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Stories from the Sales Frontlines

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Comments

  • jprocjproc Member Posts: 135
    I've got some oceanfront property in Indiana also
  • bigdveedubgirlbigdveedubgirl Member Posts: 402
    I sell Audis and I do rather well. I worked for VW for 5 years and took that experience to hi-line sales. Audi customers are very particular and quirky but as for their personalities, they are alot of fun. There is alot of exciting product coming out (Q7 and TT) and Audi has one of the most fuel efficient cars in its segment, so it is a good time to be with AUDI.

    You will not go broke, but you have to be patient. Most Audi buyers are 30 days from purchase from the first time they step in a dealer. I would suggest getting a 6 months (minimum) to a year at a VW store to get some experience. I really had a great advantage over others who started here, because the customers are very similar (just more money)

    Sell what ever you want, because if you have a desire to be successful and are passionate about what you sell you will make money!!! Every so often dealers flood the floor with sales people and I still sell my 10 cars with 4 or 8 people on the floor, because I have a plan every month.

    I love BMW but the culture there sucks. They sell on prestige and image, where audi sells on performance quality and passion.
  • dhamiltondhamilton Member Posts: 878
    Thanks bigveedubgirl that makes a lot of sense. I actually got offered a job at an audi dealership in Houston just by talking to the GSM. I knew more about the cars than the salesman they had working there. [I would still have a ton to learn, don't want to sound arrogant] The problem is I'm a musician and I have been playing for a living for years, but not much of a living. To bad you can't do car sales part time. Gosh I love Audi's, and would love to be around them all day. I would never say that going in to the job however. I would go in saying I want to make money that's the most important thing. I think most places could care less how much you like the product. I would hope that Audi is different.
  • jipsterjipster Member Posts: 6,296
    Gosh I love Audi's....I would never say that going in to a job however.

    Why not? It would show a passion and excitement for the product you are selling. Which is sure to carryover to the customers via increased sales. i.e "WOW, this guy sure is crazy about Audi's...maybe I should buy one"

    Heck, take your musical instrument and walk around the sales floor and lot playing your greatest hits. Good way to drum(no pun)up some business. :blush:
    2021 Honda Passport EX-L, 2020 Honda Accord EX-L, 2011 Hyundai Veracruz, 2010 Mercury Milan Premiere.
  • mazda6iguymazda6iguy Member Posts: 365
    Birkenstocks (ones that are made in Germany) are expensive! I just picked up a pair for slightly over $100, which is serious money for casual footwear.

    What about Betulas from Sams Club? :-)
  • bigdveedubgirlbigdveedubgirl Member Posts: 402
    Go ahead and shout it! Thats how I got my job here! Which dealer, I will tell you yes or no if it is a wise choice, I am familiar with the Houston dealers.
  • tsgeiseltsgeisel Member Posts: 352
    You want to make the move from musician to commission sales?
    Wow...money must *not* be important to you. :-)

    I've worked commissioned sales jobs before, and there were times I wouldn't have traded it for any other job I've had. You're talking to people, you're being social, and if you're making sales, there's no bigger legal rush. But in the down times, it's boredom and frustration, combined with people at their stupidest, or looking to take advantage of you in every possible way.

    Read Confessions of a Car Salesman on the Edmunds site if you want one view of what it's like being out there on the front lines.

    Not everyone's experiences will be the same, but it's an entertaining read.
  • black_tulipblack_tulip Member Posts: 435
    What about Betulas from Sams Club?

