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Trade Assist vs. Lemon

I'm in the process of going through a lemon claim with my Atlas and recently received a letter from VW offering a trade assist program. They're offering 15% of the MSRP of a new vehicle to be utilized as assistance to offset the negative equity in the vehicle I currently have. Regardless of my personal feelings on if this is a good deal, I'm going to run with this process to see how the value compares to going through with the full claim. I know all too well why VW is offering this and understand the potential implications for me.
My questions surround how I handle this with the dealer. They are as follows:
- Do I need to immediately be up front about the trade, or do I approach it like any other deal with trying to negotiate the best "out the door" price and then present the letter?
- If I present the letter from VW early, does the dealership have any incentive to provide me a decent valuation on my trade?
- What is the current trade value of a 2018 VW Atlas SE w/ tech with under 4k miles?
- What are the current incentives being offered by VW on the purchase of a new Atlas? (the letter indicates that I can still use all incentives)
Thanks in advance for all the help!
My questions surround how I handle this with the dealer. They are as follows:
- Do I need to immediately be up front about the trade, or do I approach it like any other deal with trying to negotiate the best "out the door" price and then present the letter?
- If I present the letter from VW early, does the dealership have any incentive to provide me a decent valuation on my trade?
- What is the current trade value of a 2018 VW Atlas SE w/ tech with under 4k miles?
- What are the current incentives being offered by VW on the purchase of a new Atlas? (the letter indicates that I can still use all incentives)
Thanks in advance for all the help!
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