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2013 and Earlier - Mazda3 Prices Paid and Buying Experience



  • igozoomzoomigozoomzoom Waleska, GeorgiaPosts: 801
    I noticed the "woodstock" in your user name and wondered if it Woodtock, GA...I'm a Cherokee County native, born and raised, I live up in the northwest corner of the county in Waleska, several miles beyond Reinhardt College. I moved away for about 7 years, if you consider Vinings as "moving away"! =)

    I knew for certain that you had to live in Cherokee (or Cobb) based on the 6% sales tax rate. We're the only two counties north of Atlanta that aren't 7%...lucky us!

    I took a look at the 2010 Mazda3 5-door inventory in the Atlanta area and it looks like this car is at Jim Ellis in Marietta....correct? There are only five 2010 5-door Grand Touring 6MT models in the state. Two of them are IDENTICAL- Velocity Red MIca, Bose/Moonroof Pkg, Technology Pkg- sticker price of $25,485. One is at Jim Ellis in Marietta and the other is at Moss Robertson Cadillac-Mazda in Gainesville. You might want to send them and email for a quote just to see what they might offer...if they go lower, you could either buy from them or get Jim Ellis to match it...just thought I'd mention that.

    The Velocity Red looks awesome with the black grille and trim on the front- UGA colors! I have a Titanium Gray 2006 Mazda3 s 5-door with Black & Red checked cloth interior. I've always called it my UGA interior. =) Back in 12/05 when I was shopping for my Mazda, it wasn't easy tracking down one with the right colors/options/transmission and when you did, dealers weren't willing to discount them very much! I ended up going to Knoxville, TN to buy mine!

    Let me double check the current incentives and a few other things and I'll get back to you very shortly.....
    2015.5 Volvo S60 T6 Drive-E Platinum, 2012 Mazda CX-9 GT
  • igozoomzoomigozoomzoom Waleska, GeorgiaPosts: 801
    The Dealer Cost on the car is $23,587 minus $1500 Dealer Cash for a total of $22,087. Here's how I arrived at that figure-
    Base Vehicle- $20,734 (same as invoice price)
    Dealer Holdback- (332) (% the MSRP that they get from Mazda)
    Options - $2,228 (invoice pricing)
    Regional Ad Fees- $207 (from
    Destination- $750
    TOTAL COST- $23,587
    Dealer Cash- (1,500)
    Adjusted Total- $22,587

    So they're selling it at $22,485, which is $398 over true cost plus their $399 fee which means they're making $797 on the deal at $24,300 OTD! It's a fair deal as it stands, IMO. There may still be another $200 or so in wiggle room, if you're up for a little haggling...can't hurt!

    Mazda also has a special low-APR financing incentive on the 2010 valid thru 1/31/11. It is 0.0% APR for up to 60-months PLUS $750 Customer Cash packaged with it. So your $22,485 could end up being only $21,735! To the best of my knowledge, you can use both the $1500 Dealer Cash incentive AND the 0% APR with Bonus Cash.

    Getting the 0% APR deal and $750 Customer Cash requires you to use Mazda's "captive" lender. And this offer is only valid for "well qualified" buyers. With the $750 applied to the total, the payments would only be $392 for 60-months and that's before any down payment! If you put $2500 down, the payment would drop down to $350.

    By the way, don't worry about the Velocity Red being a "young" color for your age! I've been seriously thinking about buying a new 5-door s Sport for months and I have my heart SET on one color- Celestial Blue! That's the 'electric blue' that's the polar opposite of 'subtle'!!! Not a color folks expect a 36-year old accountant to choose, but I love it!

    But I'm leaning toward a 2010 Mazda6 i Touring Plus 4-door now instead of another Mazda3 5-door. If I get the MZ6, it willl be Kona Blue with Black cloth interior!
    2015.5 Volvo S60 T6 Drive-E Platinum, 2012 Mazda CX-9 GT
  • Now my other decision is a new '10 the Speed3 w/Tech package that is discounted for OTD of 23616.-Good deal but do I really need the temptation of getting a "super speeder" ticket?

    Tough decisions!
  • igozoomzoomigozoomzoom Waleska, GeorgiaPosts: 801
    Beside the 'Super Speeder' issue-

    Fuel economy drops by 2mpg city and 3mpg highway
    18/25mpg vs. 20/28mpg

    PREMIUM FUEL is required on the MAZDASPEED3

    Here are conservative estimates at the additional operating costs of the SPEED3...

