Car Shoppers Demand Luxury Features in Lower-Priced Cars | Edmunds.com

Edmunds.comEdmunds.com Member, Administrator, Moderator Posts: 10,137
edited April 2015 in General
imageCar Shoppers Demand Luxury Features in Lower-Priced Cars | Edmunds.com

Automakers are listening to car buyers and now offering premium features commonly found in luxury models in such mass-market brands as Ford, Kia and Hyundai.

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Comments

  • kiiwiikiiwii Member Posts: 318
    want luxury stuff? should have worked harder
  • agentorangeagentorange Member Posts: 893
    These consumer demands are why small cars seem expensive to many Americans. To many in the USA, small also mean decontented. The European market gave up on that idea long ago. More luxury bits in small cars will compress the price difference between them and classic mid sized cars. The cost of building a car is largely in time, not materials. It takes the same amount of time to fit luxuries to a small car as it does to a larger vehicle. In fact, the smaller package may mean it actually takes longer.
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