Car Commercials, the good, the bad, and the annoying!

1110111113115116167

Comments

  • xrunner2xrunner2 Member Posts: 3,062
    Tracks are evil! There's no reason for a car to exceed 65 mph or slide or burn rubber or anything else - ever.

    About a year ago, Cadillac had a good commercial of its CTS being driven on a race track in Germany. No silly drifting done here, nor sliding sideways on gravel in a make-believe Hollywood town set.
  • fintailfintail Member Posts: 58,517
    Oh you mean the Nurburgring, which is actually a public road?
  • explorerx4explorerx4 Member Posts: 20,805
    The Nordshlief is about 13 miles distance for a lap.
    Cadillac was trying for their best time, so they were being as efficient as possible.
    2024 Ford F-150 STX, 2023 Ford Explorer ST, 91 Mustang GT vert
  • explorerx4explorerx4 Member Posts: 20,805
    That is a well done ad, but I doubt it will sell any additional Mustangs.
    2024 Ford F-150 STX, 2023 Ford Explorer ST, 91 Mustang GT vert
  • ateixeiraateixeira Member Posts: 72,587
    My favorite thing about the Mustang is the V8 sound track.

    I swear, they should do all their advertising on the radio. The sound alone is their best marketing tool.
  • fintailfintail Member Posts: 58,517
    Another dumb ad from the local MB dealer. Spot opens showing a red C250 - makes it a point to even show the model designation. Then it zooms in to show the plate frame, and although the car was indeed a red C-class, the plate prefix was probably issued at the end of 2008 - long before we got the C250. Who is in charge of this stuff?
  • ateixeiraateixeira Member Posts: 72,587
    Must've used an old photo from stock. Oops.
  • loncrayloncray Member Posts: 301
    Ford doesn't need to sell (just) more Mustangs - the ad shows a halo car, and it's more important that folks see it and think about Ford having more exciting cars. If it gets people into their dealerships and buying Tauruses and F150s, then the commercial will have done its job.
  • ateixeiraateixeira Member Posts: 72,587
  • fintailfintail Member Posts: 58,517
    A local casino has made kind of a parody of the lame (IMO) "Now that's a Hyundai" spots, substituting the name of the casino for the name of the car, even has similar melodramatic music.
  • ateixeiraateixeira Member Posts: 72,587
    Didn't find it but found this while searching:

    http://www.youtube.com/watch?v=xKOmEuKFaJs

    Funny. It's the one with Death and the Veloster.
  • fintailfintail Member Posts: 58,517
    Ah the amusing Dutch language. That's a pretty cool commercial.
  • ateixeiraateixeira Member Posts: 72,587
    My dad lived in Suriname for a while - Dutch has to be one of the toughest languages to learn. Sounds like nothing else. Not a single word seems familiar (to me Latin languages are easy for that reason).

    Those folks can party, though. Worth a short story....

    I'm at a small country club, more like a community center, country club is far too generous for what it was. Any how, meet a bunch of super-nice English-speaking Dutch folks. Invited them to a party we were hosting down the street that weekend.

    Well, 9pm rolls around, 10pm, 11pm. Pretty soon it's mid night, though they would no-show, so went to sleep bummed out.

    Dad barges in, wakes me up at around 1:30 or so, "your friends are here". Stayed up all night partying with them, we even ended up in the pool. :D

    Suriname was a Dutch colony and many still vacation there. They nickname is "South South West" due to its relative location.
  • fintailfintail Member Posts: 58,517
    I can spot some Germanic stuff in it, but it is much easier to read than to listen to. If you want tough and wacky, try Danish.

    The Dutch can also really be into cars - big American car scene there, and they like to build rods and weird frankencars. Lots of good beer there too.
  • ateixeiraateixeira Member Posts: 72,587
    I had a great Dane once. ;)

    Back on topic....

    Video produced for Subaru, but why the accent if the Hammond Group is based in IL?

    Any how, XV compared to Defender (not directly, just for some of its capabilities).

    http://www.youtube.com/watch?feature=player_embedded&v=-ax0XreOcHU
  • fintailfintail Member Posts: 58,517
    Americans find the British-ish accent to lend credibility. I don't get it.

