This has to be the most annoying advertisement of all time (at least currently). Every commercial break, I hear "Right Here, Right Now" repeated over and over again to see various Nissan vehicles rotate upright from underneath.
It's irritating as all get out.
And no, the "Right Here Right Now" has nothing to do with a Jesus Jones song from the '90's with the same title.
- Car driving through sand plains, kicking up a ton of dust - Driver appearing to manually shift an automatic transmission - Car attempting to do a "donut", looks stupid with front wheel drive - Right Here Right Now or some other overplayed hip-hop trash from PartyMix 2000 blaring in the background - tagline ending the "shift_" then add the following words: Ego Envy BowelMovements RoadRage etc...
Nissan builds some solid cars, but they tend to quickly look out-dated in a few years because of their overly trendy designs (i.e. Altima, Murano, Xterra), they need to spend some money on a better ad agency.
This might be a regional (NYC area) ad that Nissan puts out, but annoying nonetheless.
It's for the new Pathfinder, and it involves a New York business person telling his stories of trying to escape the City (with what appears to be his wife) but keeps running into people from NYC everywhere he goes.
He then ends it with the sterotypical New York accented "Cuz we missed yuh guys."
Nissan needs to "shift" these ads out of eye and ear shot.
...heard one comparing the Jetta to a Camry. The commercial started off by pointing out how reliable but dull and boring the Camry is and how a Jetta was a livelier, more exciting choice.
Seen a similar commercial for Saab. Guy is in the airport parking lot, hitting his remote key fob to find his car. All of them are black, most of them are either an Accord or a Camry, when he spots a silver Saab convertible pulling out.
What's (sort of) funny is that when my wife was driving my Saturn L300 (pewter in color), she always was complaining about how she couldn't ever find it in a parking lot. She used to call it "anon-a-car".
I see that Chrysler is now joining GM & Ford in offering employee pricing for everyone. The Chrysler TV ad features Jason Alexander (George from Seinfeld) reading the newspaper over Lee Iacocca's shoulder... touting the Chrysler models, etc...
The ad finishes with Jason Alexander saying, "If you can find a better car, buy it!"... and Iacocca says "I couldn't have said it better myself."
Seems like a dangerous statement for Chrysler to make!!
Did anybody notice in the ad that Iacocca says "Yada, Yada, Yada" ? It (the phrase) was a subject of an entire Seinfeld episode where George was trying to figure out what it meant when his girlfriend said it.
I'm surprised no Seinfeld fans picked up on this...
I'm also surprised that George would endorse Chrysler, after all, he had Jon Voight's LeBaron burn up on him!
Yes, i_luv_toyota, I did pick up on the "Yada, Yada, Yada" phrase.... and yes, John, it was Iacocca who said "If you can find a better car, buy it" about the K cars in the 1980s, as the company was turning around from a near bankruptcy and a government bailout.
...but the new Charger commercial with the dragster is really growing on me.
Good use of music, neat way to connect the new car to the past...only thing that would make it better would be if the car in the ad were the Daytona version.
Also, if that's how the Charger R/T really sounds on hard acceleration, wow...pretty sweet. :shades:
See the U.S.A. in your Chevrolet. America is asking you to call. Drive your Chevrolet through the U.S.A. America's the greatest land of all.
On a highway or a road along a levee: Performance is sweeter, nothing can beat 'er, Life is completer in a Chevy. So make a date today to see the U.S.A. And see it in your Chevrolet.
Travelin' east or travelin' west, Wherever you go, Chevy service is best. Southward or north, near place or far, There's a Chevrolet dealer for your Chevrolet car.
See the U.S.A. in your Chevrolet. The Rockies way out west are calling you. Drive your Chevrolet through the U.S.A., Where waving fields of wheat pass in review.
Whether Trav'ling light or with a load that's heavy: Performance is sweeter, nothing can beat 'er, Life is completer in a Chevy. So make a date today to see the U.S.A. And see it in your Chevrolet.
tex, put one of those blues brothers speakers on ther top. subaru is trying way too hard to market the tri. i noticed they didn't 'dust' any of the domestics.
