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GM News, New Models and Market Share

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Comments

  • fintailfintail Posts: 32,887
    I think middle managers might be a big part of what has ailed GM to begin with, along with 78 levels of management, and a cradle to grave salaried culture.

    Cut out the surplus overhead (which is the definition of middle management), bring in some under 40s who are looking to do more than pad retirements, and base pay on performance.
  • tlongtlong CaliforniaPosts: 4,695
    I'm looking around to decide what car to replace and which of a large variety of replacements I could choose. Can I trust toyota and Honda to fix things that they find wrong? Or will they stall recalls to try to keep the buzz good? Or would a used model have defects that have been overlooked in the reporting and kept out of recall status just to affect the buzz?

    Well, you've said they're perfect, so I suspect they are your best choices. :P
  • tlongtlong CaliforniaPosts: 4,695
    They tried that back in the early 90's when John Smale (former head of P&G) became chairman and implemented a branding strategy that said people don't care what the cars can do - it's all about the brand. How did that work out?

    That assumes that all smart young up and comers are the same. GM tried Wagoner and now the current guy; how is that working out?
  • tlongtlong CaliforniaPosts: 4,695
    Cut out the surplus overhead (which is the definition of middle management), bring in some under 40s who are looking to do more than pad retirements, and base pay on performance.

    I think we agree here, too much bloat. But the company sure looks old rather than young, which is a large part of their demographics problem. Gotta find a way to turn that around.
  • fintailfintail Posts: 32,887
    edited January 2013
    Move on from making the future dependent on tenured middle managers who likely couldn't hack it if they had to climb the ladder today.
  • tlongtlong CaliforniaPosts: 4,695
    Move on from making the future dependent on tenured middle managers who likely couldn't hack it if they had to climb the ladder today.

    They're going to need *some* middle management. Just pick a low enough quantity and the right ones.

    Believe it or not, managers are people too. There are good and bad ones, just like worker bees or cube rats.
  • fintailfintail Posts: 32,887
    edited January 2013
    I don't think modern cookie cutter MBA derived corporate theory values a "low" amount of management. If anything, it seems to be a greater cost than in the past, as numbers and compensation have both ballooned, often to undefendable levels. Look at the job boards out there. Not much workforce evolution going on.

    Dog kickers and offshorers are people too.
  • imidazol97imidazol97 Crossroads of America: I70 & I75Posts: 17,690
    >so I suspect they are your best choices.

    ROFLMAO ;)

    This message has been approved.

  • imidazol97imidazol97 Crossroads of America: I70 & I75Posts: 17,690
    > But the company sure looks old rather than young, which is a large part of their demographics problem.

    Is the GM management of the company top heavy with older folks compared to other major companies here in the US? Someone got statistics on that?

    What they should do is put younger middle-management into positions where they are the "face" that the public sees rather than the older, wiser guys who should'a retired.

    This message has been approved.

  • tlongtlong CaliforniaPosts: 4,695
    Is the GM management of the company top heavy with older folks compared to other major companies here in the US? Someone got statistics on that?

    What I meant is that the public impression of GM is largely a company for the older demographic. I know that they have some new small cars that are looking good, but IMHO they missed out on a rebranding opportunity to give them a fresh start and a new impression to the public. The loyalists would buy them anyway, and a renamed/rebadged GM might have added appeal to a newer, younger set of buyers. Most 20-somethings don't want to be driving Buick or Caddy or often even Chevy. Unless they want a truck.
  • Stever@EdmundsStever@Edmunds YooperlandPosts: 38,916
    Or should I say "Back to the ever popular recall thread":

    GM recalls 13,680 cars for possible bolt, airbag issues (Reuters)

    GM just can't keep up with Toyota lately. :D
  • imidazol97imidazol97 Crossroads of America: I70 & I75Posts: 17,690
    >Back to the ever popular recall thread

    Congratulations to GM on doing recalls in a timely manner.

    This message has been approved.

  • xrunner2xrunner2 Posts: 3,062
    What I meant is that the public impression of GM is largely a company for the older demographic. I know that they have some new small cars that are looking good, but IMHO they missed out on a rebranding opportunity to give them a fresh start and a new impression to the public.

    Too bad our government had to interfere with the GM bankruptcy rather than just letting it play out. Maybe what could have come out of it would be a rebadging also. Something more, "fashionable".

    General Motors does sound stodgy, just like Philip Morris did. That company renamed to Altria.

    The Japanese big three did things right with their luxury divisions. Not only with superior cars compared to the American brands but in clean-sheet names for these divisions. Think of the elegance of the names Lexus, Infiniti, Acura compared to, duhh, General Motors. These names - Lexus, Infiniti, Acura - exude something very fine and desirous, classy, solid and of course, elegant.
  • michaellmichaell Posts: 4,300
    The Japanese big three did things right with their luxury divisions. Not only with superior cars compared to the American brands but in clean-sheet names for these divisions. Think of the elegance of the names Lexus, Infiniti, Acura compared to, duhh, General Motors. These names - Lexus, Infiniti, Acura - exude something very fine and desirous, classy, solid and of course, elegant.

    Which is why Acura, and now Cadillac, have moved away from model names in order to better promote the brand.

    Too many people knew about Legend and Integra and not enough about Acura.

    I know lots of folks don't like the alpha-numeric soup of model names, but if you think about it, everybody knows of the 3-series or E-class, regardless of the year. And, most folks could tell you the brand much easier when you give them the model name.

    CTS? A4? Yep, we know what make those are...

    Equus? What's that?

    Of course, Infiniti is going to cock it all up now that every model will be rebranded as "Q"-something-or-other.
  • andre1969andre1969 Posts: 21,578
    CTS? A4? Yep, we know what make those are...

    CTS makes me think of "CFS", which is how we abbreviated "Chicken-Fried Steak" on the guest check when I worked at Denny's.

    A4, that's a transmission option, right? A3, A4, M4, M5, CVT? :P
  • busirisbusiris Posts: 3,443
    Oops, my bad!

    Like Roseanna Roseanadanna used to say....

    Never mind...
  • imidazol97imidazol97 Crossroads of America: I70 & I75Posts: 17,690
    >What I meant is that the public impression of GM is largely a company for the older demographic.

    I think that image is perpetuated by some who want to talk only about an older GM in negative way and some by not having had a definite enough advertising break with the Old GM before the administration reformulated it.

    I think that there is an advertising gap and a perception that the leaders of GM, when they do show up on a program or article, tend to be older than some of the other faces in the news for other companies.

    This message has been approved.

  • fintailfintail Posts: 32,887
    When I think "older GM", I think Lumina and 9-7x and awful interiors, etc. I suspect a lot of the minds involved with those are still on the payroll. That's the old GM that needs to be left in the dust - but is it?
  • bpizzutibpizzuti Posts: 2,743
    But the company sure looks old rather than young, which is a large part of their demographics problem. Gotta find a way to turn that around.

    That's what happens when you rely more on your "heritage" and less on your product. When you base your marketing on trying to kindle fondly remembered "way back when," you get people old enough to fondly remember "way back when."
  • uplanderguyuplanderguy Kent, OHPosts: 7,325
    Toyota wishes their recalls were that size!

    Our local paper's 'auto' section today has an article about a Honda recall of 700K units, but I don't know if that's new or from a week or two ago and just making it into the paper now.
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