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Nissan Launches "Brand Smell" at 2013 Detroit Auto Show

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January 2013 edited September 2014 in Nissan

Nissan Launches "Brand Smell" at 2013 Detroit Auto Show

Nissan will dabble in automotive aromatherapy at the 2013 Detroit Auto Show, launching a

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stephenb4 Member Posts: 2

January 2013

Very interesting, Im sure they could come up with some nice fragrances for Bentley or Aston Martin even, lots of old leather and real wood!

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stephenb4 Member Posts: 2

January 2013

Looks like they worked with these guys to do the scents http://www.air-aroma.com/blog/air-aroma-and-nissan-create-scent-branding-experience-for-nissan-auto-show-stands

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