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Mercedes-Benz E-Class Sedans
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Comments
Historically, the E has targeted a different buyer than the 5-series. Although the lines have blurred a bit, the E still remains a bigger car, and IMO, targets more of the luxury buyer, recent engineering advances notwithstanding. The 5-series is a smaller car and IMO targets more of an enthusiast driver, recent luxury additions and advances notwithstanding.
On pricing, not only are the BMW MSRP's lower, but for the non "M" models, substantial European Delivery discounts are available. Mercedes pretty much dropped ED discounts as a viable way to save a few thousand dollars back in 2000. That makes the disparity of comparing Mercedes MSRP to what you can actually buy a BMW for even more significant. I bought a new 2000 540i 6-speed in late 1999 through ED for roughly $2k under US invoice and $7k under US MSRP ($51k). No comparable "deals" are readily available on any popular Mercedes models.
As for the possible price difference between an M5 (which I now own) and an E55, there is another explanation. The M5 is a logical extension to what many see as the 540i 6-speed. The AMG E55 tries to take Mercedes into a different direction than most E-class buyers are looking. I have a neighbor with an E55 who is looking to sell it and was given a laughable offer by his Mercedes dealership on a trade for a new E500. They acknowledge that it is a specialty car with a very limited market as a used car, since it's not what the vast majority of E-class buyers are looking for. On the other hand, I am constantly asked by my BMW (and nearby Porsche) dealer as to whether I want to trade or sell my M5. It represents a more logical extension of what many BMW 5-series buyers would aspire to and has a much broader appeal within those loyalists. As a former owner of a 300 SEL 6.3, I have great respect for AMG cars, but know they have very limited market appeal.
It is true that the price of a new E-class looks like a bargain compared to their relative prices 8-10 years ago. And if you are looking at the E320 4-matic Wagon, there is no better choice by anybody, IMO.
Herb Chambers' on-the-lot inventory in Boston of E Class cars is up to 70 vehicles from 54 in mid-September. They are about 60% 320's and 40% 500's last time I looked. Foreign Motors West in Natick is hidden but a peek through the bushes this weekend indicated to me that there's PLENTY there too.
With 3.3K in dealer margin on the base 320 plus 3% holdback and 4K plus 3% on a base 500, these folks have LOTS of room to come down. Plus options are very high and full of margin too.
When these vehicles sit on the lots, they are stuck.
Do something bold. Go make an offer.
Figure out approximately what option and colors you would be happy with. Price them out, write out the invoice pricing for the different options. Figure out your 'out the door price' at invoice + taxes + title fees.
Call the local dealerships to tell what you are them you are looking for Exxx, color xxx or yyy and with the 1 and 2 package, but nothing else. You are flexible on interior color but not exterior. What do you have?
Go visit if they are close.
When you get to the dealership, avoid any discussion of trade or lease or cash. Act like it doesn't matter to you, you want to do whatever makes sense and that you usually check with your financial advisor at Private Bank Company name before you finalize a contract.
Go look at and drive both an E320 and E500 off the lot. If they only let you drive a demo, fine.
Ask if they have whatever model and options from your list in your colors. If so go look at it. Ask for a drive in that one if it is different enough in terms of wheels, tires, suspension.
If they hesitate tell them you know from your MB friends that wheels, tires and suspension make a big difference and insist. After all you are going to 1) give them a big pile of money 2) likely drive this thing for some time.
If you get a ride fine. If not go home.
Try to get the drive alone. When you get back tell the sales person, you were lucky but tracked down the finance advisor. He says you can do the deal cash with some stocks that are a bit underwater but will help taxes.
Tell him you've figured invoice to be about xx,xxx, plus $500 for him and taxes of y,yyy and $150 to do the title. You offer zz,zzz as an out-the-door-price. Yes or no?
Sales guys have a handful of ways to handle this: chuckle, go see the boss, 'negotiate'. Who knows what you will get.
If the answer isn't yes at that price in 5 minutes then leave. Mercedes will be making E's tomorrow and the dealership will have them in plenty of quantity.
So, when he says no, stand up, thank him and leave your cell phone number.
Tell him you are going to the Lexus and BMW store next and maybe to Infiniti.
Tell him him he can call you with a yes, but not with a counter offer. Don't call to see how I am doing, call if you can say yes.
Go shopping at BMW, Lexus and Infiniti while you wait.