    That is why I was very specific about "made in Germany", no "licensed by Birkenstock" crap.
  • dhamiltondhamilton Member Posts: 878
    millenium on I45
  • dhamiltondhamilton Member Posts: 878
    I did a while back. That's where I got the idea to not go to far in saying how much I like Audi's, rather I would say I just want to make money.
    It's wierd, i've been a touring musician for about 10 years. I still love it but at the same time i'm a little burned out. I don't think I'm really going to quit anytime soon but I seriously have a life re-evaluation moment every time some bonehead monitor guy throws about 110db of 2k feedback in my in-ears. I've sold shoes, drums, and soccer jerseys for commission out of high school and I've got some stories about those fields believe me. I think car sales can be an art form. I know some people that do it that are just so great at it. I think it's an honorable profesion that's been given a lot of black eyes by some bad apples. I think car shoppers are ok, just given some black eyes by unrealistic cheapskates. I sure would like to try it for a while. I think I'd have a blast.
  • sbell4sbell4 Member Posts: 446
    I sure would like to try it for a while. I think I'd have a blast.

    LOL...That makes as much sense as me saying that I would like to be a professional poker player for awhile. I think that would be a blast also....... until I go broke.....which would not take too long, by the way.
  • dhamiltondhamilton Member Posts: 878
    ever do something in life just for fun? I realize it doesn't have to be a job, but for me life has to have a certain risk to it in order to maintain some zest. I know a ton of millionaires that went broke many times before they were able to hold on to it. Life's to short, have fun. :P
  • sbell4sbell4 Member Posts: 446
    no problem..good luck in all your ventures. The car business is a tough way to make an easy living for most people, if a person is not committed to being successful at it they are wasting a part of your life they can never get back, you have been warned. :)
  • british_roverbritish_rover Member Posts: 8,502
    Oh yeah you are a muscian all right. :P

    Definetly have that kind of attitude about life which can be a good thing.
  • snakeweaselsnakeweasel Member Posts: 19,592
    One thing, I have known both musicians and sales people, they typically have very different personalities. I actually know one person who did both, he didn't like car sales at all.

    Not trying to discourage you but to be forewarned is to be forearmed. I wish you luck.

    2011 Hyundai Sonata, 2014 BMW 428i convertible, 2015 Honda CTX700D

  • bigdveedubgirlbigdveedubgirl Member Posts: 402
    My email is now public. Please Email me before you make a decision. I say try it and see how you like it! If you have retail experience, you have dealt with the public, you should be fine. Commission only is pretty, scary at first, but you get used to it. Audi dealers love to hear you love audi! Also that you love to make money! Its a deadly combo! You are a shoe-in
  • jmurman42jmurman42 Member Posts: 675
    I had a couple come in today, after numerous emails on an Odyssey.

    They have a 2005 Chevy Equinox and I was totally expecting about 6-7K in negative equity...definate deal killer. My customers are from the Phillipines and have worked herd for the past 5 years to get good credit.

    Now it's time for another baby and the Equinox just doesn't have the room for Mom/Dad/6yr old and newborn...and NO ROOM for any family that visits.

    The purchase for a 60 month loan and the negative equity was more than $250 more per month than their current payment. 72 month wasn't that much better.

    I explained to them about Honda's leasing program, and that's the route they chose. Bottom line, they get the Odyssey EXL/RES and pay $25 per month less than their Equinox.

    My customers are very happy.
  • isellhondasisellhondas Member Posts: 20,342
    Groan...it's going to get worse as gas prices climb.
  • jmurman42jmurman42 Member Posts: 675
    Yeah, the negative equity situations with the domestics are horrendous.

    Leasing is a good way to ditch the negative equity and keep or lower monthly payments.
  • british_roverbritish_rover Member Posts: 8,502
    Yeah I have had a couple of people with 10,000 dollars or so of negative equity from Tahoes and lincolns that wanted to try and roll it into a LR3 lease.

    It is not a pretty payment but for 900 bucks a month with all taxes included you could make 10,000 grand of negative equity go away in just 24 months if you leased a ex-service loaner LR3.
  • mac24mac24 Member Posts: 3,910
    So without the $10k in negative equity, would the payment be around $500 a month? (Just trying to understand the magic!)
  • kyfdxkyfdx Moderator Posts: 265,441
    Exactly.... no magic...

    The $10K isn't going away.. They are just paying it every month over the term of their new lease..

    But, the $10K is money that is already lost... you can either pay it off while driving your current car, or pay it off while driving a new one..

