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Good, Bad or Ugly - Current and Future styling trends of BMW
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Comments
I like E60 5-Series, yet I do not find they are the most elegant cars of their segment, at least in a balanced, soft and classic way. I would say that a new 5-Series is not the best car to ride when going to a big, formal reception. In respect to this, I believe it has lost some of the 'representative' appeal the former 5-Series had.
On the contrary, E60 5-Series cars show some sort of animal beauty. Something related with quiet agility, strength, power and muscle. I would compare any of them, but specially those painted in gray shadows, to a dolphin (a beluga, for instance: not the most beatiful animal in the seas, but certainly appealing). Black painted, E60 5-Series cars would pass for small whales.
Was I too much metaphoric? I didn't found other way to say it.
Regards
No, you did just fine. Metaphor is a staple for writing. It just that the 5 is too edgy to be whale-like. I see the GS, Maxima and M as Belugas. You could call the 7 a Beluga too... Grandpa Beluga. Actually the front of the pre-facelifted 7 reminds me of a lobster. Nice design, lobster in the front, Beluga in the rear.
The new 3 is starting to look like a low-end Ford to me... no particular model... it just has that nowhere, cheap, stamp-it-out production look to it.
If Bentley can produce a car that in my eyes looks like a Maxima, then I can understand why you might think BMW can produce a car that in your eyes looks like a Ford.
In all honesty how many people bought BMWs mainly for the styling?
I cant help but notice that most BMW drivers wear Rx glasses. Maybe the ones who bought BMWs for styling reasons need a prescription update for their glasses? Or maybe the BMW drivers with natural 20/20 vision only care about the way their car handles?
Incredible powers of perception! If I, a BMW driver, am wearing sunglasses, you, of course, can tell whether they are prescription or not. This assumes you can see that I am wearing glasses through my tinted glass.
You seem to possess powers well beyond those of mere mortal men!
It's because of that food they served me at Planet Krypton!
Enjoy your weekend guys. If I get any visions I’ll get back to you. Now you do the same.
Quote of the year:
“I cant help but notice that most BMW drivers wear Rx glasses.”?
Dewey LMAO!
:shades:
Good is relative. Designman likes what he likes and I like what I like and Rich you like what you like. I can't imagine designing the exterior of a $150K car in a manner similiar to a $23K car, yet the evidence is incontrovertable. Designman thinks the new BMW styles has the ear-mark of a cheap Ford. Yet the only similiarities I find four wheels, windshield and lights.
In the end, the newly designed BMWs have more appeal, don't appear as sterile as the older models.
Fashion is a crap shoot. It’s not like they know the designs are appealing or not. Do they gauge a response to styling with focus groups? If they did and it was a positive response I would question their methods, the quality of the research. Plenty of products test positively in focus groups then bomb in the marketplace. Blame it on flaws in the research. A while back some people in a Porsche forum reported going to a Cayman focus group. It was geared toward pricing, not styling. However, they seemed to suggest that it was designed to get the responses they wanted.
“ they do seem to have accomplished their goals.”
What were their goals? You call flat auto sales an accomplishment? And honestly, do you attribute 7-series sales to styling? BMW is a paradigm for brand loyalty in all of marketing, not just auto marketing. That’s what drives their sales. Let’s see a 10-15% increase in auto sales. Keep the brand buyer and bring in the first-time buyer. That would be an accomplishment. Anyway, whatever BMW is doing with sales, I believe they would sell a lot more had they evolved the conservative look of everything that preceded this generation.
“I just wonder though, as a designer, if you like what you design, but no one else does is it still a good design?”
Depends. There’s an adage, if it sells it is good, just as you allude to. But I am often at odds with sales and the quality of design. Quite often sales are independent of the quality. Sometimes sales confirms what I think is good, sometimes it doesn’t. Sometimes I am right, sometimes wrong. However, I like to think that I have a good job because most of the time I am right. That said, I will admit that I have had designs I thought were good and they outright sucked in retrospect. Every creative person has to make that admission. If he doesn’t he is not refining his talent.
