Car Commercials, the good, the bad, and the annoying!

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Comments

  • fintailfintail Member Posts: 58,510
    Big engine that drinks fuel like a battleship - and it's old, which means it probably weighs as much as the average large crossover today :sick:
  • steverstever Guest Posts: 52,454
    Still about my favorite MB even though I've only seen a few in real life. "New" ones are a bit pricey so if you can afford the $107k price tag, the 12/15 mpg probably won't be much of a concern. :-)
  • carnaughtcarnaught Member Posts: 3,582
    Anybody else actually LIKE the new VW Beetle ad with the black one tooling around and getting high-fived by everyone including a dog? :)
  • tmarttmart Member Posts: 2,403
    Yes....and the sound track is good too.
  • kyfdxkyfdx Moderator Posts: 267,518
    I like the commercial... and the new Beetle..

    Still a chick car.. :)

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  • ateixeiraateixeira Member Posts: 72,587
    55% female in 2011, let's see how much that changes:

    http://blog.truecar.com/2012/04/23/men-prefer-flashy-or-brawny-vehicles-women-pr- efer-import-brands-and-smaller-vehicles-according-to-truecar-com-study/
  • ateixeiraateixeira Member Posts: 72,587
    http://www.youtube.com/watch?v=zMRNCakIqzc&feature=player_embedded
  • fintailfintail Member Posts: 58,510
    I bet it's a lot higher when you look at purchasers vs drivers...

    Speaking of AMG tire shredding, recent TopGear had a C63 Black Series, couldn't keep it from burning out, destroyed a set of tires in like 5 laps. But, it beat the LF-A time around the track...
  • xrunner2xrunner2 Member Posts: 3,062
    edited May 2012
    BMW keeps running the dopey commercial of a five series driven by a male model that needs a coffee refill. So, a tanker aircraft flying low lowers a boom and fills up the cup of the model guy holding it above the open moon roof. Little kids like this commercial. Too bad they can't afford to buy or lease a five series.
  • explorerx4explorerx4 Member Posts: 20,796
    An X6 gets tons of attention.
    I think that was the major design principle. :surprise:
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  • fintailfintail Member Posts: 58,510
    As the car continues to sell at a healthy rate, I don't think the ads have hurt anything.

    A base 5er can be had for just over $500/month, not unattainable.
  • fintailfintail Member Posts: 58,510
    It attracts a certain clientele who likes that, for sure. No publicity is bad publicity, right? :shades:
  • ateixeiraateixeira Member Posts: 72,587
    purchasers vs drivers...

    Yeah, guess Daddy registers the cars.

    Even some of the most female-leaning brands are around 50% male, and the male leaning ones are 90% male. Can't be.

    Half the drivers out there are women, so we know those numbers are badly skewed.
  • ateixeiraateixeira Member Posts: 72,587
    base 5er can be had for just over $500/month

    Funny, they asked for my location, and here it's $549. I guess they know the DC area can afford to pay more. :D
  • ateixeiraateixeira Member Posts: 72,587
    But, it beat the LF-A time around the track...

    LFA was driven in the wet, so that's meaningless.

    Richard Hammond: "Critically, I want to write on there it's wet, very wet."

    Also, it wasn't the 'ring edition LFA.

    Still, impressive time for the Black Series. It beat the Ford GT's time.
  • fintailfintail Member Posts: 58,510
    Seeing how much cheaper the C is, and that is it pretty unrefined - closer to a late 60s muscle car than a 300K+ supercar, it is very impressive.

    Frankly, for the decade-long gestation period, and the price, the LF-A should be able to beat almost anything in any conditions.
  • ateixeiraateixeira Member Posts: 72,587
    I think the Ford GT would win the "unrefined" battle. ;)

    beat almost anything in any conditions

    Can't bend the laws of physics no matter the price.

