Immoderate Amount of Jeep Iconography - 2015 Jeep Renegade Trailhawk Long-Term Road Test

Edmunds.comEdmunds.com Member, Administrator, Moderator Posts: 10,316
edited November 2015 in Jeep
imageImmoderate Amount of Jeep Iconography - 2015 Jeep Renegade Trailhawk Long-Term Road Test

I actually believe that the 2015 Jeep Renegade has enough positive attributes to stand on its own merit. It doesn't need to be draped in Jeep heritage.

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  • kirkhilles1kirkhilles1 Member Posts: 863
    Yeah, agree that's a little much, especially the in-your-face "Since 1941" thing. Its cool to have a tiny piece hidden here or there, but this is a little much.
  • daryleasondaryleason Member Posts: 501
    It's exactly what you're saying. They're trying to force your subconscious to accept that this IS a Jeep and not just another badge-engineered product. It's had no real input, I'd bet, from a Jeep product designer, with the exception of possibly a Jeep Stylist. I'm not saying it's not perfectly suited for what it's designed for. I don't know, since I don't have one. This might be a reaction to how people responded to the Patriot & Compass when they first came out. Everyone had high hopes for the Patriot because it looked a LOT like a Cherokee (the real one, not the one they've got now) & everyone thought it'd perform similar. With the Compass, at least the first generation, it looked like something a woman or metrosexual male would use to run to Starbucks on the way to a Pilates class. It really wasn't "jeep" enough for the core customer base.
  • steverstever Guest Posts: 52,454
    edited November 2015
    I kind of like the grill "vents" on the mirror. Reminds me of the "art" I hung over my garage when I lived in Boise, a grill from a '49. The neighbors were kind enough to tolerate it. Bet Jeep really hated losing their "look and feel" lawsuit against Hummer.

  • 7driver7driver Member Posts: 145
    The easter eggs are cool but yeah, "Since 1941" is definitely over the top.
  • schen72schen72 Member Posts: 433
    All that iconography is lame. I don't need Jeep to justify the car I bought.
  • allthingshondaallthingshonda Member Posts: 878
    Like I said in another post the center high mount brake light in the Chevy Cruze that is shaped like the Chevy bowtie emblem is a pretty cool easter egg.
  • roadburnerroadburner Member Posts: 18,226
    Kind of like all the ///M badges on the M235i- intended to make the the car's wearer think that he's the owner of a true M car...

    Mine: 1995 318ti Club Sport-2020 C43-1996 Speed Triple Challenge Cup Replica
    Wife's: 2021 Sahara 4xe
    Son's: 2018 330i xDrive

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