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You pretty much listed what I was trying to say. I knew they went to the Euro-designations, but to me it wasn't like the MBs, with their C, E, S, SL, CLKs. It will always be the words to me, not the new-euro designations.
The switchover just doesn't have the panache to me, same as with the Lincolns. Seems like just another copycat move.
What BMW and Mercedes do is to use the first letter/number to indicate series and the rest to indicate the engine. Cadillac is using the first letter to indicate a series, but the rest indicates a model in the series.
They're not called sport sedans - T = Touring. Besides it all marketing anyway - you could call it anything you want.
Whereas with MB & BMW, it was either "-series" or"-class". And it even helps to differentiate the market:
Just starting out, 3-series or c-class.
Bump-up at work/ finances or family gets a little bigger, 5-series or E-class.
Become a big dog, retire, or make it to the mountain top, 7-series or S-class.
Sporting fun: 6- or 8-series or SL-CLK
And add in M or AMG for the performance side :shades:
Cadillac has used a three letter name for existing models like the STS is the replacement for the FWD Seville. The Deville did have a DTS performance trim, so renaming it DTS is not totally new. The all new models, like the CTS (which was a Catera replacement) and the SRX (all new), are not replacements, so anything they were called would be new.
Current Mercedes names are a jumble to me. There are so many models that I am not sure what a lot of them really are. There are no Mercedes dealers less than a days drive away, so they are not anything that I consider.
Rocky
"Believes in domestic manufacturing": Sorry my friend, that train left the station a few years ago and won't be back.
"Believes in domestic manufacturing": Sorry my friend, that train left the station a few years ago and won't be back.
If you actually look at the LaCrosse it has more "soft" surfaces than any vehicle near it's price class. Almost as much as the previous ES300 (Have not been in a newer one). the only areas that are not soft are the pillars, console and I believe the knee bolster below the steering wheel.
You may not like the use of wood in the car but it is all very nice "plastic".
Lutz did have a bit more impact on the DTS and Lucerne but even then he was still taking over and there were many who were dragging their feet on changing the way they did things.
Rock, there was an article on Lutz recently and it showed his conference room. On the wall was a picture of his jet and the Buick Velite.
Impala / buick badge engineered GP's? No way.
Wow, how can anyone even say something like this? the kappas are so succesful they are on the shortest turnover rate at GM and almost in the industry. They are outselling the Mazda 2:1. If this is not success I do not know what is.
Does anyone have a list of running changes on the Kappas?
62' that still gives me hope pal.
Rocky
Rocky
A. orders aren't the same as actual sales
B. how many of those orders are actually going to be sales
C. the car is a niche product
D. is that really making an impact in their (Pontiac and GM overall) lackluster portfolio
E. is it really going to gain conquest sales from the Miata
F. what about the other products
G. is the quality there
H. will there be supply problems that may cause this thing to stall out the gate
have you guys ever went back a year and see what was said here? Very interesting how much we really know!!
When these were removed from the low and midlevel cars at GM Honda and Toyota had them as optional on their low and midleverl cars.
M
Missed this one. Reassigned? He was made head of all product world wide. More responsibility and vehicles are now more "Lutz" than ever.
GM? Toyota and Honda are so secretive that we know almost nothing about their products until they are released at auto shows.
Rocky
How fast things change. Now Wagoner is one of the top CEO's in the country and GM is turning around with great product.
Nope, they just needed someone to come in and take charge and kick some buts. Too many were sitting there fat and happy cutting costs and putting out unremarkable cars. I can still remember proposing we use the benchmarked vehicles and out do them in many areas. Instead we had to pick 3 to better, 5 to meet and the rest to just get along.
And what is about to happen? Increased MPG ratings which will really hurt GM. Because they sell a preponderance of large truck vs. small econo cars they will have to greatly decrease the volume of the profitable trucks because of government rules, not supply and demand. The japanese, who do not sell that many trucks will just sell more cars.
