Car Commercials, the good, the bad, and the annoying!

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  • ateixeiraateixeira Member Posts: 72,587
    What do you guys think of them using a Mustang as the new KITT.

    The commercials are pretty cool, but I wonder if people will accept it as a Ford instead.
  • PF_FlyerPF_Flyer Member Posts: 9,372
    Wondering if there are going to be any great Super Bowl ads for cars? We'll see. Alternate Route will certainly have some commentary ;)

    Hyping The Hype
  • ateixeiraateixeira Member Posts: 72,587
    Click here, it was discussed in a Hyundai thread:

    joe97, "Is There Room in the Luxury Market for Hyundai?" #1186, 31 Jan 2008 8:59 am

    Hyundai will have two 30 second spots.

    Also, there will be a GMC Yukon hybrid ad, a full 60 seconds! That will be in the 2nd quarter.
  • PF_FlyerPF_Flyer Member Posts: 9,372
    So what ads tickled your fancy?

    Ad-Nauseum
  • ateixeiraateixeira Member Posts: 72,587
    The Audi one was cool. I'd seen the Hyundai ones, which I liked.

    But the Charlie Brown ad by Coca-Cola totally stole the show. That was awesome, and my favorite by a long shot.
  • PF_FlyerPF_Flyer Member Posts: 9,372
    NASCAR gets their show on the road today with 500 miles of wheel to wheel advertising :P

    Dub Schwartz has a little fun at the expense of NASCAR today!

    Ask Dub Schwartz!
  • mdawgmdawg Member Posts: 1
    What is the car commercial where a customer is hypnotized by the salesman, and then wakes up and says, "Who am I? Where am I? Whats this on my face?" and proceeds to wack his glasses off his face... " I can't SEE!"
    That commercial made me laugh so hard, but I absolutely can NOT find it!! HELP! :)
  • luckinsluckins Member Posts: 63
    I'd thought I'd answer the general theme of this thread. In general, I ignore car commercials, except when I'm in the market. But, I've noticed that once I have bought a car, those commercials become very annoying, even if they're clever.

    I didn't see the superbowl commercial that Mdawg was talking about, but I did like the one that was set up like the scene in the Godfather with the horse's head. I think it was an engine or something instead, but I can't remember.
  • ateixeiraateixeira Member Posts: 72,587
    That was for the Audi R8. I liked it, too.
  • bumpybumpy Member Posts: 4,425
    has better mpg than the Honda Civic (when comparably equipped)??? :confuse: :confuse: :confuse:

    Okay, maybe the Civic Si uses a bit more gas, but a 200hp VTEC Honda is hardly comparable to a base Cobalt. Not quite an outright lie, but pretty darn close. :mad:
  • explorerx4explorerx4 Member Posts: 20,817
    i don't think they were comparing a xfe model to an SI. also, an SS has way more power than an SI, but i don't think that was the comparison, either.
    2024 Ford F-150 STX, 2023 Ford Explorer ST, 91 Mustang GT vert
  • urnewsurnews Member Posts: 668
    I really like the new VW commercials featuring a talking "Bug" from the 1960s. Very clever and entertaining. What say you?
  • bumpybumpy Member Posts: 4,425
    The accent annoys me. Otherwise, I suppose it works well enough as an attempt to cash in on the tail end of the baby boomer nostalgia wave.
  • steverstever Guest Posts: 52,454
    I haven't seen the TV ones, but VW has been running print ads with the talking Bug for a month or two now in the print media. They remind me of the old Bug ads from the 60s/70s.
  • fintailfintail Member Posts: 58,528
    I wish the talking bug could sell something other than another lame crossover.

    But not a bad ad campaign.
  • british_roverbritish_rover Member Posts: 8,502
    They have talked about the new TDI Jettas coming including the Sportwagon.
  • fintailfintail Member Posts: 58,528
    Here they air the Tiguan spot over and over...that segment is popular here and will probably remain so as some are forced out of larger SUVs but still want the image
  • british_roverbritish_rover Member Posts: 8,502
    I have been in the Tiguan it is just a jacked up Golf with less space. If they offered a Golf with AWD that would be perfect but VW knows they can't charge 35,000 for a Golf with AWD.
  • fintailfintail Member Posts: 58,528
    A less practical more expensive Golf...just like the Beetle. Maybe it will sell...I'd rather see a road full of Tiguans than a road full of Denalis, anwyay.
  • kyfdxkyfdx Moderator Posts: 267,571
    A lot of people like the view from up high... It makes them feel safer.. A crossover based on a sub-compact is a lot better than a truck-based SUV...

    That said, the exchange rate is killing them... A Tiguan is $37K completely loaded... Even average-equipped AWD models top $30K..

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  • british_roverbritish_rover Member Posts: 8,502
    Also IMO it doesn't feel like a 37K dollar car. In general VWs have always felt more expensive then their window stickers suggest because of the cabin materials used and the sold construction feeling when you slam a door.

    The Tiguan doesn't feel that way.
  • explorerx4explorerx4 Member Posts: 20,817
    i like the Heidi part. :blush: <<- fits in with commercial. :P
    2024 Ford F-150 STX, 2023 Ford Explorer ST, 91 Mustang GT vert
  • oldfarmer50oldfarmer50 Member Posts: 24,293
    "...What say you?..."

    I don't like them. The girl drummer is cute though.

