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Hmm I dunno, when I think of premium, hybrid is not at all part of my notion. I think of walnut wood trim, vault-like silence inside, big v12 power plants (S600, 760il), Navigation, HUDs, Leather, heated/vented rear seats, etc.
What do you guys think of when you think Premium, do you think Prius or S600?
-mike
-Brian
Bob
-mike
Jon
TWRX
Cheers Pat.
Mark
The Hybrid's image will change when the Lexus RX comes out with that powerplant. Keep in mind that's the market segment leader - the RX.
The Civic and Prius were litmus tests to see if there was a market. Thinking 5 years ahead, I can see how hybrid and upscale will become synonymous.
Pat: let Mazda dream. Have you seen the eventual Miata replacement? It looks like the toy that the B9 Scramber would play with. It even has a silly name, I forget now, Bob's link had a photo and more details.
-juice
-mike
Ken
Economically, they don't make sense. Fact is it will cost you more to own overall.
However, I see the extended range as a nice benefit. Imagine being able to go 700 miles instead of 400 or so, per tank.
I think now you qualify for a $3000 tax deduction, too, but even in a 40% tax bracket the tax benefit is just $1200 max.
Lots of celebs drive hybrids, like Leo DeCaprio for instance.
-juice
-mike
Seriously, this weekend I found gas in parts of rural Virginia that was FIFTY ONE cents per gallon cheaper than near my house in Potomac, MD.
Having massive range like that allows you twice as much time to "shop around" and doubles the chance that I'll find gas as good prices.
My Miata's tank is small, range is pathetic. I usually fill up after 270 miles, and almost always I end up paying an arm and a leg for gas. Can't go out of my way because it might run out! LOL
So I see range as a real benefit, even if it's well beyond your own personal range. Besides, you prolly average 85, in 4 hours you've gone 340 miles already!
-juice
Also my guess is that they won't extend the range, you will see tanks get small. Smaller tanks means less weight intially, and less weight of fuel to carry.
-mike
TWRX
Realistically I think I could save 10% fuel costs just by having the luxury of more miles to shop around.
If tanks get smaller the advantage (to me) all but disappears, they'll fail for sure.
The Civic Hybrid is a tough sell given a regular Civic sedan costs a few grand less; that buys a lot of free gas. The new Prius bumped up to mid-size, although I'm not sure if it's a Camry alternative. I think a Matrix would still carry a cost/utility advantage.
So range is the main selling point to me. My wife hates filling up - if she could leave that up to me then she'd be thrilled, I'm sure.
-juice
-mike
As to image, as I and others have stated, that will change as they become more plentiful, in different classes of cars.
Bob
Cheers Pat.
That's a good point. I think for hybrids to be successful in premium models, they need to offer a benefit other than just fuel efficiency.
Ken
Bob
And I think Bob's idea of Premium is a bit far stretched, for that matter Kia is a premium brand "Look at how much we can accomplish on a super light budget"
-mike
some users have destroyed the 5MT in their Forester XT. I doubt hot dogging it is a good idea but under normal use it should be fine.
-Colin
Bob
-mike
If you lived in Potomac, you'd shop around too. It was $1.849 yesterday! Ouch!
Compare that to rural VA, even 10 miles away, and you're talking 30-40 cents difference.
Pat: B9, yes, definitely.
Here's an idea for the hybrid - let that electrical motor serve as a generator for power outages. I would have loved having one on those 7 days after Isabel!
-juice
A good generator runs $2 grand, per Consumer Reports. That right there offsets most of the extra cost.
Top that off with better mileage, double the range, and Bob's good point that torque at zero rpm on the electric motor is at its peak already.
See, now you could sell it even from a value standpoint.
What do you think? It's not far-fetched, my cousin borrowed a work truck with a generator and had power all week long while my frozen food slowly rotted.
-juice
Yup you don't need a 700 mile range to do that though. I shop around, for instance I never fill up in NYC, always fill up in NJ when I'm over there, which is about 10-20miles away.
-mike
I kind of doubt you'd be a hybrid customer, mike. Diesel, maybe, but for different reasons (torque, I'd suspect). A hybrid AWD SUV is a tiny niche within a niche.
I can't even picture you in a Civic Hybrid, in fact I'd pay to see it! LOL
The generator idea is intriguing. We're considering purchasing one and are budgeting for it and that might, just might, put the 7 seater back on our list. :-)
-juice
That's a photo of the wagon, right?
Ken
Bob
Jon
Bob
http://www.subaru.co.jp/index.html
Bob
Bob
Bob
It's not enough to run the house but it'll keep the fridge running.
If Saab puts in a nicer interior, prices it a little higher, it might just satisfy those that like the WRX but have been asking for a little more luxury. If Saab is smart, they'll offer it to them.
Now, offering the N/A 2.5l is a big mistake. Saab's current ads even mention the entire lineup is turbocharged. They should stay that way, and avoid overlap with Subaru.
Another vote for the de-badging trend.
Rob: I think I saw that, too. I know they exist because my cousin's food didn't spoil, and mine did!
-juice
Electric Power: What I recall was not a generator in the truck, but power provided by the engine. Personally I wouldn't want to leave my vehicle running on the job site all day but...
Lots of gorgeous pictures of the Japanese countryside with Mt. Fuji in the background.
I don't think there is anything "new".
Here's a sublink that has some photos:
http://www.subaru.co.jp/legacy/wo/index_f.html
Ken
"GM: Industry News
More News Latest News Special Offer News Model News Industry News Environment News Advice News News Archive
21/10/2003
The Saab 9-2X will be unveiled in mid-December in Los Angeles. Essentially a restyled Subaru Impreza, but with a reworked interior and a top-dollar specification, it will come in five-door, four-wheel drive form only with either Subaru's normally-aspirated 2.5-litre four-cylinder engine (9-2X Linear) or the turbocharged 2.0-litre, 227bhp unit (9-2X Aero). ..."
You've gotta show the pictures of the new Outback to your wife. I just shared some pictures with mine and she <gasp> likes it!
What ever happened to that anti-wagon syndrome?
Ken
I wonder what "reworked" means. They should use thicker carpets, too. Appeal to a different audience than the WRX.
-juice
Bob
Might as well buy new.
-juice