If they would just increase taxes (which I am not in favor of)those who want to will still be able to buy the trucks (which is most of them anyway) and GM would be better off than the Japanese.
He is just making sense. How come every where else in this world they do not have the MPG rules and they drive small cars and not fuel thirsty trucks. He was jsut asking us to do the same as every where else.
I agree Merc, this lunatic needs to retire. If I was Rick Wagoner, I'd tell him to clean out his desk immediantly and Security will be escorting him out. Rick Wagoner, I'm positive doesn't think this way.
Rocky
Did you really say this? How things change.
Rocky
shame shame Rocky :P
Yes he is. I guess someone else could have (ME!) but it took a bunch of power from above and experience to get it done.
I'd like to know how Lutz created all those, too...
US engineers are over in China and Europe and Austrailia and Korea right now working wiht them to improve their product. Lutz is in charge of those folks and is going around the world to assure the cars are better and done right.
It takes teams to do the work but Lutz personally aproves all phases of design from beginning to production. He looks at mockups and discusses materials and gaps to the nth degree.
that wouls be a designer and Lutz has a very keen eye for style and yes he does approve all designs at Design Staff.
BUT, he does let folks do their jobs. And the creative folks have risen at Design Staff.
Rocky
Rocky
Rocky
Rocky
1.) The engineers had taken over Design Staff. All Designs had to meet their criteria and the bottom line is that the criteria was there to get the cheapest, easiest design out of Design to produce. Styling was second. The first LaCrosse was horrific. Just looked bad. Lutz delayed the program and over Christmas break the Designers worked and came up with a great looking car and interior. Maybe not every persons cup of tea and they had to work within certain parameters but still a nice looking vehicle.
2.) Interiors were being cheapened to death. gaps and materials were not that great. Look at the G6. Not exactly great. He said lower the gloss levels and make all gaps tighter. He would come into a mockup and say this gap is too large. Make it smaller. He did push to keep price down by using less soft materials on the IP. Most felt this was a mistake but then the new SUV's and Trucks come out with hard upper IP's and virtually all articles have great praise for the interiors and I have yet to read one that says "IP is too hard, do not buy". I still feel that there should be more soft materials but with at least $2000 in cost penalty over our japanese competitors (health care, retirement cost, exchange rates, etc.) he have to cut cost somewhere.
3.) He pushed to get more engine manufacturing modules to build DOHC engines. While they are very, very expensive modules we had to get more capacity on line. Now you finally see that more cars are getting them with 6 speeds.
4.) cost cutting- Every carry over program was given a target to cut cost. Each team had to pick those items. There was a lot of stuff cut that no one noticed. The lists were made up by looking at the competition. Huge spreadsheets showed where we over contented and these were the low hanging fruit. At the time many tried to stop removing the ABS from standard on lower models but when looking at the competition on the midsize the Japanese did not have them standard on the base models and, with the exception of the Accord, were optional on all models. When it was announced to the press they had a field day. No matter that we were the only ones as standard before. BUT, soon after Honda and Toyota started making it standard. So, did were they making it standard before the announcement or because of the announcement?
No Lutz did not do it all. It is a huge company that wa floundering. It needed direction to be better. Lutz did make mistakes. We all do. But GM needed someone to lead the troops because there was nobody doing it before. Somebody else could have done it but Lutz was the one picked.
How many here two years ago said GM would be bankrupt and Wagoner tar and feathered?
(currency manipulation/legacy costs) with a higher MSRP.
This of course will also take money to premiumize the brands through marketing. I think GM, needs to hire Toyota/Lexus, marketing team to help change the perception so GM, can ask higher premiums for it's vehicles.
