TMV for a 2.0i PZEV 4dr Hatchback with a 44101 zip is $19,539. That's about $300 below invoice and includes a $150 ad fee that you should be able to negotiate away. TMV is an average so counter lower when you start getting some quotes. How much lower? I don't know. Subarus are selling well and I'm a bit surprised that the Impreza hatch is going for below invoice.
For the 2015 or different models (I picked the automatic), drill down with the Make | Model tabs above and look for the Build and Price tool (may have to look under More).
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For the 2015 or different models (I picked the automatic), drill down with the Make | Model tabs above and look for the Build and Price tool (may have to look under More).
Anyone else shopping?