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Ford F-Series Prices Paid and Buying Experience



  • rcheck1rcheck1 Posts: 1
    Mathematically, does it seem to you like a "better deal" is avilable? I mean, there isn't 6 grand worth of markup in an F-250, especially a run-of-the-mill Lariat like the one you describe. If the invoice price is indeed "40 grand," how exactly do you think they manage to stay in business if the can realistically sell an F-250 for 3,000 under invoice that? Are you a Ford employee? If not, you better start to rethink this deal they gave you. Because it isn't mathematically real, not if they intend on staying in business for any length of time.

    I believe you are seeing the lure-you-in price. Ya know, the one that gets you in the door but changes quicker than Madonna on mescaline. But something tells me you'll still call 5 other dealerships to get them to sell you the truck for like 35 or 36k (right!) and you won't believe them when you hear what they REALLY sell for and you'll end up at the place that quoted you 37 grand for a 44k truck. But once they start revealing the way those numbers unfold, you'll wonder how you fell for it all.
  • hiebshiebs Posts: 1
    as someone that can receive the ford employee price I can tell you there is a huge mark-up on both cars and trucks. I just purchased an f150 super crew lariat in Aug of '03..sticker was 39, price before incentives was 32,900....which they took another 3000 off in incentives. Also dealerships will put huge discount on last years models to get them out of their inventory.... the ford dealership near me has an '03 explorer stickered at 32,000 selling for 21,500 because it is the last '03 that they have. there are alot of good deals to be had just need to look around!!!
  • yhcyhc Posts: 6
    Thank you for your responses, "rcheck1" and "hiebs". I am just returning from the dealership after purchasing aforementioned vehicle in message #32 for $35,838--after rebate, before tax, etc. I did not run into any problems with gimmicks or hidden prices. I will have to agree w/ "hiebs" above that there are good deals to be had.


  • glenglen Posts: 17
    I bought a f250 Crew Cab XLT 4X4 LB Diesel Auto last week.

    Paid 38,569 +TX,LIC,Doc,Tire,life Oil Changes minus rebate. This was invoice price.

    Is this the norm?
    I'm thinking of buying a 2004 Ford F 150 Heritage 4x4 truck new from the dealer. It has 6 cylinders, LB, auto, A/C, CC, Tilt, and SRW. A dealer gave me a price of $18,100 includes taxes, destination charge and all rebates. Would this be a reasonable price?

                   You're response is appreciated
  • forddoodforddood Posts: 1
    Purchased from Carl Gregory Ford Lincoln-Mercury in Auburn, AL. The same exact truck I'm driving now was originally located at Freeway Ford in Columbus, GA. I saw it there on a Sunday when they were closed, the following Monday I showed up to ask about it, then that following weekend I came back down with a co-signer and they told me the truck was sold. I went to Carl Gregory in Auburn who checked Freeway's inventory online and found the exact same truck I have now. They did a dealer transfer and I bought it from them.

    Sticker was $32,655, invoice was approx. $28K, I got D-plan pricing which is like 2-3% below invoice, plus a $2000 rebate, plus $8000 on my car which was kinda negated by the payoff on it.

  • aspesisteveaspesisteve Posts: 833
    on ALL new 2004 F150 supercab 4x2 & 4x4's

    this is the add run last Sunday in the paper from Sunnyvale Ford.

    it was just one month ago I read $5,000 off MSRP (read post #30).

    don't limit what you think can be negotiated when you see adds runing like this.
  • aspesisteveaspesisteve Posts: 833
    anyone out there?

    so I call the dealer (fleet sales guy) to talk price and he goes on about all these incentives that are very convaluted and add up to $3,500 off MSRP. I tell him his dealership ran an add last weekend for ALL F150's at $7,000 off MSRP.

    He's just rambled and mumbled how he wasn't sure how that could be and it was probably just to see if they would get a one time response and it might require certain financing or no financing..... unbelieveble this guy could pretend to have no clue what his dealership is advertising - and how it's probably expired.

    Low and behold, today's paper is running the exact same add of $7,000 of MSRP on all F150 super cabs - there's another dealer matching that too.

    There's no friggin way I would give such a [non-permissible content removed] sales person my business who can't even acknowledge his own dealership advertising.
  • jhs70jhs70 Posts: 213
    Boy are you ever correct! Do NOT be mislead by those splashy adds that promise huge markdowns from the MSRP. You have to read the fine print (hint -- use an electron microscope) to find out what applies and what doesn't, and usually there are one or two people in your community who will qualify for all of them. And isn't it funny how the font size decreases dramatically the further down the ad you go, where 'the good stuff' is?
  • aspesisteveaspesisteve Posts: 833
    the '04 Nissan Ttan XE King Cab is selling for $19,888 at a local dealer. This truck competes favorably with the F150 and will no doubt put pressure on Ford to keep up with incentives. Plus the XE King Cab comes with some standard features that Ford doesn't offer on it's base model F150.