I think more needs to be done with warranty. I'd like to see GM, also offer 5 more years on to the 5/100K warranty to match Hyundai at 10/100K. GM, also needs a 5 YEAR / 60,000 bumper to bumper warranty to match Hyundai. I feel doing this would give the perception that GM, stands behind it's vehicles and I'd also make the warranty transferable. This would raise resale values even higher and would be a good selling point for resale which would raise residuals. Raising the residuals would make lease's cheaper for the new car buyer. I also would like to see a similar BMW scam called free maintainece added. Well it would insure every new car was properly maintained further adding residual value protection. I believe if both of these features were added to every new GM, vehicle it would change perception and in return GM, would have more room to raise MSRP's to pay for this and become even more profitable. GM, dealers would be happy to make more money on service and a higher volume of traffic going to the dealers would perhaps mean more sales as a salesman could convince the guy getting service and looking he needs to get a new car or truck and because his resale is so high he won't take a bath.
Just my $0.02
Rocky
Question 62: if they're not badge engineered then what are they? If I'm not mistaken wasn't the Regal/Lumina (later Impala/MC)/GP/Cutlass the same W-Body? Yes, they had different sheetmetal by they were they same vehicle. Seating, switchgear, drivetrains, hardware, harnessing were the same. I've worked on, designed parts for and been in all; hell I still have my W-body Cutlass, my sister had a W-Body Regal. Different greenhouse, dash layout and sheetmetal as stated, but same underneath. Again, I guess our definitions of badge engineering are the different.
When the MC reappeared GM itself stated it was renaming the Lumina Z34 to MC Z34 - check the Automotive News of the time as well as the other auto journals (not talking about magazines, but the industry journals). My old company supplied parts for the car; nothing was different. Also the Impala was the rename for the Lumina 4-door; wasn't totally new. Now agree they have been reskinned and the W has been updated; but IMO badge-engineered.
Same with the Holdens. He brought the Monaro over, good, but was that really something that couldn't have been done before? People have been asking for the Holdens for decades. We're got a taste, but the execution was wrong. Was it all his fault, no. But the market should have been read better. Hopefully the lessons have been learned and the G8 will do better when it crosses. And with Saturns, just as Rock stated, was it really that difficult to Saturnize an Opel, a la Caddy with the Catera/Omega? Though I think the Saturn is a better effort than the Catera was, with the Catera better than Cimmaron.
With regards to the ABS, I still say that was not a smart move. GM needed a leg-up on the competition and had one by offering the ABS as standard. At the time there was a big push in this area of safety equipment. This could have been used as a selling point, a way to gain sales..."We are the only car company offering ABS standard on our low-level cars". Then GM made it optional not only on low-level but also mid-level. Why the mid-levels? I could understand somewhat on the lowest of the lows, but the mid-levels. A safety item at that!! No excuses!! So the buyer's question became "Why should I buy this GM "whatever" when the panel gap is huge, interior is a sea of gray, hard plastic, fit/finish is not up to par and anti-lock is a huge $$$ option?". Why not de-content somewhere else, like interior option packages? Give me roll-down windows, manual locks, basic radio, no mats - it's a basic transportation A-B vehicle anyway. They should have let the market help guide them where to de-content and what should be kept.
But I do agree with you that engineering had taken over, with the mandate to make it as cheap as possible. I can't tell you the number of times I had to change/redesign parts to make them meet their cost target. It got to the point they didn't care about robustness, just make it cheaper, cheaper, cheaper. I was actually glad we started removing and not bidding GM business.
Grade: B for flash/dash and quotables; C for efforts.
Final Grade: TBD
I like Lutz, I really do think he's a likable man but I do think I could do a better job than him because I feel I can put myself in the consumers shoes better than he can. Perhaps it's my age advantage. However saying that GM, needs to focus on brand building and get some distinguishment among it's brands. Each brand has to have a identity. GM, is missing that ingriedient. You can build great cars but if they lack a identity under the emblem it will fail or confuse people on which brand from gM, they should shop or is most likely to fit them.
Rocky
A "badge Engineered" car definition today from most of the press/experts is one where they have taken a model and just changed badges, fascias and a minor revision inside. An example would be the cobalt/G5 and the Torrent/Equinox.
