross selling Jags and LR's together under one roof. I really don't see the point. I can't picture the LR group selling XK8's or the Jag group in safari shorts.
In the U.S., Ford wants dealers to combine outlets for Jaguar and Land Rover. Jaguar has about 150 U.S. retailers and Land Rover has about 140, with 44 percent of dealers already operating combined dealerships. Ford seeks to raise that to 65 percent by 2004.
"By putting Jaguar and Land Rover together, it improves a dealer's profitability," said Mike O'Driscoll, president of Aston Martin Jaguar Land Rover of North America. Ford wants dealers to invest profits in features such as valet services and customer lounges to attract buyers.
Moderator - Buying questions? Please include city or zip code and trim you are shopping, FWD or AWD, etc.
Help | About Us | Contact Us | Careers | Affiliate Program | Dealer Center | Privacy Statement | Visitor Agreement | Membership Agreement
Your Ad Choices | Site Map | Glossary | Mobile | Developers
© Edmunds.com, Inc.