    I'll use the Nissan to negotiate with Ford. If they can't at least offer what the advertise, I'll get the Titan. If Nissan does the same thing I'm going to take the bus.
  • smillersmiller Posts: 32
    I sold my 1989 Toyota pick-up with 160,000 miles on it because it had a slight back seal leak.
    It always performed very well- never let me down.
    I should have had it repaired but I needed a bigger truck to haul things, my wife and two daughters. I couldn't find a good used Toyota truck in my price range within 50 miles of my home. I looked for a long time but i was not going to travel more than 50 miles to buy a truck. Finally I saw a very clean 1998 F150 SC XLT 4X2 with just under 47000 miles and I thought was in excellent condition.
    From the outside (and inside)the truck looked flawless, it even came with a very nice matching A.R.E. cap. The truck dealership took my offer of 11,500 (they were asking 13) So I bought my first Ford. (my buddy and brother-in-law own one and they love theirs) After two or three days I took a closer look and found holes in the bed towards the back corners about 5 on each side. These aren't big holes maybe 1/2 inch - so I thought no big deal I'll cover them up somehow. (I bought a BedRug) Then after taking the cap off I found 6 more holes drilled thru the top of the bed rails! (and red rail caps) So now I'm more than a little angry - I went back to dealer and showed them the
    bed rail holes - they replaced the factory installed bed rail caps for me. But now I'm thinking my truck bed is going to rust out around the holes. I love my truck and I kick myself for not looking closer before the buy - I'm sure I could have gotten a better deal.
    If I had seen the infamous door crack (hard to see,right now it's only about a 1/4 inch right next to window molding on right, drivers side.) or known about it I'm not sure if I would have bought this truck. I'm still looking for a Toyota extra cab and maybe I'll trade my Ford for it. So if anyone reading this is looking at a pick-up truck with or without a cap take a very close look.
  • aspesisteveaspesisteve Posts: 833
    It took me three dealers to get it done, but I finally took delivery of my '04 F150 XLT SuperCab today at $7,000 off MSRP.

    Two dealers ran adds featuring ALL F150 SuperCabs. The first one I spoke with by phone acted like I didn't know what I was talking about. The 2nd dealer said he would match the offer advertised in the paper, but when it came to doing the paper work he "must have just misunderstood me"

    Then I tried one other dealer, Swanson Ford in Los Gatos, CA and BINGO! I used to build my vehicle and locate it on their lot and simply said over the phone I have a VIN# and want simply what was advertised and it was a done deal. They even filled my 35 gallon gas tank before I drove off.

    I used to think, unless it's a price leader (one only at this price) that advertised prices were for people who didn't want to negotiate, but this IMO was an incredible price which amounted to $2,500 under invoice! And on a new model no less.

    To get the $7,000 off you do have to finance part of the vehicle (that amounted to $1,000 off), pay tax on the $2,500 rebate, $300 for a contractors rebate, with the rest being dealer discount.

    I did call and got a great quote - very close to what I ended up with - I would of used them if my last attempt had fallen through. is as no hassel and easy as it's gets.
  • duckhead1duckhead1 Posts: 1
    I bought mine for 29373.00 MSRP was 36000.00
    Had the deal done in an hour. Priced it on Edmunds and took dealer invoice minus rebates and that's what I offered them.
    WoodHouse Ford
    Blair Ne
  • rav4manrav4man Posts: 21
    So you bought a $36,000 truck for only $29,000.
    I did too, bought a new 1999 150 for $29,000
    in 1999. Now the truck has 65,000 miles on it.
    I'll have a hard time selling it for $11,000.
    That is .28 cents a mile just in depreciation.
    I also had a $750 brake job at 60,000 miles.

    Now I learned something. If you are trying to save money, do not buy a new truck or car. buy
    a used vehicle 2 years or older so the depreciation has slowed.

    Pay cash, do not finance. Put bare bones insurance
    on it. Drive it 2 or 3 years and sell it for not
    much less than you paid for it. I learned something. Rich people drive old cars. Poor people drive new cars.

    I drove the new ford, cannot tell the difference from the old body style. Just has everything square inside instead of oval, and the rear bed is harder to get stuff out of.
  • aspesisteveaspesisteve Posts: 833
    can't argue with your logic
    some of of us are suckers for new cars I guess

    part of the depreciation hit you have incured is due to the New F150. When the new style hits the show room floor it always subtracts from the older style.
  • rav4manrav4man Posts: 21
    Yes, there are millions of the 1997-2004 old body styles out there. Because of that the new body style will also plummet in value as more are bought and the used car market has old and new body styles to select from.

    There is a lot of satisfaction in having the new body panels and nice, new. It is such and incredible premium we pay for that.

    The prices on the new style are also much higher than the old. We simply do not know if the truck is built any better or if the manufacturer has
    devised more profit per vehicle.

    Don't get me wrong, I want want want the new style
    but it is such a high price on my future.
  • lbrtdclbrtdc Posts: 1
    Just purchased a 04 F150. website information:
    base MSRP $27,935 + options + destination = MSRP of $29,365, invoice of $26,150.

    Edmunds TMV others are paying: $24,029 after $2500 rebate.

    Paid just under $23,400.
  • aspesisteveaspesisteve Posts: 833
    all I know is what I read in the paper

    LA Times this weekend ran adds (2 at this price) F150 supercab's at $9,0000 off MSRP. Factory cash back was bumped up to $3,000 plus $500 for a graduation discount, $1,000 FMCC cash back and the rest dealer discount.

