windshield reflection

My new 2018 Q7 grayish dashboard reflects back on to windshield to varying degrees depending on sunlight and direction of travel--quite disappointing. Is this common and any way to eliminate or reduce the reflection?
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https://www.carid.com/dash-covers.html
Have you been using any kind of Armor-All or some other protectant that is by itself glossy? If so, that will aggravate the problem, not cure it.