So what is the definitive answer regarding which car designs are good or not? I think the majority get a general sense, not that I always agree with the majority because they often have a follow-the-leader response. For instance, mention Aston Martin and Aztek and you will pretty much get a knee-jerk response.
But there are no clear cut answers. Paintings by Van Gogh and Picasso are priceless. I think Picasso was a genius, and Van Gogh wasn’t even close. Others have the opposite opinion. So guess what, the debates continue.
In any event I hate when people say let’s not talk about styling because it is so subjective. To me that makes it even more interesting. Isn’t it better to have someone on the other side of the net rather than bang a tennis ball off a wall? It’s not easy to discuss and pinpoint aesthetics, so when someone makes a good clear point or analogy I admire it.
Regards
Great to hear that your car is almost in your hands. I am a few weeks behind you for my 530xi and just learned that my car was loaded onto a ship a week ago. Can't wait -- just like you.
I LOVE the way the new BMW looks, and I liked the old one too. Change isn't always bad, and sometimes it takes time for things to grow on people.
How do you order a car that's not out yet? I'd like to order the new 2006 325xi but my dealer doesn't seem very informed. I've gotten a lot of info from the web and seem to know more than the dealer! My lease is up in August and I need to extend but they won't let me unless the car I want comes out within the next 6 months. What's the process like?
Thanks! :confuse:
designman, a 7-Series with its short lights on in the twilight came out of a corner right in front of me this morning and I have remembered what you said: it is indeed like a lobster!
Regards
I also think that it's probably impossible for the designers to keep coming up with something new every few years, and for each design to be "better" than the preceding one. In my opinion, BMW's designers may have "peaked out" with the E46 to the extent that any attempted "improvement" only detracts from it. At least that's the way I see it for now...
http://www.bmwarchiv.de/de/e_codes.html
Regards,
José
The current models:
2006 3-Series - Not nearly as bad as the 2002 7-Series and about tied with the current 5-Series. Since I know a coupe and a convertible are coming I'll wait to see what they look like since I really don't like sedans as much. Still though in the right color with the right wheels this new 3-Series look ok I guess, nothing to write home about like say the current E46 Convertible or M3, now those are truly "good looking" with no excuses needed about color or wheels size. The interior without the idrive/nav setup looks incredibly plain and bare, but then again BMW interiors have always looked this way to me, only the 7-Series has any real flair to interior, imo.
5-Series - Again, in the right color with the right size wheels (sport package) the car looks edgy, aggressive and ultra-modern. The interior isn't anything to look at either, but BMW's have always placed function first the new cockpits are no different, even though they took away the driver-angled characteristic of the previous generation interior/dashboard/center console. A Black 545i or soon to be 550i (360hp!) looks downright mean and intimidating on the highway. I caught a Saab 9-3 Aero and a 545i Sport playing tag the other day, the other drivers really cleared the lane for the BMW.
7-Series - Well what can I say? I can't stand it, even after the nip/tuck it has been through. This is still a very ugly and ungainly car to me. The rear is too high and square and the front end looks like something is missing. Best BMW interior going of course. That said, the 7-Series has that BMW presence though. I mean it looks mean and aggressive, but now it just doesn't look "good" when it exudes this character.
Z4 - To my eye, Mr. Bangle nailed it here. The car has the perfect old-school roadster proportions (cab backwards) and dimensions. I can't wait to see what the facelift will look like. This should include a Motorsport version.
E46 Coupe/Convertible/M3 - Get them while you can. These are the current lookers in the BMW family, especially with the ZHP package 330i models. The M3 looks as good today as it did when it first debuted.
I've seen Z8s before, but I finally saw the Alphina version about a week ago. The Z8 was classic sports car for real. Huge wheels look like blades. The only fly in the buttermilk was those center mounted gauges. The Z8 was a gorgeous car that Bangle obviously had nothing to do with?