    2019 Kia Soul+, 2015 Mustang GT, 2013 Ford F-150, 2000 Chrysler Sebring convertible

  • ateixeiraateixeira Member Posts: 72,587
    Wow, are they really that expensive?
  • british_roverbritish_rover Member Posts: 8,502
    Yeah with every option they top out at that price but the base price is around 23,000.

    http://www.vw.com/vwfeatures/tiguan/en/us/
  • ateixeiraateixeira Member Posts: 72,587
    Hmm, can't get leather on the mid-line model. So I can't really price one out to compare to what I got on my Forester. The top-line model has HIDs and dual zone ACC, plus 18" rims, so it has stuff Subaru doesn't offer.
  • british_roverbritish_rover Member Posts: 8,502
    The new Forrester is a better car all the way around no doubt. The Subaru AWD is twice the AWD in the Tiquan as they are using one of the older style Haladex units. AFAIK the Haladex unit in the Tiquan doesn't even have pre-load capability or the ability to send more then 60% of the power to one axle. The Tiguan also defaults to FWD until will slippage occurs so it is not proactive either.
  • fezofezo Member Posts: 10,386
    Heard an odd ball Subaru commercial on the radio today. All about how these folks like getting out in the country in their (IIRC) Outback. "We can look up at night and see the belt of Orion." Where the heck must they be if they CAN'T see the belt of Orion? It's only the most dominant feature of the night sky if you don't count the moon....
    2015 Mazda 6 Grand Touring, 2014 Mazda 3 Sport Hatchback, 1999 Mazda Miata 2004 Toyota Camry LE, 1999.
  • fintailfintail Member Posts: 58,528
    I see Mr. Opportunity is back...terrific...
  • ateixeiraateixeira Member Posts: 72,587
    C'mon fin, it's called TiVO!

    Those are annoying, though.
  • fintailfintail Member Posts: 58,528
    I spend $12/month for TV and will not spend a penny more ;)
  • ateixeiraateixeira Member Posts: 72,587
    Add another $15 and you can be 30% more effective at being a coach potato. :D
  • i_luv_toyotai_luv_toyota Member Posts: 350
    I'm glad I'm not the only one to be annoyed by this cartoon fool. When will Honda learn that these annoying "mascots" don't sell cars or get people to the dealer?

    Mr. Opportunity is NOT funny. He is annoying and his ads need to stop NOW.

    Also, Lexus' fast-forward-motion "Event" ads are intensely irritating as well.
  • fezofezo Member Posts: 10,386
    I put Mr. Opportunity right there with the Toyotathon on the annually annoying scale.
    2015 Mazda 6 Grand Touring, 2014 Mazda 3 Sport Hatchback, 1999 Mazda Miata 2004 Toyota Camry LE, 1999.
  • PF_FlyerPF_Flyer Member Posts: 9,372
    We're awash in a sea of advertising. The Alternate Route takes on Product Placement today. :P
  • fintailfintail Member Posts: 58,528
    One of the best commercials ever has finally been posted to youtube in its entirety
  • ateixeiraateixeira Member Posts: 72,587
    Indeed, you can't help but be drawn in and I bet my wife would like it even more than I did.

    Very trick how they had everyone mouthing the words.
  • fintailfintail Member Posts: 58,528
    It's from 1998 IIRC...a good effort, especially for the time.

    I also have to mention it features fintails twice...the guys on the assembly line wiping them down, and shortly after an older guy near a dark red one.
  • fintailfintail Member Posts: 58,528
    I loathe the "Hurry in, don't be late..." song on the lame Toyota clearance commercials. If there's a hell, that song is piped into it.
  • fintailfintail Member Posts: 58,528
    I loathe the "Saved by Zero" Toyota ad...defaces a good song, and the animation of the cars pulling up, driven in a harder manner than 99% of Toyotas will ever see, is just too lame.
  • explorerx4explorerx4 Member Posts: 20,817
    of those luxury car makers will have commericals about buying a car for xmas this year?
    2024 Ford F-150 STX, 2023 Ford Explorer ST, 91 Mustang GT vert
  • mattandimattandi Member Posts: 588
    Can we pick on an internet ad?

    I was just served up a banner right here on Edmunds.

    '09 Escalade has the best fuel economy in its class. :surprise:

    Not good or bad or particularly annoying. Just bizarre. A bit like bragging that my farts don't stink as much as everyone else.
  • loncrayloncray Member Posts: 301
    I saw an ad for the Honda Fit the other day; they had an early-60's fintail with teeth running around the streets looking very threatening - when it came upon a fit at an intersection, the Fit suddenly did a pufferfish imitation and turned into a spiky little balloon. The fintail ran away and the Fit turned back to normal and drove away. "Honda Fit is Go!"
    It was quick, funny, and original. Two thumbs up from me!
  • fintailfintail Member Posts: 58,528
    I've seen that one, it is pretty creative compared to standard commercial fare.

    The threatening looking car is supposed to be a '59 El Camino IIRC.
  • ateixeiraateixeira Member Posts: 72,587
    I saw a different one that was similarly quirky.

    They kept the same tag line from the old one, and why not? It's selling quite well.
  • mattandimattandi Member Posts: 588
    They have another where the fintails are big mosquitoes attacking tanker trucks as the Fit zips away unscathed. Very creative.
  • ateixeiraateixeira Member Posts: 72,587
    That's the one I saw, also.

    I liked it.

    If nothing else, you have to admit it's very timely. That's gotta ring true with buyers looking for fuel efficient models.
  • lemkolemko Member Posts: 15,261
    Those "mosquitoes" resemble 1958-60 T-Birds.
  • speterson1speterson1 Member Posts: 228
    The first time I saw one of these ads I thought it was mildly clever, but man, they need to either change the formula a little bit or space them out more on TV... seeing this ad > 4 times per hour it's like, yeah, I get it already.

    Also, to my eyes the Routan styling doesn't differ that much from an Odyssey. Take off the VW badge on the front, slap an H on it, and poof! Odyssey (at least in looks, I have no idea how it performs)!
  • ateixeiraateixeira Member Posts: 72,587
    I find them annoying, too. And German Engineering? Puh-lease. :blush:
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