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2013 and Earlier - Toyota Sienna Prices Paid and Buying Experience



  • nitcnitc Posts: 13
    I have booked the XLE without any package, so can't really tell you if the price is good. But based on some other posts, where people payed 36+, this price is good. On the TrueCar site, the truecost for XLE with premium is 35,066 and the invoice is 35,709. When negotiating, aim to get as close as possible to the truecost. Given that Sienna is relatively new, you will probably be at or slightly lower invoice, but not a whole lot lower. Aim at least for at invoice.
    Somewhere on the Odyssey forum, there is a 'HOGAN' method of negotiating which is what I used to get a good price. In short, here's what it is
    1. Pick the vehicle you want, in your case it is the XLE with premium. This is important. You should sound sure about what you want when you talk to the dealers
    2. Call a dealer and ask for their internet department. tell them you will buy the car today, and get their 'best price'. Double check if this is their best price. Tell the dealer you are going to ask others
    3. Now call the second dealer, and ask for their price. If they are lower than dealer A, leave it at that. If they are higher tell them what the first one told you and ask the dealer if he can match that. It helps if you quote a slightly lower number than what dealer 1 told you.If the dealer says yes, tell him you'll call back. If he says no, then eliminate this from your list
    4. Call dealer 3 and repeat step 3 and so on and so forth
    5. Once you/ve exhausted all dealers, chances are you will be close to the best price you can get.
    Look for the HOGAN method on the Honda Odyssey forum for a better description :)
  • Karen_SKaren_S Posts: 5,095
    If you bought a new Toyota since Feb or are thinking about it, a reporter wants to hear from you. Email by Wednesday, April 7, 2010.

    Edmunds Manager UGC Click on my screen name to send a personal message. Need help navigating? Check out Getting Started in Edmunds Forums.
    Need help picking out a make/model, finding inventory, or advice on pricing? Talk to an Edmunds Car Shopping Advisor

  • nicanornicanor Posts: 1
    Thanks for Hogan method. Assume same goes for quoting best lease as well?
  • Hi
    I saw a sheet of the 'new' incentives today and did not see one for the Sienna, can anyone confirm if it is still offered or went away?
  • vikramlvikraml Posts: 4
    Sounds like a great price. Out here in Central California (from Fresno, up to Modesto), the lowest quote I've gotten is $36,900($1000 over invoice). They blame the dealer advertising and other mumbo jumbo for the difference between the invoice price available on various websites (, and the "invoice price" they are using. I'm ready to settle for $36,600 in a couple of days. Vehicle is identical to what you're looking at.
  • gollsgolls Posts: 21
    It looks like they are now giving out free 2 year maintenance to all buyers, not just those trading in a Toyota. I bought the Sienna just two weeks back and missed out on it :-(
  • The Siennas were already excluded from the March incentives.
  • ateixeiraateixeira Posts: 72,587
    Don't worry, that's just, what, 4 oil changes? $100 value tops. Maybe a tire rotation or two.

    First major service is 30,000 miles and that's not free.
  • eurotrash3eurotrash3 Posts: 8
    edited April 2010
    Just picked up a 2011 Sienna Limited FWD Predawn/Gray.
    Base sticker: $38,500
    Premium package: $4,025
    Floor mats with sill protector: $324
    Roof rack cross bars: $185
    Destination: $800
    Total: $43,834

    Price paid: $39,669 before taxes, etc.

    Bought the car at Fitzgerald Toyota in Gaithersburg, MD. I know I got the lowest price I could because this was Fitz's internet sales price and I tried to get closer dealers to match it but they wouldn't. I showed dealer's the website deal and they either wouldn't match it or would only match on a less popular color. I told them they were crazy and did the 40min drive to buy the car.

    I too endlessly debated between FWD and AWD but went with FWD for 2 main reasons:
    1. The well known run-flat tire issue. I'm not sure if it's an actual problem but in all honesty I really don't need AWD.
    2. The bigger issue is that the Limited AWD Sienna doesn't come with a power third row seat...manual only. The Limited FWD has the power third row. I thought this was odd but I guess all that AWD hardware takes up a lot of space. The deal on the FWD was better than on the AWD so I ended up saving quite a bit of $$$.

    As a point of reference, Fitz was selling the Limited AWD for around $41k ($45k sticker) so nice deals can be found. We also got 3.99% for 72 months from Bank of America. Although we'll be paying off the car much sooner than that it's nice to have a low monthly obligation.