M
As we know, Bangle takes much credit and blame for the current generation of BMWs. Good or bad, they are his legacy forever. However, it is hard to say exactly how much influence he has over the designs because he does not pen them himself in his position as design director. BMW’s design process is a whole subject in itself and Bangle is at the root of this process since he has absolute power, probably more power than his contemporaries at other companies from what I have read.
That said, the designs of individual BMWs can be attributed to specific staff designers. However, since we don’t know the level of Bangle’s participation and that of others in the company, the significance of their signatures is questionable.
The Z8 was designed by Henrik Fisker who also designed the DB9 and V8 Vantage, and who also was design director of Aston Martin. Is it a “Bangle” design? Good question. In the sense that we know “Bangle” designs I don’t think it will be remembered as such even though it appears to come under his tutelage. The mainstream BMWs are a separate design movement while the Z8 was supposedly a retro effort, modeled after the 507 roadster. Different approach.
But if you ask me, one thing is for sure. The Z8 has “collectible” written all over it.
Regards,
José
You know I knew that but never put it together. I can't wait to see what he designs under his own company. The first cars are supposed to be shown at the Frankfurt auto show next month. They'll probably look too much like Aston-Martins to Ford/Aston execs.
I agree, the Z8 will most likely be a classic years from now, which ironically I think kept it from being more popular when it was on sale.
I'm just waiting to see the next "special" car BMW comes up with. What did you think of the 90's 8-Series Coupe? I loved that car. Mercedes may have far more commercial success with their current SL, but it won't be a collectors item because of that same success in the showrooms. BMW has a way of producing a more "special" top end car from this perspective, though the 8-Series of the 90's won't be a collectors item, imo. These BMWs are just rare, always...whether or not BMW wanted them to be that way or not.
M
Personally I think the headlights are one of the more appealing traits of the E60 exterior styling. Not only at daytime but also (and specially) with lights on at night, when the yellow brows shine above the circles of light. Have you noticed at the driven mirror one E60 with lights on approaching your car from the rear? Or just passing over when you stands at the street/road? (hpowders, you may as well take a picture of your 545 then )
The worst part of the E60 design is, to me, the way in which the car body merges with the trunk, as observed laterally to the car. That is a mess of lines that always confuses me.
Mine is the only E60 I ever see around here which suits me just fine.
As I previously said, I have never seen such a contrast of a car's body between photos(not good) and reality(breathtaking and aggressive). The headlights are a perfect example.
I hope they re-think that "mess of lines" as you so aptly put it. Looks like a jigsaw puzzle where the parts don't exactly fit flush to each other.
We have ordered the Mercedes R Class for family trips and hauling my daughter and her friends around... and also for me to 'play' with.
The 325xi has been ordered with Metallic Black/Black interior with Poplar wood trim.
Premium Pkg
Auto trans
Cold weather pkg ( my wife wants heated seats for the cold mornings) and I wanted the fold down seats in case I use the car to carry golf clubs.
Adaptive Lights
Comfort access ( although I am afraid we will park in a garage and forget to leave the key for the attendant.. taking a chance there.. .. I wish there were a feature where you could set the car for valet parking so they could access the car if you forget to take the key out of your pocket)
NAV - A MUST!!!
Rear Sunshades
My wife doesn't want Sirius.. so we left it off.
Their premium stereo is not premium at all... it's just a gimmick. Not sure why they don't put quality systems in their autos.... they seem to think these stereos systems sound good... but they don't.... they are good for talk radio... that's it... just my opinion!.. also, if you order the premium stereofor $1200, you still have to pay more for the cd changer. Also, it would be nice to know thw power ratings, etc for this additional $1200 they want...
There is one disturbing fact about this particular model year... ipod option is no longer available.. they have included an input in the armrest for generic audio inputs... the problem is the ipod's display is no longer viewable through the instrument display... and the ipod will not charge itself while in use... this is just a glaring ommission!!! I guess they figure the audio input is enough,,, it is NOT!!!