2024 Ford F-150 STX, 2023 Ford Explorer ST, 91 Mustang GT vert
Anyone know the music they use in this ad? It'd from the 80s and was used in the movie "Secret of My Success" with Michael J. Fox. The distinctive thing is what seems to be a synthesized voic saying "Oh Yeah" over and over.
It gets annoying every commercial break. And the tag line is ridiculous: "The end of the SUV as we know it and the start of what an SUV should be" :confuse:
What makes the Subie any different from a typical unibody SUV like an MDX or Highlander??? :confuse: And how the heck does it compare to a BOF Sequoia? :confuse: :confuse: Not even close. Kind of a ridiculous ad if you ask me.
Yeah, they are really overplaying it. I thought it was cool when I first saw it...and I still want to be able to turn some SUVs to dust...but it's just too much now. I guess that's what you've gotta do to get your product exposed.
I am seeing Tribecas quite often around here, as the northwest is big on Subarys...I still think "1962 Saab" when I see that front end, but that's just me.
There's a new set of ads for the Lexus Summer Clearance that are possibly even dumber than the Christmas ads put out by them.
One features many middle-age guys running around a tractor trailer full of Lexuses while it's driving through the 'burbs. One guy hops onto the truck and says to the driver, "I'll take the red one, please." Then you hear what is supposedly his son trying to snap him out of his fantasy, where he is actually getting ice cream from an ice cream truck, no tractor trailers full of Lexus anywhere to be seen. Of course throughout the whole ad they have the annoying ice cream truck music playing in the background.
Another one is a guy at his kid's birthday party, where a pinata is being hit. The guy sees an ultra-ugly Lexus RX330 pull into a driveway and slips into fantasy mode. He imagines himself aiming for the pinata, hitting it, and then have it break open. But instead of candy, many Lexus keys fall out and many adults scramble to the ground to get one.
These ads almost make seeing Iacocca for the millionth time bearable...
...Toyota cares about fuel economy, they haven't seen the TV commercial with the woman standing in front of a Tundra, Highlander, and Sequoia speaking of "Toyota's huge selection of big trucks and SUVs!"
Yeah, those Lexus ads suck. The pinata one was especially lame. I hate the Christmas ones even more, as they are so pretentious. If I awoke to a red ribbon-wrapped Jocelyn Wildenstein-eyed ES Super Camry under the tree, I'd ask for the title so I could trade it.
Like any car company, Toyota cares about $$$ more than fuel economy. I am sure those trucks and SUVs are high margin vehicles.
I do like any MB commercial that ties into the past.
I still get goosebumps over "Stirling Moss....one unbroken record."
I'd love to know if Honda's using "Mr. Opportunity" again because there are actually people out there who (for reasons far beyond my comprehension) like him, or if they're just being cheap...
is MONDO lame. If you haven't seen it, the set-up is that a red '05 Charger is on the block at Barrett Jackson. The commentators rave about what a great machine it is, while a guy checks it out and the bids appear on the corner of the screen - 50k, 66, 70k. Finally the guy shouts - $75! And all of a sudden, the guy is standing in a Dodge dealership with a salesman, who says, "No, it's actually about $26."
There are several levels of stupidity, here. 1. Since when does Barrett Jackson sell brand new cars in their auctions? They should be ashamed of letting Dodge even use their name in this dumb commercial. 2. What absolute idiot would even think of paying $75k for a 4 door Dodge? Lets see, 911 or Dodge Charger ... tough choice. 3. Finally - and this is the part that really makes me mad - the car on the stage is an R/T, with the Hemi engine prominently featured. The car in the dealership - the $26k car - is an SXT, with a 3.5L engine. You don't find that out until you see the fine print at the end. The commercial makes you think the guy is getting a Hemi Charger for $26k but he's not. Lame, lame, lame.
Haven't seen it yet but that's the oldest trick in the book, and yes, very lame.
Volvo hosted a Fire & Ice event near DC and they put an S60 up against a BMW 3 series. When they compared prices, they used a 330i, but when they put two cars on track for a side-by-side test, they used a 325i.
My favorite, even more subtle version of this is when an ad compares the company's vehicle with selected features of competitors' vehicles, in a lame attempt to convince people that it's better than ALL of them.
