U.S. Is Key to Alfa Romeo Revival, Says Marchionne

Edmunds.comEdmunds.com Member, Administrator, Moderator Posts: 10,316
edited September 2014 in General

imageU.S. Is Key to Alfa Romeo Revival, Says Marchionne

The U.S. is the key to Alfa Romeo's revival, said Fiat CEO Sergio Marchionne, as he dismissed criticism that previous Alfa revival plans have come to nothing here.

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  • jeffinohjeffinoh Member Posts: 156
    At 60-70 ya might as well not bother.
  • quadricyclequadricycle Member Posts: 827
    Yes! Europe is hurting right now, so if they come here to the U.S. and are successful then there will definitely be a revival. I think it's a great move, and it would do good things to the segments they entered. It would also make more financial sense now since Fiat is in bed with Chrysler. Put in on the line Alfa, you might be well rewarded.
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