By accessing this website, you acknowledge that Edmunds and its third party business partners may use cookies, pixels, and similar technologies to collect information about you and your interactions with the website as described in our
Privacy Statement, and you agree that your use of the website is subject to our
Visitor Agreement.
Comments
Not very "aggressive" or "elegant" either, I really have to wonder what they were thinking with that commercial - especially as it then advertises a lease deal for a base car.
http://diffuser.fm/heineken-the-switch-2012-commercial-whats-the-song/
2017 Cadillac ATS Performance Premium 3.6
The long version is great.
In my own hell, the only music on the radio is like this.
Advertising is supposed to appeal to the target market - not everybody possible person.
And yes, I said it would be a success.
That's the kind of ad they play on ABC Family Channel.
Probably a hit among those who think Family Channel programming is more than racy enough, thank you.
None of that dorky effeminate PC garbage like that Prius commercial for me!
If you want to aim for that part of the market, Cadillac set a good example:
:shades:
Apparently, Mercedes is making commercials for kids and teen age boys. They enjoy commercials with cars sliding sideways in sand or gravel, ripping up beaches, sliding sideways on a beach front by the ocean, latest driving through a wall.
He was screaming like a little girl and had hands just like a little girl.
Not at all. Think about it, that would be utopia.
You'd be the fastest car on the road. Pass anyone at will, any time, any condition.
The cars are literally transparent, so you can see right through them.
Demand for gas would plummet instantly, bringing gas prices to, roughly, "free".
No view blocking, as none are SUV tall.
As long as I can keep my Miata, I'd be all for a Prius for everyone.
Saw the dumb cartoony annoying song Prius commercial three times during Wheeler Dealers/What's My Car Worth? last night. Probably the wrong demographic there...I doubt many who will spend a couple hours watching Morgan chassis swap or to see what a brown Ferrari 365GT will bring at auction will be running out to drive a Prius.
OMG we all agree on something. An Edmunds first!
I guess that depends on how they position the new IS.
Here's the Paris concept that previews it:
http://www.autoblog.com/2012/09/17/lexus-previews-lf-cc-concept-ahead-of-paris-d- - - ebut/
Looks CGI-ish so let's see what it looks like in the flesh.
I'd like to see them overlap the IS and ES in price, and just target a different buyer. They may not do that and instead make F Sport models to target them.
That Morgan show was probably the most interesting episode so far. The end result ended up costing more than their restored Elise, though, and I'd prefer the Lotus.
Still, very cool.
PS You need a DVR or Tivo.
http://www.autoblog.com/2012/09/19/honda-kicks-off-new-accord-sales-with-configu- rator-new-ad-campa/
And completely underscores the fact that if they were to account for labor costs, they'd never make a shilling.
Over 100+ hours of labor to disassemble and reassemble the car ... and, for good parts of it, their "mate" Paul was helping Edd out.
Still, the end result was quite nice ... though, like you, I'd prefer the Lotus.
Next week the boys take on an M5!
Cool thing about the show, however, is that they rescue interesting cars and give them a new life. Money is a bit secondary, though of course they don't want to lose money.
"While Jim is outside wrestling the alligator, I'll be here inside the tent having a martini with some of the native ladies..."
Edd does all the work and Mike gets all the glory.
Pretty wild stuff! I'm guessing the sedan is the next Genesis concept, perhaps?
F-sport ES, that would be something. They'd sell at least a dozen. IS and ES pretty much overlap in price now, right?
I liked the Morgan, cool it was saved. Elise is too dinky for me. I limit my TV watching by viewing it live.
Which BMW will the new Genesis (sedan anyway) ape?
Ahem - it's television. If you think it's real, I'd like you to meet all the "ordinary" people that go visit Rick in Pawn Stars.
It would be more believable if occasionally Mike couldn't sell a car and had to send it to auction.
If I were planning I'd make the ES soft, the IS sporty, and let the CT serve entry level buyers.
They'll probably do a whole mish-mash of ES S Sports, soft ISs, etc.
That CGI sedan in the Hyundai video seemed more inspired by the Maserati Quattroporte, if anything.
Your plan is the most logical, and maybe move the soft IS buyers into the ES. Other ways dilute model credibility.
So the Kia K9 is a BMW, and the new Genesis will be a Maserati.
You'll hate it no matter what it looks like. Conservative and it's a copy, daring and it's overdone/caricature.
K9 name isn't used in English speaking markets, AFAIK.
Not seeing much conservative - conservative in that design mindset is just copying an older car instead of a newer one (see the first Equus). It is possible to have an overdone copy too, like with the poor mans CLS. No need to defend it, not a real underdog anymore than a fresh MBA grad with a Romney sized trust fund behind him is really starting out on his own.
K9 shouldn't be used in any market, stupid name.
It would be more believable if occasionally Mike couldn't sell a car and had to send it to auction.
I don't doubt that it's a bit staged, but in the end, he sells a real car for real money.
Interestingly, last night he ended up selling the Moggie to a dealer and not a private party - partly because he was trying to sell it in the middle of winter in the UK.
But, as noted, I like that they "rescue" these cars and give them a new lease on life.
And, nobody seems to be holding a gun to Edd's head to force him to do all these repairs and restorations. He and Mike have a couple of different shows together.
A couple of years ago, a group wanted to create a new minor league baseball team in a town in Illinois. Never got too far with it except a name, the K9's.
Ford in U.K. has a car named KA. I previously posted this in Edmunds. Link is: http://www.ford.co.uk/Cars/Ka/BrochurePricesAndSpecifications
So, if a husband/wife each has a KA car in their 2-car garage, they have ______. Now this is something that will appeal to the same kids that like to watch Mercedes Bens cars sliding sideways on sand, gravel, crashing through a wall.
I never thought of the 2x Ka thing before...you did...maybe you are a closet fan of (very successful) cars sliding around
Well, they shot the second episode right here in town. They have us bring some of my musical instruments over and say we'll negotiate it for $1,600 and handed me 16 $100 bills. We poked around and several people got interested in these instruments and had to get steered away. Eventually we film our negotiation and then they interview Brian who says he pulled one on us and then with us who naturally said we got a steal.
Anything can be made to look what they want it to look like.
B9, as in non-malignant.
Engine was a Boxer 6. The 9 didn't even mean anything.
Double names tend to fail, like Stanza Altima. Who even remembers the first half of the name?
Also, the opposite can happen. Mazda used MX-5 Miata, later dropped Miata, but everyone still calls it that.
What's in a name? I say.
I'll take the aging B-52's as heard continuously at wedding receptions in my area. To this very day. Love Shack.