"More standard power than a [insert name of competitor with smallest engine], better handling than [insert name of competitor's cargo van model], more storage space than [insert name of competitor's two-seater roadster] and neater stereo buttons than [insert name of vehicle that's hopelessly better in every way, usually a foreign make].
Quicker than a 325xi - smallest engine available in the 3 series strapped to the weight of AWD. Don't think anyone shopping Bimmers is going to say "hmmm, let's go check out a JEEP for comparison" :confuse:
Same goes for a comparison with the Audi TT 1.8 AWD. :confuse: :confuse:
I bet it has more interior space than a Toyota Echo too? Offroad capabilities better than a Ferrari 360 Modena?
1. Barrett-Jackson actually has sold new (or virtually new) cars at their auction in the past, usually "hot" cars that have just been introduced and are in short supply. In any event, B-J is all about making money for themselves and nothing else, so it should be no surprise that they welcomed this kind of exposure.
2. Since the current hemi is not only unrelated to the legendary Hemi of yore and is in fact not actually a hemi at all, it should come as no surprise that Dodge is resorting to marketing subterfuge in order to sell it.
Comments
It's irritating as all get out.
And no, the "Right Here Right Now" has nothing to do with a Jesus Jones song from the '90's with the same title.
To me, it's annoying that Nissan is ruining a good song
Mmmmmmmm.....
- Car driving through sand plains, kicking up a ton of dust
- Driver appearing to manually shift an automatic transmission
- Car attempting to do a "donut", looks stupid with front wheel drive
- Right Here Right Now or some other overplayed hip-hop trash from PartyMix 2000 blaring in the background
- tagline ending the "shift_" then add the following words:
Ego
Envy
BowelMovements
RoadRage
etc...
Nissan builds some solid cars, but they tend to quickly look out-dated in a few years because of their overly trendy designs (i.e. Altima, Murano, Xterra), they need to spend some money on a better ad agency.
It's for the new Pathfinder, and it involves a New York business person telling his stories of trying to escape the City (with what appears to be his wife) but keeps running into people from NYC everywhere he goes.
He then ends it with the sterotypical New York accented "Cuz we missed yuh guys."
Nissan needs to "shift" these ads out of eye and ear shot.
What's (sort of) funny is that when my wife was driving my Saturn L300 (pewter in color), she always was complaining about how she couldn't ever find it in a parking lot. She used to call it "anon-a-car".
The ad finishes with Jason Alexander saying, "If you can find a better car, buy it!"... and Iacocca says "I couldn't have said it better myself."
Seems like a dangerous statement for Chrysler to make!!
I'm surprised no Seinfeld fans picked up on this...
I'm also surprised that George would endorse Chrysler, after all, he had Jon Voight's LeBaron burn up on him!
What a slap in the face to domestic cars and domestic car owners - as if it's a compromise to buy an "inferior" domestic to get a lower price!
Who was first, Saab or Mazda, with the Camry teaser?
That Lexus ad is for the GS300 AWD. But Audi has a much better one with a ski ramp.
-juice
Good use of music, neat way to connect the new car to the past...only thing that would make it better would be if the car in the ad were the Daytona version.
Also, if that's how the Charger R/T really sounds on hard acceleration, wow...pretty sweet. :shades:
-juice
I'm driving a loaner Tribeca now so I should put that song on a CD and drive around blaring it. ;-)
-juice
See the U.S.A. in your Chevrolet.
America is asking you to call.
Drive your Chevrolet through the U.S.A.
America's the greatest land of all.
On a highway or a road along a levee:
Performance is sweeter, nothing can beat 'er,
Life is completer in a Chevy.
So make a date today to see the U.S.A.
And see it in your Chevrolet.
Travelin' east or travelin' west,
Wherever you go, Chevy service is best.
Southward or north, near place or far,
There's a Chevrolet dealer for your Chevrolet car.
See the U.S.A. in your Chevrolet.
The Rockies way out west are calling you.
Drive your Chevrolet through the U.S.A.,
Where waving fields of wheat pass in review.
Whether Trav'ling light or with a load that's heavy:
Performance is sweeter, nothing can beat 'er,
Life is completer in a Chevy.