    If you can get a really good lease deal, you might not be any worse off... Unless you plan on trading out, before the lease is up..

    I don't recommend rolling negative equity... Usually, because the negative equity comes from trading too often, and doing it one more time doesn't help to break the cycle of dependency..

    I call it "kyfdx's 12-step program to kicking the car habit". :surprise:

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  • tsgeiseltsgeisel Member Posts: 352
    Well, if you've got even some background in working on commission, and have a plan to stay afloat while you get your feet wet, and are willing to commit yourself to being a salesman, I'd say go for it.

    And don't undersell your love of Audi, at least not with the Audi dealership. Product knowledge will be one less thing they have to train you on, and will put you one step closer to the floor. Tell the hiring manager "I don't know why everyone isn't driving an Audi", or words like that. That's the kind of enthusiasm that sells you *to* the manager.

    But first, as I mentioned earlier, look at what other people are driving. Are there other Audis on the road in your area? Because there's only so much you can do as the salesman; eventually it comes down to the car, and how people perceive it. (In San Jose you see a ton of them. The dot-boom was very good for Audi, and the resurgence of the tech industry is helping as well.)

    Because while there's a lot to be said for doing a job you like, there's also a lot to be said for making money at your job.
  • dhamiltondhamilton Member Posts: 878
    unique situation in that my wife is an anhestisiologist so we have a little bit of wiggle room as far as money is concerned.
    I really don't know what I'm going to do. But I'm defiantly not going to make any rash decisions. There aren't many Audi's in Houston however. lot's of bimmers, and Lexus. Tons of Big trucks.
  • british_roverbritish_rover Member Posts: 8,502
    Yeah the 10k does not go away by magic but if you just have to get out of your current car and you are buried that deep a short lease is probably the least painful way to do it.

    We basicly told this guy to stay in his car cause he was buried way too deep in it. He said he really wanted out of the LS, it was a 2004 with 50,000 plus miles, so we figured out a way for him to do it.

    Basicly we came up with the best way to do something really stupid.

    Roll all of the negative equity into a car we could sell below invoice on a lease that was highly subsidized so the effective interest rate on his lease was less then the rate on his current loan.

    He got out of a car that was out of warranty, was already having problems and being rear wheel drive sucked in the snow.

    He did a very high mileage lease, about 20,000 miles a year I think, but since the LR3 offers a 50,000 mile warranty and pre-paid maintence for the length of the warrany as well he would be fully covered for the length of the lease.

    Doing the high mileage lease did push his payment up close to $1,000 a month but that was with all taxes including property taxes in and only a couple of grand for start up fees.
  • ateixeiraateixeira Member Posts: 72,587
    10k in negative equity is scary. I would never let myself get that far upside down. It's just nuts. :sick:

    -juice
  • british_roverbritish_rover Member Posts: 8,502
    Its not the first time I have seen it either.

    Pretty easy to do when you buy an american car, or some european ones, that depreciate fast. He had a five year note on that LS only but down a couple of thousand dollars not even enough to cover his taxes and then proceded to drive nearly 25,000 miles a year.

    If he had driven a more normal 12-15k he would have still been upside down but not nearly as much.
  • mac24mac24 Member Posts: 3,910
    I would never let myself get that far upside down. It's just nuts.

    Agreed, but I'd guess most people aren't aware of their true position until they're sitting at the desk at trade-in time.
  • ateixeiraateixeira Member Posts: 72,587
    That's just it, though, it's too early to trade in. Do you really think someone that is $10 grand in the hole needs another new car for 2nd round of quick depreciation?

    They should either keep the car, or buy a more affordable used car until they can get back in the black.

    -juice
  • snakeweaselsnakeweasel Member Posts: 19,592
    I agree if you get that far upside down you either bought more car than you can afford or you keep rolling negative equity into cars.

