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http://www.philly.com/philly/hp/news_update/20081105_ap_saveusfromsavedbyzerotvw- atcherscomplain.html
I wonder if we'll see those bastardly pretentious Lexus ads this Christmas season,. now that much of the McMansion set isn't so cash flush.
Those are the folks that will realize they no longer have the home equity they thought they did and bring their purchases back down to earth.
You'd see a suicidal bankrupt yuppie with a five day beard wearing a rumpled Armani suit in a trashed empty house with all the copper wiring and plumbing pulled out, "The LS460 I bought last year was repossessed, my trophy wife left me in the EX330 on which I still owe 49 months of payments, and my house is in foreclosure! At least I still got my fifth of Jack and my .357 Magnum! It'll be a December THEY'LL remember!" as he gestures to his once-privileged children and the police and fire personnel outside the shell of his McMansion.
I wonder how the repo game is going right now, especially on the east coast with the banks and shady finance companies going belly up.
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The Monroney listed alloy wheels as an option - yet it had steel wheels with wheel covers.
Strangest mistake I've ever seen. It clearly had cheap plastic wheels covers - on all 4 corners. Bizarre.
What? Those are great ads. Kind of touching, especially if sipping eggnog while watching. Bet you can hum or whistle the ad melody. Those ads are now part of Christmas tradition just like Santa Claus.
Cadillac and Infiniti had good Christmas ads also.
People that buy Lexi still have the cash to buy for their wives (or husbands) as a gift.
Will GM have the ad money to do Christmas Cadillac ads?
Lexi customers no doubt are feeling some financial pains right now too...investments depreciated, upside-down in McMansion financing, maybe shaky job security for an empty suit, and so on...
GM seems to have plenty of ad money, at least right now.
Where's your spirit? And patriotism....to spend. Probably also called Heartbeat of America; Baseball, Apple Pie and Chevrolet hollow.
Yes, those ad slogans are pretty hollow, meant to entice people to buy things they might not really need. They have no link to patriotism. They are a part of fond memories and pop culture, but I don't know if I can stretch them further.
And there is certainly nothing patriotic about a stereotypical emptyheaded suit buying his trophy wife a new RX and wrapping it up in front of their McMansion at what passes for "Christmas" today...
Buying spree of American brands today might be patriotic in the sense of postponing the inevitable reckoning of years of bad management and capitulation to unions. If, buyers can even get financing.
The emptyheaded suits in McMansions buying Lexus may be MBAs and/or owners of small businesses. Their wives are likely professionals, not so-called trophies.
Haven't noticed as many annoying "manly" pickup truck commercials on tv football games as in past years. Where did all those unshaven actors go to? Seemed like there might have been a shift in emphasis when woman was driving a Mercury "sedan" with her male co-worker to a meeting somewhere in a tv commercial earlier this year.
Indeed, if delaying the ineditable collapse is really worth anything. Supporting something so broken might be a bad case of enabling more than anything else.
"The emptyheaded suits in McMansions buying Lexus may be MBAs"
And I may be Bill Gates...not to mention the typical cookie-cutter MBA is perhaps the most overrated piece of paper on this planet.
"Their wives are likely professionals, not so-called trophies."
You base this on? The suburban IL McMansion orchards?
Oh yeah, my bad, I have sinned...I insulted the dopey middle American pseudo-bourgeoise.
"Seemed like there might have been a shift in emphasis when woman was driving a Mercury "sedan"
Yeah, Mercury sure is doing well, great ads and a great target demographic...Fords with a little extra chrome, for women. The sky is the limit for that brainchild...
The truck market crapped out from the high gas prices...a couple months of ca. $2 gas might bring it back. I have seen ads for the new F-series lately, but not much about GM trucks or Dodge trucks.
Would guess that the bios of top management of failed or failing companies in U.S. has more MBAs then Masters in Engineering, Info Sys, Chemistry, Physics, etc. Would be interesting to compare amount of MBAs in high management of Japanese owned companeis vs American brands. If Japanese have MBAs on boards, are they also Masters in Engineering, Physics, etc.
Always thought that tv commercials showing a car sliding sideways stupid and immature. Who does that appeal to beside teen-age boys who cannot afford these cars anyway. Many brands have done this, but most recent I saw was Mercedes.