    Extra costs over 5yrs/75k miles-
    Fuel- $2450
    Insurance- $1700
    Maintenance- 575
    Repairs- $880

    FEATURES you would lose if you went with the SPEED3-

    Heated, leather seats
    8-way Power driver's seat with memory
    Bi-Xenon HID (High Intensity Discharge) headlights w/ auto-leveling
    Auto on/off headlight control
    Adaptive Front Lighting System (AFS) - swivels lights into turns
    LED taillights
    Heated side mirrors
    Power Moonroof
    Rain-sensing wipers

    One other thing to consider is the standard tires-

    P225/40YR18 BSW performance
    Dunlop SP Sport 2050 (Ultra-High Performance Summer)
    $243 per tire at Kauffman Tire
    no treadlife warranty, avg. less than 30k


    $120 each for P205/50VR17 Dunlop SP Sport Signature for the s GT 5-door
    They are a High-Performance All-Season with 60k treadlife warranty

    Between the larger width and diameter and the much more aggressive 'Y' speed rating paired with the 'sport' suspension upgrades...very harsh ride that would get old very fast! =)

    Consumer Reports also shows it as having a lot more reliability issues than the regular Mazda3. The engine in particular has been problematic in the MAZDASPEED3 and the CX-7 SUV.

    We're too old for that crap!...and I'm 'only' 36! =)
    2015.5 Volvo S60 T6 Drive-E Platinum, 2012 Mazda CX-9 GT
  • garv214garv214 Posts: 162
    I purchased my 2010 Mazdaspeed 3 just before Christmas. It is black with the tech package. The dealer in Redwood City, CA had 2 on the lot and they matched the advertised price of another dealer in San Jose, CA ($21,800 ~$4K off sticker). Worked with the Internet Manager, Jessica, and it was the most pain free negotiation I have ever experienced in buying a car from a dealer.

    I owned a Protege5 for almost 10 years, so I am very familiar with the Mazda product. Love the Mazdaspeed 3 thus far. Good power, nice handling, and good content for the price. Wasn't too sure if I would like the Smart Key, but I LOVE it now. I love being able to just climb in, hit the start button, and take off.

    Gripes: Clutch pedal is a bit binary. Tough for me to get consistently smooth shifts (and I have been driving sticks for 25 years). Not an issue on the Mazda3 S I test drove however.... Fuel mileage is a bit disappointing so far for me (avg 22 mpg), but I suspect that will improve as the engine "breaks in". No water temp/oil pressure gauges...really???

    All in all, a great car and a ton of bang for the buck. Very happy with it.
  • I purchased the 2010 Grand Touring fully loaded-had them knock ocff another $475 off the price. I looked at the cost of ownership for the Speed and decided to skip it this go around since insurance with 3 teens in the family was scary.

    The clutch was also an issue with the Speed since I do alot of driving in metro-Atlanta. I am from Cherokee county and have a stop and go commute from Woodstock to work-the Mazda3 manual is easy to shift and actually makes the commute more interesting.

    First week(after teaching the kids how to drive a stick) my avg mpg on the trip computer is 26mpg-makes me smile. I know it will get better after the initial "fun" of a sporty little car wears off....that may take a while :)

    Great car! BTW- Did purchase at Jim Ellis in Marietta-good folks to work with and didn't play any games.
  • I agree with everything you note...that's why I bought the loaded 3-great car with plenty of "get up and go."

    Got another $475 on the deal-dealer net was -46$ but that doesn't include
    "Mr. Ellis's" fee. Have some additional info in the thread when I replied to gary from CA. BTW-live in Woodstock-Towne Lake if ya see a Red 3 in traffic on 575 could be me..with a grin!
  • garv214garv214 Posts: 162
    The Grand Touring is definitely a nice car. 3 teens in the house...yikes... I won't have to worry about that for a few years to come (mine are 5 and 4), but that is definitely food for thought when it comes time to replace the speed 3.

    I am suspicious of my trip computer. The 1st 2 tanks have displayed 24+mpg, but I calculated closer to 22 mpg based on mileage and gallons used to fill the tank.

    Congrats on your car!