If we were to use your definition the number of vehicles not "badge Engineered" could almost be counted on two hands. And if we only looked at vehicles under $30k there would be very few. In fact, maybe the MX5 is the only one. I cannot think of another even though I am sure there are some more. Maybe the Mustang but supposedely there are models coming out based on that platform.
The cars you refered to share architectures just like every other car out there that is built in volume.
Rocky
I agree but the issue is no one was. No one had the power/cajones to do it. Bob was hired in to do it and Rick gave him the responsibility to do it. He ran into significant pushback from many but he perservered. Yes someone else could have done it but no one else did. Bob also has a rich background/experience few in this world have. Multiple companies, multiple countries, multiple responsibilities, excellent design sense (and if anyone says he does not then they do not know him).
Could someone else do it? Sure, but then again somebody else could have been our first president but George was the one that was and gets the credit. There are many who could have done as good a job as Washington but he was there and gets the credit (sorry, kids are studying presidents this week!).
"eye candy" to the consumer. It would take a loaded Enclave that has a $45K MSRP to $48-49K MSRP and you only invest $1K if that.
Rocky
Doubt it would price out a $3000 for those items but no way woudl people buy them even at that price. Just no market. I could be wrong but am willing to see the data. A $50k Buick Enclave is not gonna happen soon. Just not enough market for it. Sure they could get one to be loaded up at that much but few if any would sell. Even a $40K Buick will have a low volume.
“I would kindly refer to that (document) as yet another carefully honed Toyota public relations ploy to make everybody say, ‘Oh no, we don’t resent you. We love you. Look at what you’re doing for American jobs and American employment,’” Bob Lutz, GM vice chairman-global product development, says at the auto show here.
A Toyota spokesman declines to comment directly on Lutz’s remarks but provides Ward’s with a statement regarding the document published by the Detroit Free Press.
“It is unfortunate that a confidential and proprietary Toyota document was released outside the company,” the statement says.
“This planning document looks at various business challenges for Toyota in the next five years, including the rising cost of wages and benefits and how we compare to other auto makers and manufacturers in the U.S. and around the world.”
Toyota has gone to great lengths to publicize the fact it employs thousands of Americans in its U.S. assembly plants and builds where it sells.
The Japanese auto maker currently operates 13 manufacturing plants in North America and will add another when its plant in Woodstock, ON, Canada, comes online in 2008.
The Toyota spokesman says the auto maker employs some 41,000 workers in North America.
Despite its substantial investment here, Lutz argues Toyota has not created new jobs.
“These aren’t new jobs in new plants,” he says. “These are simply jobs in plants they’re taking away from established producers,” he tells Ward’s.
“So I would take that (document) with a grain of salt. I don’t think (Toyota) is fearing any backlash at all. I just think it’s another ploy for public sympathy.”
Rocky
Rocky
For example, you may not think the GMT900s are badge engineered but I do. You may think of the Aura as not being badge engineered but I do. Same with the Opel/Sky/Soltice, or with other makes as well, particularly the FOMOCOs. To me, if at the heart of the car, the main BIW, is the same, it's B.E.
Again, we just differ on our thoughts on BE; nothing wrong with that.
Agree with the brand identity. Which is why I was scratching my head a year or so back when they had decided to put that "GM" belt-buckle emblem on the outside of their cars. I swear that was the GM emblem from my pops 74 & 80 Impalas seatbelts - I was a little guy when he had the 80 Imp but I remember it had that emblem.
For me it's just that their cars lack a soul. There's nothing in that lineup to me that would make me trade my curent truck on a new one.
A. orders aren't the same as actual sales
B. how many of those orders are actually going to be sales
C. the car is a niche product
D. is that really making an impact in their (Pontiac and GM overall) lackluster portfolio
E. is it really going to gain conquest sales from the Miata
F. what about the other products
G. is the quality there
H. will there be supply problems that may cause this thing to stall out the gate
So what are the answers to my questions?