I have noticed the widely lamented Toyota "Saved by Zero" ads showing (cgi versions of) the cars aggressively pulling up for a short view. The only current MB ads I recall are lameo SUVs and a common E-class ad...but I don't watch much TV, and I keep an eye on ads when I do watch.
For a laugh, the next time you see a sideways sliding ad, look for the legal disclaimer on the screen.
All those guys are either H1B immigrants, working in Bangladore, or 58 year-old guys who've been downsized out of a job and are now selling tickets at the local Cineplex for minimum wage.
Will Lexus even run ads of guy buying his wife/girlfriend an RX given economy? Will viewers in financial straits be very offended? What if commercials are for the most expensive 460 being given by a lawyer lookalike actor to his professional wife?
How would a commercial by Cadillac similar to Lexus of gifting a CTS go over. Would that be a positive in regards to Americans pitching in to support GM?
I think if Caddy did a spot like that, they would have to be very careful or be seen as a copycat.
Materialism = love, consumerism = patriotism, what a gold standard indeed...it's what has created this whole mess.
I've even heard about it and I don't watch TV.
Whipped Yuppie Hubbie, "Honey, I couldn't afford to buy you that RX330 for Xmas, but I got you a Santa Fe instead!"
Domineering Spoiled Trophy Wife, "Cheapskate! I'm spending the holiday with Armando!"
Whipped Yuppie Hubbie, "Boo-hoo! Sob!"
Oh, the current RX is the RX350 .. the 330 is a year or two old, so it may make for a better alternative, price wise, to a new Santa Fe.
And, I'm thinking that if the trophy wife ran off with Armando, the whipped yuppie hubby would then spend his holidays with Tiffani (or is that Brittani - something that ends in "i").
That can be said about every obnoxious advertising campaign ever created.
20+ years later people still know about
Wheres the beef?
I've fallen and can't get up
That about sums it up.
Wonder if they will do one updated from the past, where a late teens girl gets a new Lexus for Christmas from her mother and father.
Lexus sure has a way with its Christmas commercials. Excellence in everything they do.
I think it's in extremely poor taste to air such commercials due to the rotten economy. However, it should help the television manufacturers. There will be a serious need to replace thousands of TVs destroyed by fists, shoes, bats, and bullets after the many who are suffering view these arrogant ads.
I think it's in extremely poor taste to air such commercials due to the rotten economy.
Spoiled? You don't realize what they go through. Many young girls start out desiring a pony and then get a horse and then have to take dressage lessons. They learn discipline and responsibility during the lessons, doing many grueling hours of practice, competing in events and taking care of their horses by brushing them, cleaning their hooves, etc. This develops character and humility.
If their horse is not on the parent's property, then the mother usually drives them to the barn/horse farm. Mother has responsibility to always seek out the best trainer for her daughter(s) as well as proper bridle, saddle, helmet and riding clothes. And, that is not all. It is likely that the daughter(s) are also learning tennis, golf, soccer and competing in same. It is a very trying schedule for mother and daughter(s). Tough on the mother also if 2 or more daughters have horses.
People that can afford Lexus, Mercedes, Infiniti, even Cadillac, need to see TV commercials to stimulate them into buying. Look at all the jobs created whether in the U.S. or elsewhere for global economy.
Have not seen the Cadillac Christmas commercial yet. They have not recently run the commercial with the young woman in a CTS kind of racing two guys in another car. That's neat, showing up the guys.
I'll end up getting behind that oblivious irresponsible late teens girl in her new Lexus in traffic (as she eats/yaps on the phone/etc), and wish I had a RPG launcher on the front of my car
People who really buy new truly high end cars do so every year or two at the most, no matter what is on TV.
I despise Lexus ads/target markets, styling, and the way most of them are driven...but as cars, there isn't much wrong with them, save for the iso-tank ideal.
Somehow, the Big Wheel ad doesn't offend me as a Big Wheel was a toy the average parents could afford whereas a pony is something only wealthy parents could buy their kids.
Mostly, because I was too big to ride one when they came out..
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Still have not seen that ad, though probably because I have TiVO.
I have driven plenty of IS250s and they just aren't that great. The drive shaft on the AWD models cuts into a lot of the foot and leg room for the driver too.
Regarding Big Wheels...I had a 'Dukes of Hazzard' Big Wheel, and it was pretty great. My house at the time was on a hill, and you could get a pretty good slide going.