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2016 Audi A7 3.0T S Line, 2021 Subaru WRX
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GM management may be shackled by former business practices but they are far from stupid.
Your logic seems to be that: tens of thousands of vehicles will be returned to dealerships after 60-days so why not take your pick and get a heavy discount on an almost new vehicle.
The problem with this logic is that very few vehicles will be returned because of the high cost incurred to the "buyer". Unless you're very unhappy, you will NOT return a vehicle and incur the heavy fees ($1K-$2K) and hassles involved in this program.
That's not to say a few "almost new" GM vehicles won't be available. Some will be, but the odds of finding the make, model, trim, etc. that you want at a deep discount are slim at best.
P.S. What is arrogant the statement, "We're putting our money where our mouth is"?
Been there, done that with a National rental car years ago (they were selling off their own previous-year rentals in those days) - and I agree -
You have to be pretty upset to be willing to take a hit of $1K -$2K to dump a 60 day old car. There aren't going to be very many to choose from, and frankly I'm not sure I'd want one that somebody was willing to pay $2K to get away from. :lemon:
1) Does this 60 day promo apply to cars 'bought' in August? I haven't paid in full, (but I did sign paperwork with all the purchase details), just my klunker $ deposit plus 500 earnest money, plus a month of rental fees. I also don't yet have the title. So will my deal, if the car ever comes in, get to be part of this 60 day promo?
2) Anybody know if I can get out of my current 'deal', and at what cost? I'm am seriously wondering why it is taking so long to have my vehicle delivered. Apparently "They don't know where it is". As far as I know its been stolen.
Maybe the government should stop playing all these special games with C4C, and 60-Day free-trials and just have GM cut their MSRP 15%. It would be a lot simpler for all!
I believe this will help "sales" more than 60 day gimmicks. Fire sale time!!!
The domestics need to bring all their MSRPs down slowly over time so they are closer to actual transaction prices but that can't happen overnight.
Also, how is that any different then the last 30 years of GM/Chrysler? They are used to losses, losses are the norm.
Where does GM find its marketing bozos? I don't even want to think about what these sucks make, either.
GM Closing Down Saturn Brand
GM to Shut Down Saturn
Unless he changes his mind that's it for Saturn.
It was a nice thought anyway.
Here's the lastest AutoObserver take.
"The Saturn dealership network represented a unique opportunity for Penske, but the risk was sourcing product and that proved to be too much to overcome to complete the deal."
This has got to be the end of 50,000 or more good jobs. Sad to see it happen but maybe other manufacturers can pick up some of the displaced workers.
tidester, host
SUVs and Smart Shopper
I'd guess what's going to happen will be very similar to what happened when other auto-makers went out of business, or when other companies and industries fail. And life will go on.
It means that the next time there's a local orphan car tour, something normally reserved for the likes of DeSotos, Hudsons, Studebakers, Nashes, etc, I'll suddenly start seeing Saturns...along with Plymouths, Pontiacs, and Oldsmobiles.
Like Olds, I bet these buyers are not going to just pick up and move over to Buick or Chevy, so will they migrate to makers like Mazda? Subaru? Hyundai? Are they going to join the growing ranks of Honda owners or even Toyota?
Hmmmm...
As for Saturn, I don't think there are really that many buyers to worry about anymore. Here are the sales figures for the first 6 months of 2009...
Outlook: 8,237 (down 36.9% from first 6 months of 2008)
Vue: 17,985 (down 60.7%...however, wasn't this one off the market for a few months to make way for the redesign?)
Astra: 4,210 (down 3.6%)
Aura: 10,661 (down 67.6%)
Sky: 1,659 (down 70.6%)
And there were a few Ions and Relays left to account for 24 more sales. So, a total of 42,776 over the course of 6 months.
I could actually see Outlook buyers going to GMC, Chevy, or perhaps Buick, as all three sell the same basic vehicle. The Saturn cars aren't so vastly different anymore, so a lot of buyers just might not care. Ditto the Vue...isn't the new Equinox basically the same thing? And I'm sure that GMC will get a version as well. I think Aura's are mainly getting dumped into rental fleets these days, and I'm sure that the Malibu would serve just as well. Personally, I prefer the style of the Aura though, and would have bought one before I'd buy a Malibu.
However, all these models do have worthy alternatives at Ford, Honda, Toyota, and Nissan...and a lot of people bought Saturns not for the cars themselves, but for the buying experience. So GM probably will lose a lot of these customers. I've heard it said that Saturns are cars for people who don't like cars, but I've also heard the same said about Toyota...so maybe Toyota will be the biggest beneficiary here?
It got to the point that the Sky and Astra were the only models that were fairly unique. I could see Mazda benefiting the most here, as Astra buyers go for the Mazda3, and Sky buyers opt for the Miata.
Ding, ding, ding ... we have a winner!
Having bought 4 new Saturns in the past 7 years, I can tell you this is the number one reason we went with the brand. The cars (and SUVs) are really nothing special - well, the polymer panels on my L300 and my daughters ION are pretty neat - but the treatment we received from the dealership was something unique.