    Would be nice if they re-tested so that we knew where it really fell on that leader board.
  • ateixeiraateixeira Member Posts: 72,587
    Hard to believe the M-B factory did this to its own cars:

    http://www.youtube.com/watch?v=djvZ6LeT9GA
  • ateixeiraateixeira Member Posts: 72,587
    http://www.autoblog.com/2012/05/24/imported-from-detroit-wins-grand-effie-award-- for-effective-adv/
  • fintailfintail Member Posts: 58,510
    Gotta hunt down the blood money wealthy class as much as they can. On the Arabian peninsula, China, and Moscow, that would be seen as tasteful and cool.
  • fintailfintail Member Posts: 58,510
    At a certain price point and hype level, maybe more is to be expected. For the money I could get an SLS and a C-black.

    Re-test them all on the 8 dry days Britain sees each year :shades:
  • ateixeiraateixeira Member Posts: 72,587
    Quick as they all are, that's plenty of time. :shades:
  • steverstever Guest Posts: 52,454
    When I saw that story about the gold G-Wagons, my esteem for the model fell 40%. :cry:

    Be a nice rig for taking home the avocado green 70s appliances you scored at the yard sale though.
  • ateixeiraateixeira Member Posts: 72,587
    The G is the real deal but unfortunately is sold here for all the wrong reasons, pure bling/status mobiles.

    When I go to the Benz driving events, it's always the young thug-wannabes checking those out.
  • steverstever Guest Posts: 52,454
    edited May 2012
    Yep, my demographic exactly.
  • ateixeiraateixeira Member Posts: 72,587
    At one of those events the C "coupe" (hatch, really, at the time anyway) had no line, so I basically lapped it on the autoX again and again and again.

    There was a line for the sedans.

    From the driver's perspective, lighter, same engine, same suspension. The employees (usually racers/teachers/autocrossers) said it the coupe was actually the quickest around the course. :shades:
  • roadburnerroadburner Member Posts: 18,386
    edited May 2012
    I never liked the X6, from the get-go. Can't believe it sells so well.

    I spent some time in an X6M; it was a four star hoot to drive. The big sled is very fast and it also handles amazingly well- to the point that I made an E92 M3 driver work extremely hard to keep up with me on a winding rural two lane... :surprise:

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  • ateixeiraateixeira Member Posts: 72,587
    I'm not surprised - but the same drive train could do so much more in a lighter car, or at least offer some usable space inside like the X5 given the curb weight.

    It just seems so pointless to me.
  • fintailfintail Member Posts: 58,510
    Lighter, more efficient inside, and less ugly, too. I still have to sum those things up with "if a Range Rover Sport isn't douchey enough"... :shades:
  • ateixeiraateixeira Member Posts: 72,587
    You just reminded me, saw a couple of these over the long weekend.

    Sat in one at the car show and they're not as small inside as I expected. Back seat is actually inhabitable and the panoramic moonroof keeps you from feeling claustrophobic, albeit just barely.

    Still, I think a GTI has the same room overall.
  • fintailfintail Member Posts: 58,510
    edited May 2012
    And will probably break less, even wearing the letters V and W. But a GTI doesn't attract non-working members of the fairer set.

    I can't forget looking at the local dealer a few weeks ago, which was closed. The Evoque I looked at was having some kind of electrical spasm, and another Range Rover in the background had an alarm intermittently going off. Bodes well.
  • loncrayloncray Member Posts: 301
    On the subject of attracting members of the fairer set, I picked up my 16 year old son at a friends house in my 2013 Mustang GT. He thought it a good idea to show it off to all the girls there, so he sat in the drivers seat with the engine and stereo running and 4 young lovelies (all age appropriate for him) in the passenger seat and leaning in the windows. If there was ever a car built to attract girls, the Mustang is it. I still think the new Black Swan commercial is one of the better car commercials around now.
  • ateixeiraateixeira Member Posts: 72,587
    edited May 2012
    Can't find it on YouTube right now, but Shaq is doing ads for Buick. I guess he replaces Tiger? Seems an odd pairing, though, since he's known for customizing Escalades and even has his own white "S" logo.