As MB's quality is now only 'average' overall for the E, you hvae to 'WANT' an E bad to face up to the statistics of the trips back to the dealership you are likely to have to deal with anyway.
When he calls back you might be in another car you like that actually was designed to be defect free and hold up for a long time.
According to your post in the 5-series forum, your deal for the BMW525 is $547/month same terms and the E320 is a much more expensive car than the 525.
Regarding footie's comments it is true that you can get a deal with the MB dealer. Just walk in with the attitude that you don't have to buy the car that day. I was in on a friend's purchase last week and the saleswoman was literally tugging on his coatsleeve to prevent him from leaving.
It also depends on a large part where you live. If you live in LA or the east coast where there are dealers galore they are much more willing to deal. And when the deal is down to a few hundred $ on a $50K+ car I also wonder on the benefits of trading the salesman's goodwill for the few hundred $.
When I walked away from buying my Starmarked E because it had a couple of options I had no use for, the salesman called me the next day and offered to remove the options and drop the price 2K. That sealed the deal with no further negotiations. Six months later I decided I wanted to add a CD changer and talked to my salesman. First he pulled a used one out of the service area and looked it up to see if it would work on my 96. Nope, it was a fiber optic bus; the 96 & 97 still have the copper wire bus. So he gave me the phone number of the audio shop that does their $800 installations. The audio shop did it directly with me for $300. So my salesman saved me hundreds of dollars. He didn't have to do it, but he appreciated the fact that I didn't try to wring the last nickel out of him and it's a classy dealership where they cultivate repeat business.
And he has been there for over 5 years and I'm willing to bet he'll be there for the next 5-10 years. As is the salesman at the Buick dealership where we bought the LeSabre we traded on the MB. (Great salesman, horrible product.. At least the MB guy has a great product to sell.!)
Does anybody know when the new E's will be available with 4Matic?
Thanks,
BigRob.
He now works for BMW.
Things happen...
ED
~mark
My neighbor who now owns an E55 had a 1999 E430 that he kept in his garage most of the time for 18+ months while he was on assignment in Europe. Traded the car for the 2001 E55 with only 4,500 miles on the E430. However, he did not get full value on the trade. The dealer valued it as an excellent condition 2-year old car, but did not give him any more in trade than if the car had 15-20k miles on the odometer.
Also, many believe - as do I - that it's better to drive a car with some frequency than have it sit idle for extensive periods of time. I think this is even truer for 4-matics, where there are additional moving parts that need exercise.
My understanding is that the salesman's discretion on pricing is limited and may vary between different dealerships. The commission may decrease depending on how much discount is offered from MSRP. There is an obvious conflict of interest between the buyer and salesman and negotiations must take this into account. However, minimum pricing is ultimately a management decision.
Take a look at the E500 inventory in Boston at
www.HerbChambers.com.
Look for E500W and E500.
They have 24 in inventory ranging in price from $51K to $61K.
With $4k of dealer profit plus 3% holdback ($1500 more). They have lots of room to deal.
You can ship it home for $750 or drive it back in two days, 1100 miles. Boston to Richmond and Richmond to Atlanta, both two easy 8 hour drives.
Can't wait for the Voice-Activation and the Navi to come in...I love this car. It is pure refinement in motion.
Thanks
Where is this dealer? Is this a no appointment "drive up and get the little things fixed fast" type of arrangement? This sounds like a great idea that should be at every MB dealership..
Can anyone suggest options that they really like and any dealer or salesperson suggestions in the Los Angeles, California area would be greatly appreciated.
Thanks in advance,
James
Also, does anyone know of a good Mercedes dealer in the greater LA area?
Thanks for your help!
Clark217
Wally
There's lot of dealers in the LA and surrounding area. Make some internet inquiries first and then compare prices in person. Walk away from any arrogant and "MSRP only" reps. You should be able to get $1,500+ off MSRP.
I keep reading here that pricing is becoming more elastic as inventories of the E class continue to grow. I'm waiting for the E sedans to offer 4 matic before I buy my first MB. I'm being told this will be sometime in the spring or early summer.
Do you think MB will delay the 4 matic intro if inventories stay high? Will dealers be willing to negotiate pricing on the 4 matic based on your past experience.
I don't mind waiting a few extra months for the AWD (car is for my wife) but I don't want to wait indefinitely then get screwed on pricing to boot.
Thx -Jay
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