Ah, well. Guess I'll be going to my local Chevrolet dealer for warranty issues on the wife's '08 VUE. If nothing else, it saves me about 35-40 minutes on the drive.
Will I miss Saturn? No, not particularly. Will I stay a loyal GM customer? Depends on what my needs are for my next vehicle.
Oh, and one of my cousins had a 2nd-gen S-series until just a few months ago. He was out of work, and had the idea of trying to work for Saturn, using his personal car to shuttle customers around who had their cars in for service. He also had around 240-250,000 miles on the car by this time, and his thought was that if the customers got to ride in his high-mileage Saturn, it would be good PR for them, showing just how long would last. Well, he never got the job, although I thought it was an interesting idea. And the engine pretty much "blew up" (his words...I don't know the details) not long after. So, maybe it wouldn't have been a good idea to shuttle customers around in it, after all.
Honestly though, at that mileage, I'd say he got his money's worth out of the car. My cousin is also pretty negligent when it comes to caring for mechanical things, so the fact that it lasted to 240-250K miles in spite of him is a true testament to its durability!
Sen. Corker lament Saturn demise (volunteertv.com)
Corker was one of the most vocal skeptics of the automaker bailouts, is a union buster, and didn't much like Cash for Clunkers either. The GM/Saturn Spring Hill plant now making the Chevrolet Traverse is to be idled Nov. 25 when they move production to Michigan. Chicago Tribune
I guess he's getting his wish.
2014 Mini Cooper (stick shift of course), 2016 Camry hybrid, 2009 Outback Sport 5-spd (keeping the stick alive)
After 1995, the original promise of "a different kind of car company" was dead. Any buyers after that who didn't know they were just getting a rebadged Chevy or Ameri-fied Opel were just ignoring the reality.
2014 Mini Cooper (stick shift of course), 2016 Camry hybrid, 2009 Outback Sport 5-spd (keeping the stick alive)
I remember MT or C&D doing a review of the 1996 S-series, and they said something along the lines of it being redundant, considering that GM now had a "much improved Cavalier" :surprise: I think that's probably the nicest thing I've ever seen a magazine print about a Cavalier! Doesn't say much for the 2nd-gen S-series, though. :sick:
Just goes to show how quickly you can completely destroy a brand with really bad product. The "rejuvenation models" like Aura and Astra were really good cars, but they were a decade too late, and by then all the buyers were gone. Never to return.
2014 Mini Cooper (stick shift of course), 2016 Camry hybrid, 2009 Outback Sport 5-spd (keeping the stick alive)
Saturn was possibly the first "generic" car brand. It was like Long's own label instead of Advil.
I'll never forget the C&D writeup on the then new ION. "We waited 14 years for this?"
A strong case could be made for keeping Saturn and dropping Buick but the growing Chinese market likes Buick so Saturn had to go.
It's interesting to note however that the Saturn Sky and Vue will be with in 2011 as Buicks!
My understanding is that the 13,000 figure is just the employees from the dealerships that will have to close. Averages out to about 35-40 people from each dealer.
Not sure that any suppliers will be affected, since Saturn didn't have any unique products - the VUE lives on as the Equinox, SRX and GMC Terrain, the Aura as the Malibu and the Outlook as the Traverse, Acadia and Enclave.
GM's LaNeve: eBay Venture Postponed, Not Canceled (AutoObserver)
I never understood how this Penske thing would work out. Seems to me that having a middleman would have inevitably meant that the new Saturn would be handicapped in pricing, kind of like a mom and pop store using a wholesaler versus Wal-Mart buying direct.
I don't think that your mom and pop versus Wal-Mart analogy is appropriate here, given the size of the Penske Auto Group, and, I presume, future growth plans. The auto companies, and respective independent dealer networks, currently include the middleman function. As I see it, the middleman function would not have been added under the Penske plan, because it already exists.
I think Penske's plan for Saturn was okay conceptually. The deal probably unraveled for multiple reasons, including the probability that the risk-reward was too favorable to Penske.
I agree about the Equinox. I would LOVE to trade in my 08 Vue on an Equinox, but no one will give me squat for the Vue. I wanted to trade it in Dec 08 (I bought it in Jan 08) but even then it was too late. I wish I wouldn't have bought a Saturn. Not only has the trade in and resale values of my Vue gone into the dumper, but my local dealer also closed and now I have to drive an hour to the nearest dealer for warranty work.
ts
Who would have ever imagined that Saturn's survival would have depended on Renault?
The closest GM dealer is an hour away?
All Saturn dealers will eventually close or be repurposed to another brand or simply sell used cars. You should be getting a letter from GM at some point to explain your options with regards to warranty work.
I, too, have an '08 VUE (and an '06 ION and an '03 L300). The VUE is the only one still in warranty, and I'll probably be able to take it to the Chevrolet dealer in my town. The closest Saturn dealer is a 45 minute drive for me.