    Funny when he says he has shoes bigger than some hybrids, probably poking fun at the CR-Z.
  • steverstever Guest Posts: 52,454
    edited May 2012
    Sure it wasn't Ving Rhames?

    Buick Gets the Right Spokesman in Ving Rhames (Straightline)

    Hm, the comments there say that Shaq is doing LaCrosse commercials now.

    Rhames would fit better. :shades:
  • texasestexases Member Posts: 11,133
    edited May 2012
    I've seen the Shaq Buick commercials lately, too...
  • kyfdxkyfdx Moderator Posts: 267,518
    They show Shaq outside the car.... and, they show him in the car...

    But, they don't show him getting in the car... That would have been interesting....

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  • ateixeiraateixeira Member Posts: 72,587
    Interesting choice..loved his Golden Globes moment.
  • steverstever Guest Posts: 52,454
    edited May 2012
    I didn't know who he was until I saw the IL story.

    Well, I still don't really know who he is. Neither one looks like a svelte fit for the cars. Meanwhile skinny Tiger got clubbed in a 'slade.
  • xrunner2xrunner2 Member Posts: 3,062
    edited May 2012
    Mercedes continues to run the stupid commercial of a C series sedan being driven into and sliding sideways into a Hollywood street scene city by a dopey looking guy. What are they thinking. Boys age 13-15 years old who enjoy this kind of stuff do not buy new cars.
  • ateixeiraateixeira Member Posts: 72,587
    Audi's super bowl ads have teased them as being stuffy and old, so they're probably trying to project a younger image. Not necessarily sell to teenagers, but at least be seen as appealing/aspirational to them.
  • fintailfintail Member Posts: 58,510
    Yet the cars continue to sell as well as ever. Seems like the ads aren't hurting anything. I'd rather see a car sliding around than being gifted to someone who has never had a real job, or driven by a useless executive puppet between the over-leveraged show house and the office park :shades:
  • ateixeiraateixeira Member Posts: 72,587
    I'm sure they sell to both of those target customers.
  • fintailfintail Member Posts: 58,510
    But nobody wants to see those target customers. That's the point (and why some Lexus ads have been the target of widespread derision...)
  • ateixeiraateixeira Member Posts: 72,587
    I guess it is tough to draw a line between pretentious/dull and irresponsible/hooliganism.
  • fintailfintail Member Posts: 58,510
    I guess I see more pretentiousness on the road than hooligans. I've never seen a C-class spinning and drifting around, but I have seen Lexus beiging it up :shades:
  • ateixeiraateixeira Member Posts: 72,587
    BMW's turn to be pretentious?

    http://www.autoblog.com/2012/05/30/bmw-opens-a-luxury-brand-store-on-avenue-geor- ge-v-in-paris/

    How odd...
  • ateixeiraateixeira Member Posts: 72,587
    http://www.youtube.com/watch?feature=player_embedded&v=3EeQIfpnrP0

    Split personality? Not sure, seems more like both parts responsibility to me. They could have turbo'd the engine or something.

    Here's the 2nd one, same theme:

    http://www.youtube.com/watch?v=jAx7EEL-gv4&feature=player_embedded
  • steverstever Guest Posts: 52,454
    Probably trying to keep up with Ferrari. Wouldn't much surprise me if the Ferrari stores grossed more than the car division.
  • ateixeiraateixeira Member Posts: 72,587
    That model scales all the way down to Vespa. Have you seen their stores? They have one in trendy Rehoboth Beach, DE.
  • fintailfintail Member Posts: 58,510
    Chasing every last dollar/euro/yuan possible. Every maker seems to sell brand themed junk, but not all have stores. When a brand jumps the shark and becomes a "lifestyle", the result can be bleak.

    Uugh that matte paint chop top 5er is bad, I'd love to see who would drive it, just to see if my timesaving stereotypes are correct :shades:
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