Yeah, it looks like a pod, but it was a brilliant decision on Toyota's part a few years ago to make the Prius look just enough offbeat without being too crazy. That has allowed affluent, image-conscious people to buy the Prius as a fashion statement for their affluent, image-conscious neighbors. Recent news cites the Prius as the #1 selling vehicle in (affluent, image-conscious) California. Meanwhile, hybrid vehicles that were designed to look no different than their traditional counterparts have been sold slowly.
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