So make a date today to see the U.S.A.
And see it in your Chevrolet.
subaru is trying way too hard to market the tri. i noticed they didn't 'dust' any of the domestics.
Here car makers are starting to use fairly attractive women in their ads, and Honda uses a cartoon!
Didn't I see an Aviator in there? I think it was the first driveway shown.
-juice
2017 Cadillac ATS Performance Premium 3.6
What makes the Subie any different from a typical unibody SUV like an MDX or Highlander??? :confuse: And how the heck does it compare to a BOF Sequoia? :confuse: :confuse: Not even close. Kind of a ridiculous ad if you ask me.
I am seeing Tribecas quite often around here, as the northwest is big on Subarys...I still think "1962 Saab" when I see that front end, but that's just me.
One features many middle-age guys running around a tractor trailer full of Lexuses while it's driving through the 'burbs. One guy hops onto the truck and says to the driver, "I'll take the red one, please." Then you hear what is supposedly his son trying to snap him out of his fantasy, where he is actually getting ice cream from an ice cream truck, no tractor trailers full of Lexus anywhere to be seen. Of course throughout the whole ad they have the annoying ice cream truck music playing in the background.
Another one is a guy at his kid's birthday party, where a pinata is being hit. The guy sees an ultra-ugly Lexus RX330 pull into a driveway and slips into fantasy mode. He imagines himself aiming for the pinata, hitting it, and then have it break open. But instead of candy, many Lexus keys fall out and many adults scramble to the ground to get one.
These ads almost make seeing Iacocca for the millionth time bearable...
Like any car company, Toyota cares about $$$ more than fuel economy. I am sure those trucks and SUVs are high margin vehicles.
I do like any MB commercial that ties into the past.
-juice
I'd love to know if Honda's using "Mr. Opportunity" again because there are actually people out there who (for reasons far beyond my comprehension) like him, or if they're just being cheap...
I liked the 'Falling in love again' MB ads...a couple featured fintails
There are several levels of stupidity, here.
1. Since when does Barrett Jackson sell brand new cars in their auctions? They should be ashamed of letting Dodge even use their name in this dumb commercial.
2. What absolute idiot would even think of paying $75k for a 4 door Dodge? Lets see, 911 or Dodge Charger ... tough choice.
3. Finally - and this is the part that really makes me mad - the car on the stage is an R/T, with the Hemi engine prominently featured. The car in the dealership - the $26k car - is an SXT, with a 3.5L engine. You don't find that out until you see the fine print at the end. The commercial makes you think the guy is getting a Hemi Charger for $26k but he's not. Lame, lame, lame.
-Jason
Volvo hosted a Fire & Ice event near DC and they put an S60 up against a BMW 3 series. When they compared prices, they used a 330i, but when they put two cars on track for a side-by-side test, they used a 325i.
Sooooo lame. Cowardly, actually.
-juice
"More standard power than a [insert name of competitor with smallest engine], better handling than [insert name of competitor's cargo van model], more storage space than [insert name of competitor's two-seater roadster] and neater stereo buttons than [insert name of vehicle that's hopelessly better in every way, usually a foreign make].
Please. Who do they think is falling for this?
More power than the least powerful car in the class.
More room than the smallest car in the class.
Etc.
-juice
Quicker than a 325xi - smallest engine available in the 3 series strapped to the weight of AWD. Don't think anyone shopping Bimmers is going to say "hmmm, let's go check out a JEEP for comparison" :confuse:
Same goes for a comparison with the Audi TT 1.8 AWD. :confuse: :confuse:
I bet it has more interior space than a Toyota Echo too? Offroad capabilities better than a Ferrari 360 Modena?
-juice
1. Barrett-Jackson actually has sold new (or virtually new) cars at their auction in the past, usually "hot" cars that have just been introduced and are in short supply. In any event, B-J is all about making money for themselves and nothing else, so it should be no surprise that they welcomed this kind of exposure.
2. Since the current hemi is not only unrelated to the legendary Hemi of yore and is in fact not actually a hemi at all, it should come as no surprise that Dodge is resorting to marketing subterfuge in order to sell it.
2017 Cadillac ATS Performance Premium 3.6