    Gary B
  • igozoomzoomigozoomzoom Waleska, GeorgiaPosts: 801
    You taught your kids how to drive on YOUR own car??? BRAVE MAN! =)

    What part of town do you work in? When I first moved back up to the 'boondocks', I drove 108 miles round-trip every day to Windy Hill Rd. I was on the road a minimum of three hours and, quite often, closer to four hours. I realized just how supportive and comfortable the awesome seats in my '06 Mazda3 s 5-door were. But I also got so sick of shifting constantly in stop-and-go (gridlock, actually)! Thankfully, I only had to make that commute for eight months..

    As for fuel economy, 26mpg is very good considering that the vehicle is still so new and you're probably still adjusting to it also. I average 25-27mpg overall in my 2006 MZ3 (2.3L 5MT) and highway trip mileage has never been over 29mpg. Then again, I always run 80-85mph on those highway trips, so the fuel economy would almost certainly be improved at a steady 70mph or so.

    In stop-and-go driving, my mileage was rarely over 24mpg. But in exchange for a few mpg, you have extra power/acceleration readily available whenever you need it! As much as I loved my Hondas and Acuras, I don't miss waiting for the tach to hit 5000rpm to get any serious power!

    Anyway, congrats on the new ride and the great deal! I haven't seen many Velocity Red MZ3s in the wild (even though they look awesome), so I'll keep an eye out for you! =)
    2015.5 Volvo S60 T6 Drive-E Platinum, 2012 Mazda CX-9 GT
  • I have read a number of posts on Mazda boards mentioning the same thing w/mpg on trip comp vs actual calculated. Most from Speed3 owners. Have seen everything from 16-30. I am going to start a log to compare. Lots of variables that even the Mazda's "brain" can miss.

    I have a 1971 Buick GS w/sb 350 and it ranges from 8mpg to 16 mpg-dictated entirely by how many traffic rules I break-so a "constant" with the Mazda makes me a little skeptical-cause I violate the rules in that too. :)

    Teens(even w/o tickets)= automatic 25% increase-boys even worse. By the time yours are old enough to drive we will be plugging in our cars at night instead of filling up!

  • I work at 75/Windy Hill. SLOOOOWWW commute. Did see a guy in Town Lake with a brand new Speed3 Velocity Red-he gave me a somewhat condescending look!

    I'm getting the windows tinted-35% smoke-nit mirrored. I think that will really make it neat. Found a guy who does a lot of dealership work who will do the whole job w/warranty for $225. I'll let you know if the work is good-the price seems fair for a professional installation.

    Honk if you see Velocity Red!
  • igozoomzoomigozoomzoom Waleska, GeorgiaPosts: 801
    A dealer here in the Atlanta area has one remaining 2010 Mazda3 s Grand Touring 4-door in stock and they've had it on the lot for at least 10 months! Mazda increased the base price of this model from $21,500 to $21,645 as of 04/01/2010 and this car has the $21,500 base price. It also has the door-mounted rearview mirrors with the turn-signal flasher built-in, which was included on early production models then discontinued mid-year with no it's definitely been there a while.

    The color may be part of the problem, but it's actually the color I want- Celestial Blue! It's loaded with the Bose/Moonroof Pkg and the Technology Package also. The only problem (for me) is that it's a 6-speed manual 4-door sedan and I wanted 5-door with 5-speed automatic...but I still can't get this car off my mind and wonder just how low they might go on the price??? The sticker price is $24,840 and the dealer cost was $22,993. Cost minus the $1500 Mktg Support (Dealer Cash) AND $500 Owner Loyalty Cash (drive a 2006 MZ3 5-door now) brings it down to $20,993 dealer cost. But how much of a loss would they take to move it?

    Celestial Blue was dropped from the s 4-door color options for 2011, which is a pretty good indicator that it didn't sell. Even if I could deal with the 4-door/manual, the question of resale value and would it be hard to find a buyer at all down the road!? But if the price was insanely low, under $19k OTD or so, I could get over all of my concerns....

    What do y'all think???
    2015.5 Volvo S60 T6 Drive-E Platinum, 2012 Mazda CX-9 GT
  • igozoomzoomigozoomzoom Waleska, GeorgiaPosts: 801
    I work at 75/Windy Hill. SLOOOOWWW commute. Did see a guy in Town Lake with a brand new Speed3 Velocity Red-he gave me a somewhat condescending look!