    Don't ever let a dealership tell you they're loosing money on a car - even if it's below invoice - there's soooo much fluff built into their pricing model it's wacky.
  • aspesisteveaspesisteve Posts: 833
    I tried to buy an F150 XLT Supercap at a dealer a couple weeks ago at $7,000 off MSRP as advertised at their competitors. He said he would match the deal only to back out once I showed up with my check book in hand (said he must of misunderstood me - said he couldn't possibly sell a car an lose that much on the deal).

    That same dealer, just 2 weeks later is now advertising ALL F150 Supercabs XLT at $8,500 off MSRP.

    I'm a little disapointed that I may have passed up an additional $1,500 in discount, but more dissapointed as to how a dealer will lie to you and even let you walk off the lot to go buy a truck at more $$ at someone elses lot. Go figure.
  • mrjjgittesmrjjgittes Posts: 156
    I've been seeing some unbelivable deals on f150s in the paper lately. "9 grand off every f150 supercab", and the like. However, I am really interested in an f250 supercab, 4x4, w/ the powerstroke. I've seen stickers at $40k for an xlt f250 supercab 4x4, which I'd love. Anybody have any opinions on what a good ultimate price would be on one of these? Or is hoping for a great deal on a diesel just too much?
  • aspesisteveaspesisteve Posts: 833
    hey, mrrigets,

    Paper today advertises all super duty F class trucks at $8,888 off MSRP at Sunnyvale Ford.

    can't see why this wouldn't include diesels.

    good luck
  • jbariljbaril Posts: 35
    I bought an '04 Ford F-150 XLT Supercab, options are 5.4L V8, AM/FM Cassette/CD, 3.73 ratio, keypad entry, electronic 4x4 switch, MSRP $32,725, Oxford White, grey cloth interior.

    I paid $25,564.00 out the door, including all taxes and fees, AND including a $4720 overallowance on my trade in order to pay it off. I figure it's close to $14K under MSRP.

    The catch? It was hail damaged. But what a great truck. I can spend around $3K to get it totally fixed, but I think I'll just replace the hood, which is the most visible of the problems.
  • 04f150l4x404f150l4x4 Posts: 33
    Bought an BLACK '04 F-150 LARIET Supercab 4X4, options 3.73 limited slip, audiophile/6disc, bright tubular running boards, power moonroof, power sliding rear window, tow package, reverse sensing system, black lthr trimmed cpt chairs, pwr driver/passender seat, heated front seats (will never use), linex sprayed bedliner, 75,000 extended warranty and low jack for 31,000K after all the rebates, tax and license.

    This truck is awesome. People surround the truck in the parking lot. Never seen that.

    The lift is outstanding. I can see over the EXCURSIONS and EXPEDITIONS on the highway.

    I am suprised to see any Male driving the 04 NISSAN TITAN , consider it on par with Honda Element, Scion xB or any MiniVan. (Wear a large ballcap, big sunglasses and run as fast as you can so no one knows you own it). The shame..Did Kerry's wife say UnAmerican...
  • tuliroxtulirox Posts: 5
    I have a 2003, F-150 Supercrew, Lariat, FX-4 (offroad pkg) with the bucket seats (seat warmers!) and love it! I too pull a two horse trailer and have no problems at all! Although, we are upgrading to a 4H slant so I am going to sell it or trade it in! You shouldn't have any problems with your horse trailer. Good luck!
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  • emilio1emilio1 Posts: 3
    if this vehicle had 50.000 miles it would sell for 21500
    expect maintaince bills ie tires, brakes, muffler, oxygen sensors [4] 250.00 each at the dealer, coil on plug ignition packs total of 8 120.00 each at dealer you can buy them [motorcraft] for 32.00 each, battery, alternator, fan clutch, change all fluids and use mobil one synthetic, change tranny fluid with mobil one every six months for the first two years [ what a difference ], etc........
    buy a chiltons or hayes manuel [shop]
    is this a good deal ? you ask i think yes
  • emilio1emilio1 Posts: 3
    does anybody have info on this vehicle ie order form, previous experience with purchase of 02 - 04 models do they deal on this model [sticker] ?
    when will 05 be available ?
    any info out there ???????????????????
  • wpalkowskiwpalkowski Posts: 493
    Here's a link to the '05 F250 Ordering Guide from 6/1/05. There's only one small reference to special wheels available for the Harley, but nothin else.

    The '05s are starting to show up on dealer lots now. I think you'd need to talk to a dealer and find out the latest from his ordering computer about the Harley Davidsons. I doubt that they'd be willing to deal very much on them at this time. A few months from now could be a different story.
  • I went to an Orange County dealership and was pricing the F150 supercrew cabs-2004. Being that it is September they weren't outrageous. But didn't want to take the dive. The salesman showed me a truck that had 540 miles on it. The price went down over 6k because of that and was still offering all rebates and such. I couldn't believe it. I have always drived used cars and feel the same way as you. I am going to wait a couple years for the 2004 f150.
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