    Good luck everyone. I'm convinced this new Sienna is the best motor vechicle on the road today!
  • ateixeiraateixeira Posts: 72,587
    Congrats, that's a heck of a nice van.
  • nobonobo Posts: 305
    I agree. Not really much of a plus to get folks to buy the Sienna. Toyota needs to get serious and put a 100,000 mile warranty on their vehicles. Lot of lost confidence among consumers, this longer warranty would help some buyers.
  • il60538il60538 Posts: 1

    *Plan is 2 years or 25,000 miles, whichever occurs first. The new Toyota vehicle cannot be part of a rental or commercial fleet or a livery or taxi vehicle. See plan for complete coverage details. See participating Toyota dealer for details. Offer ends 5/3/10.
  • ateixeiraateixeira Posts: 72,587
    Figures, right before the 30,000 service, the first biggie.
  • I bought a 2011 Sienna XLE 8 passenger FWD on 3/31 in Brandon FL:

    Purchase Price 29969
    Floor Mats 399
    Less Trade - 5700 (2002 Honda Odyssey XE)
    Dealer Fee 599
    Tax 1569
    misc xfr tag etc.
    OTD 27050

    I used American Express to find the lowest price in our area. I also took my trade to CarMax and received a $6,000 offer so I knew what I wanted for a trade and could decide if I wanted to trade or bring cash.

    I also received 3.85% financing from Fifth Third Bank for 60 months.

    I love my new Sienna! :D
  • I used to find lowest price in my area and it lists 3 dealers and their lowest prices. It emails their internet sales dept. with the price guaranteed for their dealership. You can also see if other dealers will match the price...some say they will match any written offer. Usually the car you want has to be on their lot, but my dealer found what I wanted at a sister dealership and had it exchanged and driven to my dealer. It worked great for me.
  • jello8jello8 Posts: 4
    This is on the limited, I think I saw lower models at $500 above invoice. Does anyone know if the rear sunroof on the limited, has the interior cover that is perforated or is it solid so no light can get in when you cover the window?
  • It's perforations.
  • la_momla_mom Posts: 1
    Hello, what should I expect to pay for an XLE 8 passenger, cheapest nav package? 36 month, 12k miles...thanks!
  • Just got back from the dealership. Please tell me what you think of this offer.
    2011 Sienna Limited
    Added OPTIONS: LT, PT, RO, CF, S7, CB, F1, i2,g1, PS Total of $5, 271.00

    MSRP $39,355
    OPS. 5,271
    TOTAL 44,626

    They offered 42,100

    Then there is the 125 Doc fee, 2,666.44 tax, 203.67 Non-tax fees

    OTD $45,658.31

    Seems to me, they could go down more. I told them we would get back to them on Monday. I wanted to get input from you all first! Thank you so much. :)
  • r2m45r2m45 Posts: 10
    Paysensmom, you could do much better. On an XLE with Premium, MSRP of $39,524.00 I was offered $35,500.00 without much work on my part here in PA.
  • toyohotoyoho Posts: 8
    I have decided to purchase the Sienna in XLE trim. I don't want the DVD system or Navi (though I like the looks of the latter). The dealers in my area, in my opinion, seem inflexible when it comes to pricing. A friend advised to check out CarMax in Kenosha, WI since they're an authorized seller of new Toyotas. I did, and discovered exactly what I want for a price of $30,799 (I might be off a few dollars). My wife needs a new car at this time as well, so we would be buying two cars and paying in cash. I'm not asking for 50% off and I don't have an issue with a great sales rep making a fair commission for his or her efforts, but given there's no financing to contend with and a cashier's check readily available, do we have room to negotiate on price despite the 'no haggle' dollar amount? It's been awhile since we've purchased cars, as we drive them until they're ready to croak. Any advice, pro or con?
  • mcifanmcifan Posts: 2
    edited April 2010
    Has anyone had any experience working with a Toyota dealership to "order" a vehicle like you want it?

    Here is the problem I experienced. My current lease on my automobile is up in early May. So, to be prepared for the hand-over of that vehicle, I began doing research on the 2010 Ody and 2011 Siennas that would be my two options of choice come May.

    In late February, we decided a 2011 Sienna XLE would be the vehicle. We went into the local Toyota Dealership to make inquiries, check inventory, etc. and were told a vehicle was already in line "to be built" matching the XLE packaging we wanted (XLE 8 pass FWD, no other options). Surprisingly (or not), here in Anchorage, Alaska not many Siennas show up without the AWD option. We were told that since the vehicle hadn't yet been built, we could still make any color changes we wanted. The color it was originally coming in was the Predawn Gray Mica with Lt. Gray interior. We had test-driven an LE AWD with cloth light gray interior and felt it was too light of a color for kids, and looking at the light gray leather that would come with the XLE, seemed to be even lighter. We were pretty open to 3 or 4 different exterior colors, but definately only wanted the Beige interior.