    I'm pretty sure that the Cherokee to Windy Hill commute is Purgatory, or one of the actual layers of Hell! =/

    But at least Jim Ellis Mazda is near your office! If you use them for service or for any warranty repairs (hopefully not), they will shuttle you to and from work while they have your vehicle. If you ever have a warranty issue that requires them to keep your car overnight or longer, they'll even provide a loaner! They pulled a new Mazda6 off the lot for me to drive while they ordered my new engine back in 2008....and I drove it for just over three weeks until mine was fixed. That's a whole 'nother story, though....but at least it happened 800 miles BEFORE the warranty expired! =)
    2015.5 Volvo S60 T6 Drive-E Platinum, 2012 Mazda CX-9 GT
  • Kirstie_HKirstie_H Posts: 11,041
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    Share your vehicle reviews

  • The drive from Woodstock is Dantes level before or after the one where the wasps chase you for eternity stinging you on your neck and head!

    Rain today-add another 35 minutes to the commute! :)
  • My wife is looking to buy a Grand Touring sedan. She wants a manual with dune leather. The dune leather only comes in three colors, one of which she doesn't like. The other two are Crystal White Pearl Mica and Copper Red Mica. We live in Maryland. After going through the 'build your own car' routine and then looking through the dealer inventory within 500 miles of us, there's one white one in New York and a copper one in Massachusetts. That's it.
    I have a few questions: Can I get Mazda to actually 'build one' for us? If so, can I assume that would take away any leverage we may have about getting a good deal? Dealers want to reduce the inventory they have on the lot, so a special order car wouldn't help them.
    Typically, if a dealer doesn't have the car a buyer wants on his lot, but a nearby dealer does, they'll go get it for you. Would a dealer in Maryland bother getting one from Massachusetts, or would that be too much of a hassle? Would they charge me extra to have it trucked down here?
    Any insight before talking to a dealer would be appreciated.
  • Nevermind my previous post. We found just what she wanted at Fitzgerald in Frederick.
    Since I'm already in the Price Paid category:
    2011 sGrand Touring, six-speed manual, crystal white pearl mica, dune leather, no tech package.
    $21276, which includes freight, but not taxes, tags and title.
  • Hello, I want to buy a mazda 3 and this is my first new car.
    I contacted several dealers in chicago OTD for i-sport(auto) is always above 18k and i-touring above 19k.

    The best offer I can get right now is a new 2010 mazda 3 i-touring auto transs.
    This includes all rebates, taxes and new plates.
    It also has Remote starter and door moldings.
    0% for 60 months through the dealer. (my credit sore is above 700)

    I want to know if it's a good price to go. If not, what counter offer I need to give them.

    however $1250 rebates include about $500 loyalty which I don't think I qualify. I am not a current mazda owner
    I asked the sales man about this via email but he left me a voicemail said his email is not working. It seams that what they want to do is get me to the store.

    thank you guys
  • jca6jca6 Posts: 2
    edited February 2011
    Just got an mazda3 sedan auto i-touring today in northern California- $16150 excluding tax title license which was ~10%. 5 years 0.9%, zero down. I think there may be some new factory incentives out there, the dealer had a TON of them on the lot. The wouldn't budge on the hatchback though.
  • jca6jca6 Posts: 2
    I got a 2011 mazda 3 i touring auto today for $17933, including tax title and license, 0.9%, 5 years, 0 down. You probably can do better than your offer. I found an ad in a newspaper from a dealer that had $3000 off a base model that I didn't want and eventually got them to give that and a little more off the i touring. I think the key was having them run my credit and see it was decent, then bargain a bit, then my wife said she wanted to leave, so we got prepared to go and in that 5 minutes when we said we were going they came down like $2000. They printed a quote and we left and came back a couple hours later.
  • In chicago, OTD 19500 with 0 APR.
    The dealer wont lower any more. Should I take it?
  • quick update,

    2010 s sport a/t mazda 3, $19250 OTD.
    Is there anyone else bought this model before and want to sharing your price?

