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Comments
I am sure billboards had more of a value in a time before more efficient (electronic) venues existed. Today, I do not see the overall costs exceeding benefits, and I don't see any proof of otherwise.
I have never lived in an area with widespread billboards, and I have never seen widespread complaint among the business community.
The main problem with DSA's, they are almost invisible, too small, and prevent individuality & uniqueness in advertising. I've seen them at upscale ski resorts and because they are all the same size, (wood burning the verbiage into the shingle) it is impossible to discern where you want to shop.
The DSA's along side of the highway can have some individuality due to different color schemes, but they as well can go to H--l for they are too small for the too fast motorist zipping by.
Thus, due to their nature, the DSA, unlike the conventional Billboard do not contribute to "Repetitive" advertising goals.
As for paying for the road by the taxpaying driver, he didn't pay for the adjoining land adjacent to the right of way. So, his opinion doesn't get recognized.
Oh come on... if they were too small or invisible McDonalds and Shell wouldn't be paying for them. I go faster than the average driver, and I see them perfectly fine. You certainly want them quick and to the point as to maintain traffic safty. i.e McDonalds 1 mile Exit 4... I mean what else is there to say?
Individuality and uniqueness is more for television advertisement or print. Too much individuality and uniqueness on billboards or DSA's would be a safty hazard.
I would have restrictions on DSA's as well. i.e Scenic attractions, food, gas, lodging... that's about it. If you want to find out where "Joe's Porn Shop" is, look in the yellow pages. :lemon:
All things considered today, the Gov of New York would know better than the YP's.
I don't know, when that kind of hankering comes upon you, it might not be socially acceptable to stand up and start letting your fingers do the walking.
Besides, where is the last place besides your home, that you could even find a phone book?
2019 Kia Soul+, 2015 Mustang GT, 2013 Ford F-150, 2000 Chrysler Sebring convertible
Yes they would! The Jipster is no sell out. :P
This is just common sense folks, you don't put 80' X 40' advertisments in the sky, it's just plain "ignert" and low class... IMO.
Billboards are great for promoting business, but not for the promotion of many other programs that are non profit and socialistic.
Billboards were slightly more practical in the 50's and early 60's, when a lot of folks didn't have television and its advertisements. With t.v, internet, cellphones, GPS systems, junk mail and the smaller directional signs on the side of the highway, there is absolutely no reason to have those billboards... which I believe are the epitome of selfishness. :mad:
Billboards inspire, involve, & inform. Communication is advertising and advertising promotes business growth and PROFITS.
If you don't want a billboard on your property, fine. Don't plant one.
However, Welcome to the membership rolls of independent Republican capitalist businessman entrepreneurs. We are organized and the secret password is "Profit".
Strip mining in your backyard? Great! All the dumptrucks, noise, dirt, dust and inconvience... just keep telling yourself that secret password... it'll cheer you up. :P
The billboards around here that are a bit too plentiful are all for Indian Casinos and radio stations. They could get rid of them as I don't play alphabet with my wife.
My next plan will be to buy up some cheap houses in some old SW WA town and become a slumlord...a popular avocation among those entrepreneurs, or so I hear. I'll give reduced rent to those who have a billboard on their lawn.
Just read up and drive on. Think about your retirement, baseball, the Seattle Sonics moving to Oklahoma City, or the next Mitsubishi you're gonna buy. Don't notice them...they're just there for ambience and perkiness of landscape. Let the sponsoring parties throw their money down the drain. No biggie.
2021 Kia Soul LX 6-speed stick
"This study validates what is common sense when it comes to digital billboards," said Mary Tracy, president of Scenic America. "Bright, constantly-changing signs on the side of the road are meant to attract and keep the attention of drivers, and this study confirms that is exactly what they do."
Digital billboards dangerously distracting to drivers says new study (Fleet Owner)