    2011 Hyundai Sonata, 2014 BMW 428i convertible, 2015 Honda CTX700D

  • corvettecorvette Member Posts: 11,272
    I don't think I could find it now, but someone on one of the oil analysis boards discussed their coworker's high-mileage LS. Said he had had so much trouble with it he was just going to skip any and all maintenance. The poster was considering pulling an oil sample out of it for entertainment purposes, since it had been about 25k since the last oil change (on regular oil).

    I'm just saying... :P
  • au1994au1994 Member Posts: 3,701
    Personally, I would never roll negative equity into another car. I'll pay ahead to at least get it to even rather than start off WAY upside down on a new car. I think what people forget is at some point you are going to pay that negative equity off.

    2024 Jeep Grand Cherokee L Limited Velvet Red over Wicker Beige
    2024 Audi Q5 Premium Plus Daytona Gray over Beige
    2017 BMW X1 Jet Black over Mocha

  • dino001dino001 Member Posts: 6,191
    That would mean you facing reality of your situation. No "normal" person wants that - all marketing and lifestyle is geared to "get now pay later (or not)" attidute.

    It's sometimes really hard to be not judgmental about people's decisions and motivations - I know we don't know everything, but if one gets 10 grand upside down and then moves to a lease "to keep payment down", it is pretty much proven case of being financially retarded.

    2018 430i Gran Coupe

  • ateixeiraateixeira Member Posts: 72,587
    I would probably not make a good salesman. I'd be talking that person out of a sale. :lemon:

    -juice
  • british_roverbritish_rover Member Posts: 8,502
    Yup and that is what we told him but in the end of it we are in the business of selling cars not giving financial advice.

    I flat out told him that what he was doing was the dumbest thing he could do but if he was going to do it this was the smartest way to do that dumb thing.
  • jmurman42jmurman42 Member Posts: 675
    Hold on for a minute, I said that when I webnt to appraise the car I expected about that much in negative equity. They are in reality $2500 negative...which is certainly doable.
  • jmurman42jmurman42 Member Posts: 675
    actually the lease is the BEST way to get out of negative equity...the negative gets eaten up in the lease, so at lease end, you are free and clear.
  • dino001dino001 Member Posts: 6,191
    Does one pay lease fee on the rolled in negative equity? If not, I might actually agree, as it becomes an interest-free loan. If so, I would say hard cash is probably a better way, unless the money factor is really low.

    2018 430i Gran Coupe

  • graphicguygraphicguy Member Posts: 14,120
    Even on a lease, you're still paying interest on the amount you roll into the lease from your previous car's negative equity. That negative equity interest is being paid on a car you no longer own.

    Let me put this another way. If VISA sent you a new charge card, that had a $2,500 balance on it, even though you didn't buy anything with that VISA card, would you want to pay the monthly charges?
    2024 Kia EV6 GT-Line AWD Long Range
  • snakeweaselsnakeweasel Member Posts: 19,592
    actually the lease is the BEST way to get out of negative equity...

    No the best way to get out of negative equity is to keep the car. By switching over to the lease all you are doing is basically paying the lease PLUS a payment to pay off the negative equity over the course of the lease.

    2011 Hyundai Sonata, 2014 BMW 428i convertible, 2015 Honda CTX700D

  • jmurman42jmurman42 Member Posts: 675
    True, but when a customers needs change...they are the ones who decide that they need something different. If you don't have the available cash, then this is a very good way to get the job done.
  • dino001dino001 Member Posts: 6,191
    Let me put this another way. If VISA sent you a new charge card, that had a $2,500 balance on it, even though you didn't buy anything with that VISA card, would you want to pay the monthly charges?

    If it was a balance transfer with very low APR attached to it, it may be OK.

    2018 430i Gran Coupe

  • british_roverbritish_rover Member Posts: 8,502
    Of course staying in the car is the best way to pay off negative equity I think we have made that clear in previous posts. But if you just have to get out of the car then leasing a car and rolling the negative equity into that is the best way.