    Odd comparison there.
  • ateixeiraateixeira Member Posts: 72,587
    But the company has other videos for cars not sold here. Strange. Maybe they're international and just have their HQ here.
  • explorerx4explorerx4 Member Posts: 20,805
    It was a comparison to something 'British'.
    Of course, now it would be more 'Indiaish'.
    The Subie's tires seemed to have more flex in them, which could smooth the ride.
    2024 Ford F-150 STX, 2023 Ford Explorer ST, 91 Mustang GT vert
  • ateixeiraateixeira Member Posts: 72,587
    Man, can you believe the former colony owns the brand? My Indian buddies laugh about that all the time.
  • fintailfintail Member Posts: 58,517
    edited May 2012
    I love that, although I am not certain the Indians will be any more successful of making the brand run in the black as anyone who has come before. Going to take an awful lot of sketchy second world purchasers to keep it alive.

    Makes me laugh even more that Germany now owns Rolls, Bentley, engineers British Fords and Vauxhalls, and builds engines used in Morgans.
  • ateixeiraateixeira Member Posts: 72,587
    Don't know why, but this seems appropriate:

    God Save the Queen

    :D
  • ateixeiraateixeira Member Posts: 72,587
    Brazil-themed ad for BMW lane departure warning:

    http://vimeo.com/41013918

    Good one.
  • explorerx4explorerx4 Member Posts: 20,805
    A couple of weeks ago, I discovered BBC America on my tv.
    Been watching reruns of british Top Gear episodes.
    It's sponsored by the '2013 Mustang', so I've seen that commercial a lot.
    I like the green one with the hockey stick stripe. :)
    2024 Ford F-150 STX, 2023 Ford Explorer ST, 91 Mustang GT vert
  • texasestexases Member Posts: 11,133
    My brother likes to send me Ebay listings for 1st gen Mustangs (we had one growing up). I just sent him the performance for a 2013 V6 Mustang compared to a '65 V8 4 bbl 4sp - The '13 just smokes the '65...
  • explorerx4explorerx4 Member Posts: 20,805
    I buy a Mustang calendar every year to hang in my cube.
    April was a '78. Thankfully May is a Gen 1 red convertible.
    I really admire what Detroit used to do to dress up steel wheels.
    2024 Ford F-150 STX, 2023 Ford Explorer ST, 91 Mustang GT vert
  • fintailfintail Member Posts: 58,517
    Funny. I remember 2 rental cars in Germany had it, I would intentionally make it vibrate (you can switch it off, of course)
  • ateixeiraateixeira Member Posts: 72,587
    Another cool ad, in fact I'm not sure if we've discussed it here?

    Link:

    http://www.youtube.com/watch?v=x8SaMsUCv4A

    Anyone who watched Black Swan will get a kick out of it.
  • fintailfintail Member Posts: 58,517
    Ha, that could never pass censors.

    There's a new SL commercial, doesn't seem to be on youtube yet, that shows a historical progression, and claims the new one is the most beautiful yet. Sorry, I don't think anyone will compare it to a 300SL.
  • ateixeiraateixeira Member Posts: 72,587
    Not even close...
  • ateixeiraateixeira Member Posts: 72,587
    AMG Drift School Driving Academy

    http://youtu.be/0SE-suZ8fkM
  • ateixeiraateixeira Member Posts: 72,587
    More AMG:

    http://www.youtube.com/watch?v=CwYYG00EMxA&feature=player_embedded

    Little too much rat-tat-tat in that exhaust for me. Could just be poor sound quality in the video.
  • fintailfintail Member Posts: 58,517
    That drifting is sure to piss someone off :shades:

    I think the exhaust noise is intentional, maybe even exaggerated - make the car sound wild and rough. I'll take it over some other drony sounds I hear on the street (Nissan, I am talking to you) anyway.
  • ateixeiraateixeira Member Posts: 72,587
    Let it get a rise out of folks, people are too easily offended.

    BMW is meanwhile marketing service:

    http://www.youtube.com/watch?v=mgvFk8SfJkQ&feature=player_embedded#!

    http://www.youtube.com/watch?feature=player_embedded&v=koFRLcM9u7Q

    Too bad they don't include tires, especially with run-flats that can cost a lot more than service does. Some friends go 18,000 miles before the service lit turns on (is that right? seems crazy), so you may only be getting 2 free visits.
  • ateixeiraateixeira Member Posts: 72,587
    http://www.youtube.com/watch?v=oKK_E_SoJaA&feature=player_embedded

