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Say, I got to thinking. Did the early 60's Buick Deuce and a Quarter or Olds 98 even offer a flattop roofline?
I thought they did, and googled both of those (with '1960') and pics of both came up.
Cadillac, Buick, and now Pontiac. All looking absolutely stock!
2014 Malibu 2LT, 2015 Cruze 2LT,
2020 Acura RDX tech SH-AWD, 2023 Maverick hybrid Lariat luxury package.
2018 VW Passat SE w/tech, 2016 Audi Q5 Premium Plus w/tech, 2006 Acura TL w/nav
And on this day in 1983, Sutherland Motors in Spokane was having a sale:
That green Seville sounds like an interesting looking car. There's a decent chance the MBs are still on the road somewhere/
I so enjoy you posting these old brochures. It is neat to see how many features and advancements came to market and makes me appreciate how good cars are now. I remember riding in the cars my parents had in the 60s and 70s and how noisy (wind noise primarily) they were at highway speeds. Dad generally cruised around 80 mph on the interstate. New cars are whisper quiet in comparison. One trip I remember fondly is when we drove from New Orleans to Houston, to visit friends, onward to Amarillo, to Gunnison National Park (we camped out the entire trip except Houston), Royal Gorge, Dodge City, etc. Dad drove all day across Texas, a lot of the time cruising at 90+ in their 69 Olds 98. From the three kids in the back seat dad was barraged with the are we there yet?? Good times. Here I am supervising dad waxing the Olds. I was 12.
Aside from you it's not clear how much interest there is in these old car brochures. There's aren't many "likes" or comments. Thanks for sharing your pic and memories of your family and your Olds 98. I have a fondness for that car since I used to own one. Our 1988 Olds 98 had a very quiet highway ride.
The prices seem rather expensive for 1983 used cars. I will take the '79 Riviera assuming it has the Olds gasoline 350 engine. The '81 Electra could be a nice car but is crippled with only a 307 V-8. The Colony Park would be an interesting thing to see if it appeared in the same condition today.
2017 Cadillac ATS Performance Premium 3.6
2020 Acura RDX tech SH-AWD, 2023 Maverick hybrid Lariat luxury package.
I like seeing the old brochures, if anything, for the artwork.
Lucas wiring harness smoke is also available in economy size, with a handy applicator:
It's all very puzzling.
2017 Cadillac ATS Performance Premium 3.6
Though I do remember a pretty decent review on it in C&D.
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2015 Subaru Outback 3.6R / 2014 MINI Countryman S ALL4
2017 Cadillac ATS Performance Premium 3.6
2017 Cadillac ATS Performance Premium 3.6
Yeah, the ads treated people like they were intelligent. You're not likely to find too many modern car brochures spending 1/2 a page on "piston skirt design".
The old brochures sure did push "lifestyle", however. 1948 was a time when America was just emerging as the world's superpower, with an economy to match. Vets were buying homes and cars, and there was actually a middle class that prospered. You could be, say a manager in an office, or even a skilled machinist, and make enough money for the wife to stay home with the kids, to buy a little ranch home, buy a new car, and maybe even afford a country cabin and a small boat.
Now, to do that you'll need two incomes and a lot of debt.
So yeah, all these innovations must have seemed quite modern in 1948.
Then, I told her that she used to drive something even bigger. Her first new car was a '66 Catalina convertible. I showed her my '67, which is only incrementally bigger, and she was just about bowled over. Honestly, I don't see why she was so shocked though, as she and my stepdad have a 2000 F-150, regular cab/8-foot bed, as well as a '97 Expedition, and neither of those are exactly shrinking violets.
As for size, I don't think it's the roads that are a problem for big cars, so much, as it is the parking spaces. Keep in mind, the same road that we might whine about taking a big old car down also have to service pickups, SUVs, trash trucks, school buses, the UPS truck, moving vans, and so on. Even roads that ban thru traffic over a certain GVWR are still usually designed to take those trucks. Those trucks can go on the roads as long as they have business on that road. They're just not allowed to use it as a shortcut to get to somewhere else.
Anyway, I can remember working at a certain building back in the early 90's, and sometimes I'd drive my grandmother's '85 LeSabre to work. There were parallel parking spaces out in front, and I remember having no trouble at all parking her car in them. Well, in 1993 I moved to another building. In early 1999, we moved back. We still had that '85 LeSabre, but this time, it would not physically fit in those parallel parking spots. In the intervening years, they re-striped them, and made them shorter, to get more volume. If I had the nose of that car even with the line up front, it was actually hanging over the line in back slightly.
They've also been making pull-in spaces narrower, which really makes sense, because cars are definitely NOT getting narrower. When you figure that the three most popular vehicles sold today (F-series, Silverado, Ram) are about as wide as any car ever got, and even compact cars are about as wide as what midsized cars used to be (a modern Honda Civic is about as wide as my old 1980 Malibu), not to mention all the porky crossovers and such, the only ones benefitting from narrower parking spaces are the body shop industry.
My family stopped at a grocery store in downtown Portland last winter, and the little parking lot they had there was just ridiculous. If everyone pulled into their parking spaces centered, a person still could barely get out. We were in an Escape, and we barely managed that feat. I had to place my hand between my door and the parked vehicle next to me, then squeeze out while smashing my fingers in order to avoid metal-to-metal contact. I was lucky and was able to back into an end space, so only one side of conflict with vehicles, but that's just simply too small.
Maybe they figure if people are worried about getting door dings from others pulling in and out, they'll not linger in the store (which was also tiny for the amount of stuff they crammed in there) longer than necessary.
2020 Acura RDX tech SH-AWD, 2023 Maverick hybrid Lariat luxury package.
2017 Cadillac ATS Performance Premium 3.6
Some parking lots here are horrible jokes, others even have double lines for extra room. It's a crapshoot. As there seems to be no regulation behind it, vote with your wallet, or enjoy the walk from a distant spot (which always attracts someone else).
And on the road:
IMCDB has mention of several cars being used, and there being a giveaway of at least one of the cars.
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