We have previously owned a 2000 740iL and two 5 series wagons... the latest being the 2002 540iT. So, the 3 series is a downsize. I was concerned about interior room, up until the 2006 version came out. Now there is plenty of room in the back for our 5 year old daughter.... and the times that I will drive the car will be few and far between ( I am 6'5"). At my height, I can drive the car fairly comfortably... but I doubt I would drive it for hours at a time.
The overall styling of the car is very nice.... the back tail lights are hideous... but they may grow on me.
The drive of the car is excellent! Although, the acceleration is not quite what i am used to, it is fine... even in the 325. Once you have the car over 45mph, you can get it up to 100mph with no struggle..... and at that speed, it rides like it's on a cloud.... lane changes are a breeze... brakes are excellent, although we didn't see any benefit of the soft stop feature... didn't feel soft to me....
Cupholders are still a JOKE! Although better than in their other attempts.
The rear seat armrest is fragile in appearance and feel... rear cupholders that eject fromt here seem to only be able to handle toddler cups... and nothing with more than 8 ounces of liquid in them. Even the fron cupholders seem to only be able to handle half filled 8 ounce cups ( without spilling).
The backseat is fine for smaller adults... anyone under 6ft, I would say... but adults will not want to occupy it for too long.
Rear seat sunshades make a lot of sense, because when iIdid ride in the back, the sun beating down from the back window was uncomfortable... to say the least.
Also, the website says daytime running lights and vehicle key memory are not available at this time..... so each time a different driver gets in, they have to physically push buttons to adjust their seats/mirrors.... a mild inconvenience.
The AWD option is the most important aspect of this car to us. Other BMW's we have owned were down right scary in the snow.... I could tell you stories.....
All in al we look forward to taking delivery.... but have hedged our bets, by deciding to lease instead of buying.... I am sure in 3 years, BMW will have improved the vehicle even more or some competitor will attract our attention....
Many will appreciate reading it there.
We are discussing styling trends here.
Thanks...
Nope! Just the 325xi.
While I love driving them.... the looks from the side and especially the rear-quarter are a little disconcerting.. The angular "roll-hoops" behind each seat don't do anything positive for the looks, either..
I'd never buy it... but, that color is interesting...
regards,
kyfdx
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I saw a Seaweed Green Z4 on the street the other day. It was not a pretty sight.
:P
I loved it when it first came out and thought it looked futuristic at the time. I still like it but it has not worn on me as well as others like the original 3, 5, 6, 7 and M1. It's amazing to me when I think back at these cars because before them, BMW in the US was basically the 2002. Although the 2002 started the BMW frenzy in the US, I think it was the first 5, and especially the follow-up with the 3 then 7 that really made their bones here. Between 68 and 77 were the formative years for their success in the US. I remember them as being quite magical.
Every time I approach my 2005 545i, I am just beaming with pride.
E60 sales are up. The car is a big success.
Stick around Chris. We need designers who have the courage to come out with bold, aggressive and sexy new designs.
The BMW chat-rooms are gushing with praise for Mr. Bangle.
The E60. The only time this vehicle is boring is when it is slicing through the wind at 120 mph.
I think some of the derision his designs have taken would've died down long ago if it wasn't so easy to 'adjectize' his name. If his name was Smith people would've posted, "I hate the new design of the BMWs," and then they would've gone on to other things. But people, being what they are, can't help but post things like, "OMG, it's been Bangled!" This has more resonance than "...Smithed!" so it bounced around the echo chamber more than it otherwise would've.
Also, Bangle was in place long before Banglization or Quandtification (which is probably the reality of the matter and more appropriate), so he should get credit for the previous generation of bimmers.
Hmm, I’ll have to think about this. If we started a Quandtification movement I don’t think it would catch on at this point. Thus, Mr Bangle is probably a victim of circumstance and, good or bad, Banglization is much of his legacy...
Nope, it is what it is. Nice try but the proposal is rejected
Banglization = ugly
Case closed, court is adjourned.
Personally I'm hoping that the next 5-Series ("E" one hundred and something?) will present a face much more to my liking.
Best Regards,
Shipo