    Reminds me of the one they had with the guy on the 'ring with an ATM card. It's clever marketing and keeps the mystique alive, I think, so kids dream of not only owning one but even working for them. Neat.
  • fintailfintail Member Posts: 58,517
    The Hyundai "talk to my car" spot is odd to me, for the vehicles used:

    http://www.youtube.com/watch?v=BV2-StGUcMw&feature=plcp

    First, some kind of Chitty Chitty Bang Bang themed car that looks like a model. Then, the underwater car is definitely a Volvo 122/Amazon. Then the tunnel car shows what looks like a Miura with a rear extension - but the people are in a BMW E9 coupe. Then we see the new Azera (haven't seen a real life one yet), some overstyling but a quantum leap from the literally invisible previous model. When will Hyundai do a heritage themed ad? :shades:
  • lemkolemko Member Posts: 15,261
    I think the commercial would've been better if they used clips from the real "Chitty Chitty Bang Bang" movie, the television show "My Mother the Car." "Christine," and "Knight Rider."
  • robr2robr2 Member Posts: 8,805
    Licensing all those clips was probably cost prohibitive so imitating is the next best thing.

    BTW - I've seen the Azera in the flesh and it's much more restrained than the Sonata. IMHO, even thought the Sonata is only 2 years old, the styling hasn't aged well.
  • fintailfintail Member Posts: 58,517
    Funny to me that the ad makes telematics as some kind of future dream. Hyundai has some innovation but this is nothing new.

    I wholeheartedly agree about the Sonata. It is going to look very dated and overdone as time moves on.
  • ateixeiraateixeira Member Posts: 72,587
    When will Hyundai do a heritage themed ad?

    It would start with today's lineup. ;)
  • fintailfintail Member Posts: 58,517
    Stupid new slogan: "only a Honda is a Honda"....

    Reminds me of the much better UK line "a used Mercedes is still a Mercedes" :shades:
  • fintailfintail Member Posts: 58,517
    Saw a commercial for the new "F-Sport" Lexus RX...and then got an email today about the "all new" normal RX, which pretty much looks like the old one with the new corporate funny face.

    I guess if the AMG ML dates back to 2000 or so, and the X5M isn't new either, Lexus needs to make a pretend-sporty trophy wife sled too.
  • ateixeiraateixeira Member Posts: 72,587
    edited May 2012
    Total oxymoron.

    Sport model of their luxury soft roader.

    Probably should not exist, but then again, I bet it sells well even though it's not truly sport.

    Actually, probably not as bad as a really stiff X6 with gigantic wheels. Break a wheel over the first speed bump.
  • fintailfintail Member Posts: 58,517
    edited May 2012
    I think some top Lexus brass are really on a sport kick, and want it applied elsewhere. They finally learned the isotank ideal doesn't sell to all markets or all consumers. It will sell, and now the huge sunglasses set can pretend to be sporty while driving with a latte in one hand, iphone in the other.

    I think an X6 is at least made with the pretense of sport - X5 will be softer. Remember, the X6 [non-permissible content removed]-container is a "SAV", while a new X5 will cart affluent suburbanites from the Whole Foods to the botox center to the over-leveraged mcmansion...hey wait, that's what the X6 does too :shades:

    I just saw the BMW ad that touts its email reading abilities - nice to see it was in front of an ordinary looking house, maybe BMW is trying to appeal to a broader market, or not incite bad feelings.
  • ateixeiraateixeira Member Posts: 72,587
    edited May 2012
    I never liked the X6, from the get-go. Can't believe it sells so well.

    If you want a sporty 5 door, start with something light. And the X6 isn't even roomy inside. Imagine how well it would perform if they put those same engines in something like a 3-er wagon.

    BMW will soon have tie-ups with Infiniti, sharing engines. I'm afraid soon all the character will be extracted out of these vehicles, whatever's left anyway.

    Reads e-mails, yeah, that's how it will stand out. LOL
  • fintailfintail Member Posts: 58,517
    X6 is just ugly. Although at times when I want to drive like a jerk, I can see how it would come in handy - people would expect it from you. Same for driving a Range Rover or G Wagen - you can drive arrogantly and it won't surprise anyone. X6 in particular is all about (the pretense of) style over substance. A way to flaunt that you have more money than sense.

    I like to be in a car to get away from emails.
  • steverstever Guest Posts: 52,454
    Funny, never been around them but always imagined that G-Wagens would be poking along at 25 mph. Guess it's because they don't look fast.
Sign In or Register to comment.

Your Privacy

By accessing this website, you acknowledge that Edmunds and its third party business partners may use cookies, pixels, and similar technologies to collect information about you and your interactions with the website as described in our Privacy Statement, and you agree that your use of the website is subject to our Visitor Agreement.