2017 Detroit Auto Show: 2018 Lexus LS 500 | Edmunds


The fully redesigned 2018 Lexus LS 500 is a dramatic departure from the current model in both its looks and mission.
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The fully redesigned 2018 Lexus LS 500 is a dramatic departure from the current model in both its looks and mission.
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Mercedes and BMW would never have gotten themselves into this design trap. Lexus’ claim is that the aggressive look sells.
Observing the image character of many current owner/drivers of competing Mercedes S and BMW 7, the last thing these drivers seem as wanting to be defined is “aggressive”.
To witness the market acceptance and sales demise of the LS, note the precipitous drop in units sold annually since Lexus went down this design path. A 21st century Kamikaze event. Only 5514 units sold in 2016 down from mid 35,000 units in 2007. See historical report at: https://en.wikipedia.org/wiki/Lexus_LS#Sales_and_production
Do they want to make a fashion statement or sell cars?