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To whom would YOU sell Rover, Volvo, Jaguar?
Problem is, even Ford isn't sure who it wants to sell these entities to. Jaguar and Rover are quite inter-related and share a lot of resources, but Volvo is pretty independent.
If you were in charge, to whom would you sell each of these three prestige brands? Other automakers? An outside investment group? Domestic or overseas? Would you sell them all to one buyer (unlikely but hey, you're in charge!) or group them or parcel them out?
What seems logical and smart to you?