    Many leases are highly subvened so your effective interest rate might be lower and if you are smart you go with a short lease which forces you to pay off the negative equity faster. It is a little harder to roll out of lease then a traditional finance purchase which helps as well.
  • stickguystickguy Member Posts: 53,330
    does not get eaten up, lost, or anything else that sounds good.

    Rather, you are just financing that amount over X years. Not really any different than if you took out a bank loan for the 10K (in that example) and used it as an additional DP to pay off the hole you were in.

    So, for that LR obove, if the normal lease is $700/mo, and this guy is paying $1000/mo., he is paying an extra $300/mo. 300x36 = 10,800. So, the 10K didn't go anywhere, it just got financed for 3 years.

    Now, the lease does make sense if it is at a highly subsidized interest rate, since you pay less interest, but you still pay the pricipal amount.

    Still not a good idea if you are just trying to get out from under a neg equity loan, if that is the only reason you are doing it, but it does make sense if there is a valid reason that someone has to get into a different car (and no, "because they want it" is not a valid reason!).

    2020 Acura RDX tech SH-AWD, 2023 Maverick hybrid Lariat luxury package.

  • snakeweaselsnakeweasel Member Posts: 19,592
    True, but when a customers needs change...

    This is where people need to be able to make the distinction between "need" and "want". Most times when people need something they just mearly want it. Now while I don't know all the particulars I would be willing to bet that it was a want not a need.

    If you don't have the available cash, then this is a very good way to get the job done.

    If you don't have the available cash then maybe you should be keeping the car and not burying yourself deeper. Sometimes sacrifices need to be done. Secondly if you don't have the available cash maybe you shouldn't have gotten such an expensive car.

    2011 Hyundai Sonata, 2014 BMW 428i convertible, 2015 Honda CTX700D

  • british_roverbritish_rover Member Posts: 8,502
    I don't want to turn this thread into what some of the other threads on this site have become so I am just going to say this and then stop.

    In my particular example this guy was driving 25,000 miles a year previously but had recently made some changes to keep his mileage under 20,000 miles a year.

    Ok so in one year he would have about 75,000 miles on this car and probably be just as much upside down. That does not include any upkeep expenses on the car because it was out of warranty and having problems.

    By rolling into the lease he kept his monthly car expenses pretty much fixed. He has his lease payment which includes all taxes. He has insurance and gas costs thats it. Rovers have prepaid maintence and the warranty covers him for everything else. He would probably run through brakes once in the front and back and probably one set of tires.

    He more then cut his interest rate in half and did not actually extend the time he was paying off the neagative equity since he did a short 24 month lease. Remember he was about two years into a five year note so he will actually pay the negative equity off about 10 months sooner I think.
  • snakeweaselsnakeweasel Member Posts: 19,592
    Something just doesn't sound right, but let me ask this, did his monthly payment go up or down and if so by how much?

    2011 Hyundai Sonata, 2014 BMW 428i convertible, 2015 Honda CTX700D

  • british_roverbritish_rover Member Posts: 8,502
    Oh it went up by a lot I don't remember exactly how much but his monthly payment with all taxes was close to 1,000 dollars a month on the lease.

    The trick was the LR3 we were selling him was a former service loaner that we could sell for several thousand dollars below invoice.

    The car had a 43,000 dollar MSRP but we sold it for like 37,xxx. We sold the car for a little over 46,000 since his negative equity was close to 10,000 dollars.
  • tsgeiseltsgeisel Member Posts: 352
    Ok, then. How about we agree that keeping the car would have been the *best* way to get rid of the negative equity, but rolling it into a lease was the *second best* way to get rid of it.

    It was also the best solution that fit what the customer wanted to do, because they didn't want to just keep the car. And when it comes down to it, you have to do what the customer wants, because they'll just go someplace else until they find a place that will give it to them.
  • bigdveedubgirlbigdveedubgirl Member Posts: 402
    If someone is in a 60 month purchase in a gas hog at 6% intrest and is tanked 5000, then rolls it in to a fuel efficient car for 3 years on a ballon at 3.5% with the option to refinance balloon at the end, is a much better deal.
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