Toyota Marketing

w5gcxw5gcx Member Posts: 6
edited July 2014 in Toyota

toyota will not sell a Highlander with a 4-cylinder engine with leather interior. Why did they make this decision? Why are the consumers forced to purchase a vehicle with a 6-cylinder engine ?

Comments

  • tkay2tkay2 Member Posts: 51

    Not sure if a 4 cylinder would produce enough H.P.I am sure they tested a four and found it lacking. They also realize a four would bring more people to market for this model, and might have determined it would undermine their product. Just my thoughts. !

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