Generation Y Car Buyers Gain More Showroom Clout | Edmunds.com
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Generation Y Car Buyers Gain More Showroom Clout | Edmunds.com
Generation Y consumers now make up a larger percentage of U.S. new-vehicle buyers than their older Generation X counterparts, according to a study by J.D. Power and Associates.
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Count me in. Born in '78 and just purchased a new Elantra GT.