    We sat down with the salesman and asked that the interior color be changed to the Beige and the exterior to change to Blizzard Pearl (a $220 color option supposedly only available as a "Limited" model only option). We waited about 4 weeks for it to be built and shipped to Alaska, being told it would arrive in mid-April (next week). 2 weeks ago I walked into the dealership to pin-point the delivery date. The salesman came back to tell me that it was on its way and should be there by the middle of April. However in looking over the paperwork, they changed the exterior as requested, but the interior had NOT been changed, and was on it's way with Light Gray.

    I don't have the luxury of driving across town to another Toyota dealership (next nearest is 370 miles way in Fairbanks, which is a dealership part of the same Kendall Toyota Group). The van will be here in the next few days, and we don't have time to "order" another vehicle and have it arrive before our early May. The salesman keeps blaming the Toyota factory for never listening to them. The strange thing is they were able/willing to change the exterior color of an XLE to a color that isn't even offered on the XLE, but they wouldn't make the change to the interior per a customer's request? Is this poor follow up with the factory on the part of a Sales Manager? Does the factory really do stuff like this and deliver vehicles to the dealership regardless? In talking to the salesmen, the factory never listens to the dealership, leaving us to either take delivery of a vehicle we now don't want, or go down the road to the Honda dealership and reconsider the 2010 Odyssey......

    The salesman has claimed he has looked through inventory at other dealerships in the Pacific NW to see if he can locate the vehicle we actually want without any success. According to him, there seems to be no XLE inventory packaged the way we want with Beige interiors. Is anyone else running into any similar problems? Would love to hear anyone else's experience in either ordering or locating a 2011 Sienna XLE 8 pass FWD, with no extra options, beige interior and either Predawn Gray, Blizzard Pearl, Super White or South Pacific Pearl?

    Sadly, when talking to the salesman he makes it sound like a customer request that they send into the factory is like rocket science. Is it really? I understand that this could be the attitude of the local dealership and sales staff as they nearly have a monopoly on the Toyota market here in Alaska. But maybe there is a chance that the factory doesn't really care about what the customomers want? The whole experience is starting to leave a bad taste in my mouth, with my first-ever Toyota buying experience.
  • sanvan76sanvan76 Posts: 2
    Hi Friends,

    I'm looking for some help from the experts here on this forum.
    we are 3 friends looking seriously to buy 3 2011 Toyota Sienna LE model in Seattle, Wa. I'm wondering if there is a volume discount available on Toyota's and any wholesale delear available in US who can offer good price for 3 vehicles?
    Also what is good price on 2011 LE AWD?

    Thanks in advance for your response!!
  • All you guys going for the PAX run flat tires on Sienna 2011 - are you getting rid of the runflat tires or are you going to keep it? How does that play into the negotiation? Should I end up paying the dealer for removing the tires prior to purchase and installing a new set or would/could the dealer do this replacement for free?
  • jquachjquach Posts: 4
    Just bought 2011 Sienna XLE AWD with Premium Package at the invoice price, $37,888 (MSRP = $41.540) at Capital Toyota in San Jose, CA. They also gave me Auto Appearance Protection (Paint & Leather protection) for 5 years for FREE.

    Question: XLE/Limited has Tow Prep Option as Standard. Could someone tell me what this consist of? My saleman couldn't tell me much about this
  • nobonobo Posts: 305
    edited April 2010
    I can understand your frustrations. When we were looking to buy a new Sienna, salesman would not consider getting us "Blizzard Pearl" as that was now only available on the Limited vans. Also, both interior colors were a turn off, as only Bisque (reminds me of baby poo) and Light Grey. We wanted a darker interior color. Honda was not much better on color, as the only interior color available with their White is Ivory (another poo reminder).

    Both Toyota and Honda seem to have a take it or leave it attitude about what they build.
  • nobonobo Posts: 305
    If you remove the PAX tires, what are you going to use for a spare?

    The van was designed and engineered to use the PAX tires. Dealer may resist changing a Toyota design. Once you buy the van you can do what you want in way of tires. Changing a Toyota manufactured design gives Toyota "wiggle room" on some warranty repairs.
  • It'll depend on what market you're in but the dealer where I bought my Sienna was selling all trims at around 10% off MSRP which seems to be what most folks are getting on this board. So with an MSRP of $44,626, you should be looking at around $40,200. Then again, I took my deal to other local dealers and they wouldn't match so you may have to bargain hard depending on your market and how many dealers are in your area.
  • ateixeiraateixeira Posts: 72,587
    I'd say no, in fact what would be the point of no-haggle if you could then haggle?

    It's fair because everyone pays the same price on that day.
  • mrtamclemrtamcle Posts: 1
    Same. I just left the #1 Toyota Dealer in Fairfax with an XLE premium pack V6 FWD. MSRP was $39606, out the door $35,510. They originally wanted $36,313 but matched Fitz's internet price. Sweet deal.
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