  • In chicago I got my 2010 i-sport. base model auto trans.
    OTD 16270 including everything.
  • jellybeantoojellybeantoo Posts: 1
    edited March 2011
    Just got an 2011 Auto iTouring for $17,334 + TTL. I qualified for the 0.0% financing for 60 months, plus no payment for 90 days. Thanks to this site, I found out about and saved an additional $1050 over the lowest price my local dealer was giving me. Had to drive 56 miles to get it, but worth the savings. Browning Mazda, in Cerritos, CA
  • gvelgvel Posts: 1
    2011 s sport a/t mazda 3 hatchback $19,000 0% 60 month
  • peter99peter99 Posts: 1
    mum , i am agree with you, hahaha :)
  • Mazda3s Sport 5 door $19,300 OTD, 3k down 0% 60 months, 90 day deferred first payment. 680 FICO, kept saying they 'couldn't do' the 0% but eventually 'made an exception' after giving them the cold shoulder. Thanks to this forum for honest and real numbers / advice, really helped me out.
  • I have wanted a Mazda3 hatchback ever since I saw them first came out. I like the new model (I like the toothless smile) and researched other cars around that price range for about 6 months. The M3-hb was for me. So at the start of March 10th, I was planning to get one. Here in my hometown, we have one Mazda dealership. The closest is in Abilene 90 miles away. Naturally, I went the one here first. It was a graphite-colored automatic s-Sport-model that I knew was on the lot since October. They were offering $21,235. They took $500 right off. We (my uncle came with) told them to give us something lower. They checked my credit and said I was eligible for Mazda’s March deal which was 0.0% APR for 60 months and 90 days until the first payment. We wanted more off, so we told him I was offering $8,000 as a down payment (I was not offering a trade-in). They took off $700 and explained how it was a good deal etc. We said sorry and walked off. When we got to my old car, they said okay $1,000 and that would only be good for today. I told them I will think about it. They called later that night about two hours later to see if I will take it. I never answered the phone. That is what they asked on voice mail. The next day I called Abilene and asked about the M3 s-Sport-model in celestial blue that has been up on the Net for about 3 days. I asked how much are they willing to take off from the sticker price of $21,640. They lowered it to $20,516. They checked my credit and told me I also qualified for the 0.0% APR offer. I told them I was going to put down$8k. He did not lower the price, but he told me that right off the lot price with taxes, fees, etc which was 22,064.74 and with the 8k-dp, my payments were going to be $234 for 60 months. My local dealership called again offering the same deal (the one that was only for yesterday). The sticker price was lower than Abilene’s by almost 300 hundred. However, they said the monthly payments were $241 . I wanted to ask them Why were they higher? But I really wanted to get off the phone. My uncle and I went to Abilene to check out the blue car in person. I loved it instantly. The blue was sharp and it had one mile. I asked for a lower price. They did not budge and I felt they would not. However, I liked this dealership and I felt the price was fair. I took it. I just felt the local dealership was giving me a BS story. Why was the monthly payment higher? Anyway, love the car.
  • mmmmmm Posts: 6
    edited March 2011
    I am thinking about buying a 2011 Mazda3 i touring 4D sedan. I live in central KY. I was surprised to see that the Edmunds' true market value for the base model is almost $600 below invoice! If I use a printout of this if I go to negotiate, do you think the salespeople will take it seriously?
  • igozoomzoomigozoomzoom Waleska, GeorgiaPosts: 801
    When I hear Central KY, I think of I did a little searching in that area and found a dealer with some potential deals...

    It's called Oxmoor Mazda and located in Louisville, KY. They list new car inventory including 20+ 2011 i Touring 4-door AT models priced at $16,745! They should an MSRP or $19,745 and note a $3000 savings/discount below. is showing a "Best Local Price" of $17,414 for this car. That includes the $500 Marketing Support cash-to-dealer on the 2011 model. It also shows the Factory Invoice as $18,764 but the ACTUAL "Dealer Cost" is also shown as $16,980. The Dealer Cost is calculated based on Invoice minus Dealer Incentives and Holdback.

    When I pull the numbers in Edmunds, it has a TMV of $17,885 with the invoice price showing as $18,544 and MSRP at $19,745. $500 of the difference between invoice and TMV is the $500 Marketing Support that Mazda is currently offering dealers on these models.

    So I'd start by checking out those $16,745 i Touring models at Oxmoor Mazda and go from there...
    2015.5 Volvo S60 T6 Drive-E Platinum, 2012 Mazda CX-9 GT
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